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About Q Mag Published monthly in the UK First published in 1986 It produces its own albums e.g. “Q The Album” It also has its own TV channel

Q Magazine Analysis

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Page 1: Q Magazine Analysis

About Q Mag• Published monthly in the UK• First published in 1986• It produces its own albums e.g.

“Q The Album”• It also has its own TV channel

Page 2: Q Magazine Analysis

Masthead AnalysisThe letter “Q” could suggest a pun of “cue the music” suggesting the genre of music, appealing to fans of the music genre. The red colour scheme could connote the lustful images that are presented inside as artists are often sexualised to be in the male/female gaze. The masthead is also behind the main image connoting that it favours its artists over itself. The masthead is also placed on the top left of the magazine so that it’s easy for audiences to view on the shelf. The masthead also carries the same house style so that it’s instantly recognisable to the audience.

Page 3: Q Magazine Analysis

Skyline/Strapline Analysis“Exciting people” is the central phrasing within the strapline and is also highlighted with an orange star to seize the audience’s attention. The superlative also illustrates how influential these musicians are, which should appeal to fans of the music genre. The “Exciting people” is also placed centrally at the top perhaps to connote how these “people” are at the top and central to the music industry.

Page 4: Q Magazine Analysis

Main Image AnalysisInterestingly there are three artists spread on the front cover, possibly to attract a broader audience as someone may like “Lady Gaga” over “Jay-Z” or vice versa. The artists also stand out from the white background, highlighting their importance to the music industry. They are also all wearing black which makes them look like a united force as they are common faces of the music industry. Their black colours also further highlight them over the white background. There is also no gender dominance, showing a well-rounded view of the music industry, and also appealing to both genders. The artists are also giving direct address to the audience to make them feel more involved.

Page 5: Q Magazine Analysis

Anchorage Text AnalysisUnusually the anchorage text is more dominant and acts more like sell lines as there are several artists acting as the main image. The bold typography equal for all the artists to show how the magazine does not favour any one more than the other, and reinforces their equality. The quotes underneath also highlight how each of these artists are interviewed with in the magazine, and as they don’t make perfect sense it creates an enigma to the audience persuading them to buy it. The bold typography also connotes they’re power and influence within the industry. The word “exclusive” also suggests that this is the only magazine that will contain these interviews.

Page 6: Q Magazine Analysis

Sell Lines AnalysisThe sell lines are pushed more to the side and are in circles, maybe to suggest the well-rounded nature of the magazine. “42” is in larger typography which stands out on the page as it suggests that you’re getting a good deal with such a large number of “reviews”. The second sell line picks out a key review “Robert Plant Live Special” to appeal to fans of “Robert Plant”. The second sell line overlaps the first to illustrate how they’re both part of the same theme. The red, black and white also reflect the key colours of the music industry.