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Copy of the presentation given at recent OEH Masterclass held in Parramatta to update local councils on the progress of the 202020 Vision and plans for the upcoming Growing the Seeds Tour.
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Urban Greening Masterclass
26th August 2014
Jess Miller, Projects & Partnerships 202020 Vision
This presentation current as at 25 July
Who is Jess? Jess Miller Projects & Partnerships Manager !18 years living on an organic herb farm on the Mornington Peninsula. !10 years experience working in sustainability, non-profit and climate sector on community engagement and behaviour change. !Alumnus of the Centre for Sustainability Leadership.
Then: Millers Herb Farm circa 1990
Now(ish): My backyard.
Has worked with: Greenpeace WWF Australia Antarctic Ocean Alliance Mobile Muster AMPs Amplify Festival City of Sydney City of Melbourne Sustainability Victoria NSW Library Network Optus Westpac Cool Australia Waverley Council MONA Willoughby Council Optus Rock Corps The Goods Line
Co-founder:Grow It Local GreenUps Elizabeth Street Gallery The Bondi Gobbler Crowd Farming at TEDxSydney Grow Show Melbourne. !!!One of Sydney Magazine’s 100 Most Influential People. !au.linkedin.com/in/goodytwoshoes/
A cunning plan to green our cities
Funded by the sale of plants
Legislation
Idea
Collaboration
Insight: we have supporters in all kinds of organisations
We need to give them a louder voice so they get their (our) way when decisions are made
The best way to give them a louder voice is to get them together, saying the same thing.
Make it simple. Make it fun.
Make it social. Involve everyone.
How change happens
Integral Thinking Collective Impact
In Year One…
20 Advocates
156 Partners
117 projects
Promoting the benefits of green space.
Total Articles: 165 Total Coverage: 11.5 million
Social Media Growing: 430 signups
Benchmarking.
Australia’s first national baseline measurement of tree canopy cover
Research - iTree
We summarised the report as a release to media: ‘Where are all the Trees?’
Research - iTree
Went to 2000 media outlets. !Available to all councils as a free resource.
Go green with envyLWest suburbs, Sydney’s southeand east are little more thanaconcrete jungles, a new studychas revealed.h
A survey of the city’s treecanopy shows Botany Baychas fewer trees than anyhother suburb, with just 12 perocent leaf cover. c
Next comes nearby Rand-wick, with 14 per cent, andwbeachside Waverley is alsobnear the bottom with only 17nper cent. Other suburbspunder 20 per cent includeuAuburn, Marrickville, Hol-Aroyd and Strathfield.r
Meanwhile, anyone whowants a tree change withoutwleaving the city should headlnorth — Pittwater, Warrin-ngah and Ku-ring-gai top theglist with more than 50 perlcent tree cover. c
Residents in Lane Cove,Hunters Hill and Ryde enjoyHmore than 30 per cent treemcover, followed by Manly,cNorth Sydney, Penrith, Liv-Nerpool and Burwood.e
The report was put to-gether by 202020 Vision, anginitiative between business,igovernments and commun-gity groups to increase greenispace in urban areas by 20sper cent by 2020. The re-psearch was carried out by thesUniversity of Technology,USydney, using a software pro-Sgram called i-Tree Canopy. g
hitting the 20 per cent im-provement target in six yearswould be challenging.
“Western Sydney was
proportion of potentiallyplantable spaces, with Black-town, Camden, Fairfield, Liv-erpool and Penrith allboasting significant areas ofgrass-bare ground that couldpotentially be planted,” thereport said.
It advised that increasingthe tree canopy along a corri-dor from the eastern suburbsto Parramatta could helpmanage debilitating high
during summer. Susanne Hanke, who lives
at Avalon in Pittwater, saidthe tree-lined streets were ahuge part of the area’s attrac-tion. “The trees help make it aunique and tranquil environ-ment,” she said. “They bringlots of birds and wildlife,make it cooler in the summerand you really feel like you’reliving in a beautiful spot.”
Anthony Kachenko, fromthe National Urban ForestAlliance, said: “Benefits arereduced pollution, improvedair quality, decreased utilitycosts and better health.”
Copyright Agency licensed copy(www.copyright.com.au)
Sunday Telegraph (Sydney), Sydney27 Jul 2014, by Lia Harris
General News, page 32 - 637.00 cm²Capital City Daily - circulation 510,259 (------S)
ID 290116506 BRIEF BRAVEVISIO INDEX 1 PAGE 1 of 2
R&D Funded
Research Currently underway, will measure: !
•Use of the space •Health and wellbeing •Environment •Economic
Shared measurement methodology: The Goods Line
OEH Masterclass !Attended by 62 people from 28 LGAs. !Issues and themes identified have formed the basis of our Growing the Seeds Tour. !!
Top ten barriers and opportunities identified.
This year.
New VideoNow live!
Give me reason Show me how
Show me others doing it Make it easy
We
Trend & Recommend
Policy & Infrastructure
Evidence & Inspiration
Demonstration & Ability
Perc
eptio
n
Me
Reality
20% more green space
More of this Start doing this
Instant Plant Plan
How-To GuidePossible rollout into schools in Yr3
Including a video : )
Imagine…
One issue, one page Authored by an advocate
Issue summarised. Pathway timelined. Projects matched.
One issue, one page. Clearly defined.
Referenced. Steps to overcome.
Projects that overcome. Importance by state.
You’re invited
Understand & discuss issues, share potential solutions.
How-To Guides to scale
Consolidate collective learning
The tour breaks down the issues. Existing and pilot projects help
demonstrate solutions. The plan sets the pathway.
Collaboratively identify issues & solutions
Identify and pilot projects
that help to solve issues.
Theme: Environment • Growing Conditions • Climate • Irrigation • Risk !Theme: Money • Business Case (specifically productivity) • Private Funding • Allocating budgets to green space • Maintenance Funding
!Theme: Knowledge • Technical Skills • Open Space Planning • Measurement • Wisdom building
!
Theme: Power • Collaboration • Consistency • Planning • Language/perception
!Theme: People • Public attitudes • Housing preferences/culture • Community Ownership • Use of green space
The 20 Issues
Draft Agenda !7.30am Welcome & Networking Breakfast !Introduction to the 202020 Vision. Media background briefing to run alongside. !8.30am Session One: Environment !Insight with Lauren Haas, Brookfield Multiplex !10.00 am Morning Tea !10.30am Session Two: Money !Insight with Bruce Jeffreys, GoGet !12pm Lunch !1pm Session Three: Knowledge !Insight from Professor Steffen Lehman, UA !
!2.30pm Afternoon Tea !3pm Session Four: Power !Insight from Monica Barone, City of Sydney !4.45 Session Five: People !Insight from Phil Stubbs, Better Block !6pm Wrap-up & Networking !Where possible provide some light snacks and drinks as well as a speaking opportunity to hero partners, projects, and promote the 202020 Vision
The Tour brings people together to discuss the issues but with a solution in mind.
NSW Tour Date
Thursday November 13
Become involved. !Take a look at the Tour Reader on storify.com/202020vision !Comment upon the themes and issues. !Register your interest in leading, facilitating or attending a session by emailing [email protected] !!
For more information about the 202020 Vision go to www.202020vision.com.au for all of our current partners and projects. !Add you own projects. !Become a part of the 202020 Vision movement by signing on as a Vision partner. !(it’s free). !!