Examples of Effective Hot Sauce Packaging

Blair’s Death Sauce

• Uses coffin box to hold incendiary hot sauce

• Levels of heat are located on box

• Packaged with a skull key chain to promote brand

• Folding Cartons and Labels are something we can do to make sure your brand stands out

Hot Sauce From Hell

• Cartoon devil on the bottle promotes the hell theme

• Seal features ‘lava drips’ further pushing the heat and hell theme

• Theme extenuates the extreme heat of the sauce

Bone Suckin’Sauce

• Similar label across brand

• Simplicity is key• Stands out, because

different from all the coloured labels

Tabasco Sauce

• The Original Hot Sauce• Probably the most

recognized hot sauce label in the world

• Label used across brand for different sauces with slight colour variations

• Classic, Recognizable, Informative

Cholula Hot Sauce

• Mexican style hot sauce, uses imagery to blend with theme

• Bottle topped with wooden lid to further bring up imagery of rural Mexico