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Transmedia storytelling, TV Fiction and Fandom Guest Lecture, University of Salford, Manchester 15th, November, 2012 María del Mar Grandío [email protected] Spinoff http://spinoffonline.blogspot.com/

Transmedia storytelling, TV Fiction and Fandom

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Transmedia storytelling, TV Fiction and Fandom

Guest Lecture, University of Salford, Manchester15th, November, 2012

María del Mar Grandí[email protected] http://spinoffonline.blogspot.com/

Transmedia storytelling

Expansion of the same fiction through different media platforms so that "each franchise is self-sufficient to allow its individual consumption“.

(Henry Jenkins, 2003)

Work on your best, link to the rest

“In the ideal form of transmedia storytelling, each medium does what it does best... Each franchise entry needs to be self-contained enough to enable autonomous consumption”.

(Henry Jenkins, 2003)

1) Story <------> Medium 2) Narrative aspects

CharactersPlotSettingsTopic

3) Intertextuality

Centrality vs Independence

4) Distribution and accesibility

Levels of audience involment in which platform (Consume, interaction)

Web-orientated narratives

El Barco Skins

TV episodes X X

Official Website X X

Videomeetings with the actors X

Videoblogs X

Webisodes (Unseen) X

Gamer and/or bloggers parties (offline) X X

Episode clips X X

Interactivity activities X X

Novels X

Facebook X X

Twitter X X

Twittersodes X

Official online game X

Twitter accounts Tweets Followers Influence

@tlmaco 1.086 27.039 39

@JuliaCWilson 515 16.249 37

@cap_montero710 14.617 32

@ainhoa_89 689 25.761 36

@YoBurbuja 427 21.847 38

@just_vilma 663 20.111 49

@palomar_es 691 18.272 31

@esecachodepiti 1.331 22.658 53

@stlademar 439 13.202 36

@ramlocke482 11.874 34

@L_Gmboa 313 11.750 47

@dlcuadra 433 12.692 46

@Salo_Mar 341 12.275 45

But not only television fiction,

also movies

Fandom

And if you want to know more... Stay tuned!

Thank you for your attention

Twitter.com/margrandioSpinoffonline.blogsppot.com