LANGUAGE IN THE POP GENREShout Magazine

Cover Page Mode of Address- Direct Address, directly speaks to the

reader.- Used ‘you’ in 3 places on the front cover- Including in the strapline of the masthead- This makes the reader feel apart of the

magazine and that it is there for them.

Hyperbolic words-Uses exaggerated words to grab the readers attention and exaggerate how good the magazine is-Uses ‘Bigger & Better’

Alliteration-”Real Readers Rate, Reveal and Rock”-Alliteration catches the readers eye and attention causing them to pay attention more to the coverline

Contents Page Rhetorical Question-A question is the title of the contents page-It is a different way to lead into the contents without using just the word contents-It makes it feel like a more interesting page

Quotes-Quotes are used 3 times for page names-They give an inside look on what the contents of that page will be, encouraging readers to look and find out more about the article

Direct Address-Uses ‘you’ and ‘your/you’re’ often in the descriptions of each page-Involves the reader in the magazine, makes them feel apart of the conversation

First Person-Written using a lot of ‘we’ and ‘us’-Makes the magazine feel more personal like there is someone behind the words -informal

Double Page SpreadWritten Informally-Text is presented in short paragraphs and summaries-Keeps a friendly feel, reader is more likely to read than large blocks of text

Uses more direct address using ‘You’ and ‘we’

Uses more questions as headers

Uses ellipses in the headline-Opens the article up to finish the sentence-Draws the reader into the article to find out what lily does love