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ENERGIE !!
SOLAR SOLUTIONS ----- AS A COST EFFICIENT ENERGY SOURCE FOR INDIA
Executive Summary
Current Situation - Electricity crisis.
Use of UPS / Generators leads to high utility bills.
Our aim is to reduce expenditures on light and ensure savings on replacement costs.
Solar energy is freely available without caring for utility expenses.
No import duty on solar chips – reduction in expenses.
The Opportunity
iNDIA is the country which receives most sunlight (100,000 megawatts ) but not used efficiently.
Our aim is to provide the fastest way to overcome the energy shortage through electrification based on solar energy by offering products that would be cost effective in the long run
Provide our target market with a complete Solar Panel System comprising of a battery and a charger.
Main focus is the creative application of solar technology and creating awareness
Offering of ‘customized’ packages of products according to customer’s requirements
The Company
Our Mission
To continually strive to provide the highest quality, most reliable, and affordable green energy products and services globally by applying our scientific, technical and management expertise for the benefit of people and the planet.
Our Vision
To be a globally recognized organization that provides Innovative, cost effective and the best green energy solutions to our customers.
The Company
Primotech Energy Solutions Pvt. Ltd, headquartered at Delhi. Started its operation in 2013 as a Green Energy Solutions provider. It has three business vertical’s :SOLAR , LED , ENERGY CONSULTING SERVICES. An ISO 9001:2008 , ISO 14001 : 2004 Company led by visionary leaders , industry veterans and skilled professionals who anticipate the growing need of green energy sector.
Core Values
1. Integrity2. Innovation3. Commitment4. Excellence5. Team Work
Project Objectives
Providing the customized service with a reason able price.
Increase the growth rate of sales.
Provide the product/service quicker then the competitors.
Become successful in the specified area.
Increase the level of awareness in between customers.
Maintain a staff of enthusiastic employees for excellent service to customer.
1/2
Project Objectives
Increasing average monthly sales in first year to reach break-even.
To provide long lasting and durable products.
Increase customer awareness regarding the solar energy alternative through effective promotional tools.
2/2
Products & Services
Solar Panel Systems
Solar panel
Battery
Charger
System Parts
Solar Panel Systems
Solar Panels
There are 3 types of solar panels available:
Mono crystalline
Poly crystalline
Thin Film
Energy stored in batteries of these solar panels can be used to power lights for two to three days.
Solar Panel Systems
Battery
Lead acid batteries are required for storing energy produced by solar panels
A device connected with the solar panel and the battery and allows the flow of current from battery during night time
Charger
Supportive Products
Light Emission Diode (LED) are environment friendly with approximately 6 years life.
Pendant Lights used as decoration lights in events.
Flood Lights used to light up bill-boards.
Customized Packages such as laptop bag solar charger, any home appliance powered by solar energy etc.
Services
Sale of Solar Panel System for household
Sale of Primotech’s products and custom made commodities to the target market
Rent solar panel systems to advertising agencies for lightening the bill boards.
Lighting services for event management.
Management
Team
The management would comprise 3 Managers, in Marketing, Finance and Electrical.
There is one Assistant marketing Manager, and one accountant.
There are three highly skilled electricians.
HierarchyCEO
MarketingManager
FinanceManager
Electric Manager
Asst. Marketing Manager
Accountant
Electrician 1
Electrician 2
Electrician 3
Marketing Analysis
Target Market
Users of Outdoor Products and Services
Corporate sector ( bill boards & hoardings)
Retail outlets
Beauty saloons Fast food chains
Educational institutes
Street lights and Street signals (Long term planning)
Users of Indoor Products and Services
Household users
Hostelites
Party decorators
Hospitality service providers
Target Market
Marketing Strategies
Conduct seminars on corporate level to attract clients of advertising agencies Information about company and products on Website
Advertisements on billboards and news paper
Free LED with every purchase of productGiving discount on bulk buying of products
Public Relations
Above the Line
Sales Discount
Competitive Edge
Savings in electricity and generator bills
Overcoming the energy crises
Save replacement costs of electronic appliances
Durability of products
Cost effectiveness
Emerging market
Savings cost because of no customs duties on importing solar chips
B2B services (Advertising and Decors of events)
B2C services (fittings and Installation of products)
Thank you!