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Postmodern Media

Postmodern media

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  • 1. Postmodern Media

2.

  • Postmodern media rejects the idea that any media product or text is of any greater value than another. All judgements of value are merely taste.
  • Anything can be art, anything can deserve to reach an audience, and culture eats itself as there is no longer anything new to produce or distribute.

3.

  • The distinction between media and reality has collapsed, and we now live in a reality defined by images and representations

4.

  • All ideas of the truth are just competing claims or discourses and what we believe to be the truth at any point is merely the winning discourse.

5.

  • The power of the system over the human. Here we can think ofThe Matrixas a series of films that deal with similar themes but in a less real context.

6.

  • Thematically, it's about the very simple idea that, in this postmodern world of ours, human beingsall of usare worth less. We're worth less every day, despite the fact that some of us are achieving more and more. It's the triumph of capitalism. It's the triumph of capitalism over human value.
  • (quoted in ORourke, 2006: 1)

7. 8. Grand Theft Auto 4is probably the most discussed videogame of all time.

  • This is a media product that made roughly $500 million in its first week.
  • This game has polarised the public there are not many people who are inbetween the two conflicting opinions - the game is a masterpiece versus the game should be banned.
  • But what both sides agree on, is thatGTA4is postmodern.
  • It immerses the player in a convincing, intricate and believable world.

9.

  • The emotive debate is about the extent to which intense experiences of violence, sex, crime and vice in the hyper-real situation translate into effects in our real society.

10.

  • Much of the discussion ofGrand Theft Auto 4as a media product with the potential for harmful effects focuses on the content, which is undoubtedly seedy in many ways.

11.

  • The player inGTA4has so many options. Not just options within the single player game but also the chance to play in multiplayer mode, within which there are several mini-games such as Cops and Crooks, Hangmans Noose and Mafiya Workout.

12.

  • It was in the gameplay itself where Grand Theft Auto managed to break the mould in many ways. Grand Theft Auto contained free-form go anywhere you please gameplay that saw you tied to an over-arching plot that contained various missions to complete but also left you free to explore the huge world in your own time, finding hidden packages and Rampage icons, exploring the world and doing what you wanted.
  • (Play: 2007:9)

13.

  • Images refer to each other and represent each other as reality rather than some pure reality that exists before the image represents it this is the state ofhyper-reality.

14. But what are the effects?!