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PRERNA VERMA(102) KUNAL RAVAL (76) 07/18/2022 Consumer spending on food 1 RESEARCH PROPOSAL ON CONSUMER SPENDING ON FOOD

Research on consumer spending on food

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Page 1: Research on consumer spending on food

04/15/2023Consumer spending on food

1

PRERNA VERMA(102)KUNAL RAVAL (76)

RESEARCH PROPOSALON

CONSUMER SPENDING ON FOOD

Page 2: Research on consumer spending on food

04/15/2023Consumer spending on food

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Research Objective & Methodology

RESEARCH OBJECTIVE: To know the consumer spending behavior with respect to inflation on different

products

RESEARCH METHODOLOGY: Primary data : Questionnaire (60 respondents from different occupation of

ahmedabad) Secondary data: 6 Literature review

Page 3: Research on consumer spending on food

04/15/2023Consumer spending on food

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ANALYSIS & FINDINGS

Demographics : Age Occupation Household income More spending on sector Spending on food

Page 4: Research on consumer spending on food

04/15/2023Consumer spending on food

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ANALYSIS & FINDINGS . . .

Spending on fast foodNumber of visits on fast foodReason of eating outside over home cooked

food Consumer get attracted to cheaper foodsConsumption of food decreases when price

increases

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04/15/2023Consumer spending on food

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CONCLUSION