In what ways does your media product use, develop or challenge forms and Conventions of real media products?

QUESTION ONE

POSTER

THE CONVENTIONS OF OUR POSTER COMPARED TO REAL MEDIA CONVENTIONS

Within this presentation I will be comparing and challenging the conventions of real media posters within the British Social Realism genre with my poster for my chosen film ‘Temporary Life’. I will be looking at previously analysed posters and see if the conventions are similar or dissimilar to the real media products.

SKET Vs. TEMPORARY LIFE

As in the ‘SKET’ poster we decided to place our reviews for our film in the top corner of our poster. We used the different size font for the quote and a smaller size font for the source as does the ‘SKET’ poster.

Use of a tagline underneath the title of the film: like the ‘SKET’ trailer we decided to use a tagline ‘SOMETIMES LIFE IS BETTER ALONE’. This is a convention of a real media text which we decided to use for our poster.

The title of the film is the largest text on the poster making it stand out on the poster. We chose black as it stood out the most on the poster compared to other colours. With the font being the biggest it shows a convention of a British Realism film.

COMPARING TO SKET POSTER:

BULLET BOY VS. TEMPORARY LIFE

COMPARING TO BULLET BOY POSTER:

The dark clouds and foggy haze connotes a heavy weight on the characters life. This is similar to Bullet Boy as the use of lighting and colour connotes a specific meaning within a film. The lighter shade around the characters shows the relationship between the characters is something which is inspirational and something to look forward to in their bright future. This is a similar convention to the lighting of Bullet Boy as they use a light shade to connote a transformation in story.

The colours in our trailer are green, grey and white. Green – natural urban environment which surrounds the characters and adds to the realism of the poster.Grey – mysterious environment which covers the cloudy sky adding a dark background to the film.White – purity and a new start, this could connote the characters are searching for new start or a friendship with a new personThis is similar to the poster of Bullet Boy as they use two contrasting colours to develop a journey and then a prominent colour to add diversity to the plot.

COMPARING TO BULLET BOY POSTER:

FISH TANK VS. TEMPORARY LIFE

COMPARING TO FISH TANKPOSTER:

Unlike the Fish Tank poster we decided to not use the character as the largest image on the poster. We decided to use more of the landscape and urban setting to enhance the feeling of lost and lonely. We decided to not see the characters faces to enhance the mystery of the plot within the poster.

The positioning of the characters alongside one another creates enigmas: what is the relationship between them? Where will their journey take them? Is it love or friendship? Like in the Fish Tank poster it creates enigmas for the audience through images.

COMPARING TO FISH TANKPOSTER:

Landscape layout: we chose to design our poster with a landscape layout. Similar to SKET and BULLET BOY the poster uses the same layout but dissimilar to FISH TANK which uses a portrait layout. This shows the variety of layout conventions within the British Social Realism genre.