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Having a Positive Impact:Libraries & Community
NeedsStephen Abram, MLS
Lighthouse Consulting Inc.Federation of Ontario Public Libraries
Caledon Public Library Sept. 23, 2016
Agenda
About me 1.0 Library Trends and Best Practices 1.1 Lifestyle and Societal Trends 1.2 Technology Trends 1.3 Library Facility and Service Trends 1.4 Public Perceptions of the Library 1.5 Comparative Survey Results - Ontario Peer Libraries 1.6 Alternative Visions for Public Libraries of the Future 1.7 Management & Planning Trends 1.8 Programming Trends 1.9 Community and Downtown Revitalization Trends
Guest Speaker:Stephen AbramExperienced library and information industry leader
Expert in:• Strategic & master planning• Forecasting• Program development• Technology• Training and marketing
The Public Library value proposition is strong and includes (but isn’t limited to): Return on Investment: many studies show that public investment in libraries delivers a measurable, positive return on
investment economically, socially and for the capacity of communities to attract businesses and residents. Economic Development: supporting small business and entrepreneurs who will drive local economic recovery, growth, and
job creation by providing them with resources such as databases on market trends and information on regulatory obligations; Employment Support: providing services and resources for career planning, job search, education, and upgrading skills; Welcoming New Canadians: helping newcomers to Canada succeed through settlement support; language acquisition
including ESL programs, accreditation and employment support and maintaining cultural connections; Early Literacy Development: supporting success in life and reading and school readiness through a vast array of pre-school
and children’s literacy programs; Support for Formal Education and Homework Help: professional help and collections to support learners of all ages to
develop advanced information fluency competencies, do research and complete projects. Open longer hours than school libraries, public libraries are also critical support systems for adult distance education and home schooling. Across the province, libraries are busier than ever with students at all ages and stages;
Serving the whole community: public libraries ensure that the whole community of Ontarians – including those with visual or physical limitations, from any cultural or language community, natives, and more – receive equitable access to the resources of our society for success.
Equitable access to community resources: public libraries are often the only place where all residents can access free computing resources, the internet, peripherals, training, and assistance to accomplish their goals as citizens, workers, and more.
Access to Government Services: providing professional support services, accessible locations, and technology infrastructure to serve as a major access point for e-government. Public Libraries provide cost-effective opportunities to reach Ontarians to deliver government services for everything from forms and information to advice;
Questions Deserve Quality Answers: Ontarians have important information needs and deserve quality answers regardless of their economic status or location. On issues of health, parenting, finance, life choices, and more, libraries go beyond Google to improve the quality of questions and answers.
Cultural Vitality: a critical piece of a community’s cultural framework, public libraries are essential to a healthy and sustainable society as social equity, environmental responsibility and economic viability; and local history heritage.
Affordable Leisure Activities: offering free borrowing of books, music and movies and exciting library programs for children, families, seniors, and people of all ages and tied directly to community needs and demand.
What is the real role and value of libraries and librarians?
Lewis Carroll wrote in Alice in Wonderland that, “If you don’t know where you are going then any road will get you there.” Two things help you make the choice to make changes or evolve: your core values and what distinct value you deliver better than anyone else in your role in the context of your environment – whether that’s a community, an institution, as an individual professional, or as an educator.
Drivers of Evolution
Technology (social media, learning systems)Demographics (the generations matrix)
Learning systems and policy (LMS’s, MOOCs, etc.)Policy frameworks (e.g. OA, DRM, copyright, etc.)
