Thinking worlds rapid sims and games

Immersive Technology Strategieswww.davidwortley.com

Thinking Worlds Rapid Sims and Games

Meeting the ChallengesDavid Wortley (Game2Growth) and Neville Rudd (Caspian Learning)


Structure

Games and Immersive ExperiencesGames Development ChallengesThinking Worlds Demonstration


Games and Immersive Experiences


Serious games have been defined as games whose primary purpose is not entertainment but which have been developed for a potentially serious benefit or

outcome. It might also include entertainment games that have been intentionally re-purposed to deliver

serious outcomes

This definition is not always helpful because it does not reflect or embrace the full range or potential of

technologies which create or use immersive experiences to deliver serious benefits. These

applications may not use gameplay at all.


Most Popular Games are Serious

Games generate passion, excitement, commitment, loyalty, belonging, awareness,

support and action


Games are Immersive Experiences

They usually Involve Challenges, Rules, Rewards, Physical and Virtual Worlds, Social Networks, Personal

Development and Commercial Exploitation


Games are Learning Experiences

Games have always been an essential and ubiquitous part of our learning experiences


Games are Our Personal Choice

Games are where we choose to spend our discretionary time, attention and finances which makes them very

important commercially and developmentally


The Secret of SuccessAttractivenessAccessibilityAffordability

Does it interest/excite me ?Is it easy to access ?Can I afford the time, attention and money ?


Attractive, Accessible, Affordable

Immersive experiences focus on attractiveness (engagement), accessibility (no barriers) and

affordability (cost and time)


Immersive Technologies

Games Virtual Worlds Social Networks

Immersive Technologies make games an attractive, accessible and affordable space in

which to devote our discretionary time, attention and money


The Attention Economy

Capturing and retaining attention and loyalty are critical in today’s digital media society


Games Development Challenges


In a Nutshell

Learning games need multiple disciplines


Common Language ?

Experts speak in different languages


Expectations

End users expect console quality action and gameplay


Expectations

Clients expect value for money and modest costs


A Solution

Software which has embedded expertise and resources and partners to provide pedagogical and storytelling

skills


Thinking Worlds Demonstration

Go to :- http://www.thinkingworlds.com/webinars/ThinkingWorldsWebinar07JUL.wmv

http://www.thinkingworlds.com/webinars/ThinkingWorldsWebinar07JUL.wmv

http://www.thinkingworlds.com/webinars/ThinkingWorldsWebinar07JUL.wmv


Questions


Thinking Worlds Rapid Sims and Games

Meeting the ChallengesDavid Wortley (Game2Growth) and Neville Rudd (Caspian Learning)

Entertainment & Humor

Thinking worlds rapid sims and games