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Diabolical Dispatch Music Video By Natalie Palmer

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My Initial Media Pitch :)

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Page 1: Nat's Pitch

Diabolical Dispatch Music

VideoBy Natalie Palmer

Page 2: Nat's Pitch

There is a girl(Lexi) and a boy(Rorie) who are a couple and they have a massive argument. They are no longer going out and Lexi thinks that no-one else in the world cares but she later finds out

Basic Plan

that there are people there for her and that people care, this is shown by the fact that she has a really good friend, Bam.

Page 3: Nat's Pitch

Target Audience• People that like ‘sum 41’, ‘good charlotte’ and

music that isn’t too depressing and heavy.•The video would appeal more to teenage girls as the character, whom the emotion revolves round, is a girl around the age of 15. •The main target audience for my music video is people who stereotype 'out of the ordinary' people, these would be the people we plan to display our message, everyone can be happy &different, too.

Page 4: Nat's Pitch

Aim Of The Video

• To break the stereotypes, many people believe that all groups of people such as ‘emo's’, ‘goths’ and ‘punks’ are all sad people and don’t know how to have fun, we aim to break this stereotype.

Page 5: Nat's Pitch

This video is based in the genre of punk music. Where the music is upbeat whilst being a little down hearted.

Genre – Alternative Music

This links to the Cognitive Dissonance theory because our video would be the evidence needed to persuade people to change their views about this genre of music.

Page 6: Nat's Pitch

• Leon Festinger - The 'cognitive dissonance' theory. – The meaning, to have an negative or

inconsistent feelings between two things or ideas that contradict each other simultaneously.

– Leon Festinger claimed that people rarely change theory attitudes about something unless they are faced with overwhelming evidence against their view point. This theory suggests that people seek out confirmation of their view points.

• ‘Pluralism audience theory'.– states that different audiences' have different views

about the same thing.

Theory

Page 7: Nat's Pitch

Audience Theories - Reception Theory• This theory suggests that each different

person would interpret the texts in different ways depending on their upbringing

It links into our music video because people have been bought up to believe that 'out of the ordinary' people are always sad or depressive, therefore they would interpret anything produce by them to be sad or unhappy.

Page 8: Nat's Pitch

CD cover

• Front showing the band having fun, doing a lot. And in colour picture.

• Back cover showing the band being all serious. Black and white picture.