Lifestyle and Societal TrendsTechnology Trends
Library Facility and Service Trends
Public Perceptions of the Library
Trends (Fairly) New K-12 Curricula Accessibility – Intellectual access vs. physical access Digital Divide – access, literacy, fluency Demographic changes – Seniors, First Nations, ethnicity, etc. Family structure and dynamics – Nuclear family? Discretionary time deficit Desired use of Leisure time Health & Wellness Concerns – chronic vs. emergency
conditions Environmental and “Green” issues
Trends Immigration Information literacy and fluency Labour trends – Knowledge jobs . . . vs. ‘labour’ Partnership and collaboration Private Schools, Alternative Schools and Home-Schooling Smart device expectations Web-Savvy Library Users Zoomers & GenX Millennials Post Millennials
Technology Trends
Online Learning In-Library Wireless Expectations Digital Download Kiosks Mobile Device Arena Beacons Web Content for Hand-Held Devices Increasing Demand for Audio & Video Live-streaming End of the web, Internet of Things IoT
Technology Trends
E-Book Readership & Sales Publishers, Libraries & e-books Next Generation e-Book Readers User Contributions to Content – self publishing “Cloud” Computing Hardware Size Shrinking but Space Needs Growing Computer Training Space and Equipment Making: Latest Technology Tools Libraries as Centres for Technology and Innovation
Library Facility and Service Trends
Libraries are Destinations: Placemaking Libraries as Multi-Service Providers: Culture, Art, History,
Museums, Archives, Social work Libraries Fostering Community Engagement Libraries with Maker Spaces Libraries with a Customer-First Focus
Public Perceptions of the Library
Market Probe 2015 Report OCLC Reports and Studies FOPL Marketing and Tagline research
Alternative Visions for Public Libraries of the Future
Management & Planning Trends
Statistics vs. Measurements, Analytics, Value & Impact Peer comparisons Community Mapping exercises Social Services Mapping exercises Culture Mapping exercises Business Mapping exercises Community Calendars
Community Engagement Trends
Surveys and Polls (PollDaddy, SurveyMonkey, etc.) Pokémon GO and augmented reality Interactive social media narratives Social marketing (Facebook, blogs, Twitter, Tumblr, Pinterest,
Instagram, etc.) FOPL Engagement Project
Programming Trends Maker
Photography Film 3D Printing Laser cutting Knitting, sewing, tools, crafts, etc. Experience based programs aligned with collections and community interest/need
Technology Training programs aligned with collections and community interest/need Technology applications (social networks and social media, business and student
applications, eBay/Kijiji, Photoshop, Adobe, etc.) Photography (Taking, sorting and organizing, editing photos) Film (editing, green screen, stop motion, etc.) 3D Printing and other 21st Century skills Laser cutting (teens and business) Knitting, sewing, tools, crafts, etc.
Programming Trends Online Programs
Many programs are available online and can be delivered inn an asymmetrical/asynchronous fashion. Some include certificates.
Examples include Lynda.com or Gale courses MOOCs
Certification Many courses are accredited by IACET and the library can also offer certificates to show
accomplishment. Business
Focusing on small and medium sized enterprises Job hunting and professional development
Seniors Goal is to focus on personal interests and social isolation Knit and Natter Sometimes connected multi-generational activities and teen/senior alliances. Topics include personal finance, personal investing, chronic health issues, travel, cooking and
other topics that are adult learning oriented, or grandparent alignment, technology, etc.
Programming Trends Teens
Attract more Drones, games, app development, coding (Minecraft), weekend destination programming, Music
lending, dance, hip hop, lyrics, poetry slams, and performance. Adult Learning
Advanced, introductory and levelled programs Starts with ‘low hanging fruit’ and extends to certification Some is recreational Supports technology and business skills
Pre-School and Kids Invest strategically in outreach to P&R and Daycares Move more programs to attract working parents
Reading Book Clubs Community Reads Summer Reading Forest of Trees Author events
Programming Trends Pop-Ups
Libraries have Pop-Ups that show up and engage the community at events, fairs, malls, and everywhere. Mobile systems allow for cardholder sign-up and lending.
Hobbies Cooking Travel Anything – can be led by staff or patrons
Culture Performances Music Readings and Panels Local experts (stars, ants, geology, trails) Galleries and displays
Programming Trends
Integrated Programming Partnerships with other local or government programs.
Outreach Homebound (volunteers?) Schools Day Cares Social Services, Anti-poverty Community organizations At risk populations
Community Revitalization Trends
Library as the community living room Neighbourhood and community centres Anchor institutions Cultural Centres Libraries as foot and tourism traffic generators Small and Medium-sized business incubators Social institutions free of barriers and anxiety Wellness centres Trails Lending – fishing rods, binoculars, telescopes, etc.
Staff Development
Upping your game Learn HQ Education Institute Territorial programs, Library-centric programs, etc, Reading widely Finding inspirations Stephenslighthouse.com, Feedly, RSS
Major Trends Relevant to Yukon
Co-working spaces Study Spaces Flexible Program Spaces Technology training and experience spaces SME Support and partnerships Social Spaces, Learning Spaces, Clubs Culture Space (Art, Gallery, Performance) Demonstration Spaces (Kitchens, Technology, Crafts, etc.) Short Term Tech: Social media engagement, Smartboards, Presentation Tech,
BYOD, Gaming/Coding, Mobile, etc. Medium Term Tech: Smart Rooms, Makerspaces, etc. Long Term: Internet of Things, Augmented Reality, Beacons, etc. Partnerships and MOUs (Social Services and Parks & Recreation)
Questions?
Have more questions?
www.stephenslighthouse.com
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