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Overview• Give your customers the unique experience of pouring their own Beer at their table!• Customers not waiting for service = Increased Sales• Maximizes Profits from Every Ounce in your Keg • Fixed (built in) Tables and Mobile Draft Tables Available • ROI - 3 Pints a day Pays for your Table• Buy up Front, Lease to Own and Rental Options to suit every budgetAbout the Table...With 600+ locations Internationally, the Ellickson Draft Table is the World Leader in “personal pour” Draft beer tables. The Draft Table gives your customers the unique experience of pouring their favorite beer in a responsible, measured and controlled manner. Control your customers consumption with our touch screen controller that sits behind the bar or at a service station near your Point of Sales System. Introduced to the United States in April of 2010, there are over 170 Ellickson Draft Tables helping our customers maximize their draft beer profits while reducing overall draft beer waste. Currently we offer two versions of the Ellickson Draft Table – Fixed & Mobile.Fixed – Ideal for new construction, renovations or where keg storage is easily accessible. 2 or 4 beer lines can be run to the tables from your keg cooler. Mobile - On wheels for easy movement. Only requires a regular 110v power supply. Tables are managed wirelessly through patented RF technology. Comfortably fits two 15.5 gallon kegs and the gas required to dispense the beer. Glycol chilled for optimal beer temperature The beer towers for both systems spin 320 degrees for easy customer access and are fitted with LCD screens showing total consumption. Contact: [email protected] - (443) 203 5168
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Company History International Company Headquartered in
Waterford, Ireland 400+ Draft TableTM locations Worldwide
70+ Locations in the United States & Canada US / Canadian Headquarters in Timonium,
MD. Entered the US Market in March 2010
The “Pour Your Own Pint” Concept
A system that allows the customer to experience pouring their own draft beer at Their Table
Why do you want your customers “Pouring their Own Pints”?
ABSOLUTELY NO WASTE. Instantly increases your profitability since customers pay for every drop dispensed.
SAVES TIME. Traditional Steps: Take their order, enter it into the POS system, have the Bartender make it, pick it up from the bar, delivers it to the table, etc.
MAKES MONEY. Proven to be THE MOST EFFICIENT AND PROFITABLE method of serving your customers their Draft Beer!
PROVEN. Proven success in the market. Our tables get reserved weeks in advance: Happy Hours/ Sporting Events/ Parties/ etc.
Mobile System or Fixed System Mobile
• Ideal for New Construction/ Remodeling
• Must run Beer/Glycol lines to tables
• Patrons can order Apps/ Shots/ Mixers/ Bottled or Draft Beer directly from the table’s screen.
• Option for up to 6 different beers per Table .
• Wired touch Screen controller w/ magnetic keys to manage tables from behind the bar
• Controller Stores ALL activity on tables for auditing and controlling employee “giveaways”
Fixed• Fully mobile• Table(s) are fitted with Glycol System,
FOBs, mixed gas system, and regulators
• Holds Two (2) Full - 1984oz Kegs• One wireless controller can manage up
to 8 tables• Installs in under 2 hours• Can view table activity Online• The controller stores ALL activity on
tables for auditing and controlling employee “giveaways”
Mobile SystemFully incorporated long draw beer system with Gas,
Cooling and Kegs in a 36” base
Towers rotate 320 degrees, so the beer comes to you…
• Customer arranges pre-payment, deposit, or starts a tab at the bar or with their server.
• Bar staff opens/pauses/closes selected table(s) wirelessly
How It Works
Tracks EVERY drop!
The Controller
• Can be positioned on a table (as shown)
• Or it can be installed on a wall vertically
The Wireless Controller Screen Shots
Table States Red = Closed Yellow = Paused Green = Open
Main Menu
Flow Control
At the table
Cold Room
Custom Options
Benefits to Bar Owners
Key Success Factors
• Staff Training• Training Bar Staff to manages the tables• “Champions” drive business at the tables
• Table Location• Positioning them in the Bar in “prime” locations, so EVERY CUSTOMER sees them
• Staff “Buy In”• Table Service Procedures (fresh Glassware, etc.)• Service the customer and selling other drinks/ food• We have found that tips actually increase because the customer is happier.
• Additional Support from Distributors• Promotional Events• Craft Beer EVENTS• Point Of Sale Material• Distributors want to be on those taps
Our Commitment
• We provide a quality system that will NOT LET YOU DOWN!
• All systems ship with a 12 month warranty
• Loyalty to our customers, a commitment to minimizing issues, and/or resolving them within 24 hours
• What to expect from your Draft Table team:– Full, On-Site Staff Training– Technical backup, How-To Manuals, YouTube Videos, Operational Manuals, etc.– Continuous Software Improvements and Innovations
Some of our Clients
Thank you for your time, and we look forward to adding your logo to the previous slide!
