TV Channel Research RIANNA JOHNSON

Objective: To research about

different TV stations to understand what they air and why they air it and who their target

audience is.

Channels Being Discussed:

Channel 4 + 4OD

Channel 5 + Demand 5

Channels

Channel 5 Channel 5 broadcasts in the UK. The station rebranded itself as ‘Five’ in 2010. The channel is a general entertainment channel it had internal

programs like Fifth Gear as well as cross Atlantic sitcoms like CSI

Target Audience Channel 5's programming reaches a broad

range of audiences; Young are targeted though MILKSHAKE!

For young children, the likes of The Gadget Show and blockbuster movies

Home & Away and Neighbours appeal to women mainly

Europa League Football and Cricket are known to be covered well by FIVE and get high ratings

In addition to these, shows such as The Hotel Inspector do particularly well among upmarket (ABC1) audiences.

Children’s Programmes

Peppa Pig

Demand 5

DEAMND 5 is 24/7 online catch up service to all channel 5 programs

Channel 4Channel 4 is a British Started in 1982.Added to come after ITV in licence

paid TV channel

4OD

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