This presentation was done as part of the course requirement for ICT E-commerce

Titled: Joanne Ramsey-A Soulful Expression

A Soulful ExpressionJoanne Ramsey

Group Members:

Emerson Cheddie

Kemby Ross-Jones

Joanne Ramsey

Angela Edwards-Simmo ns

Gillian Torries

Biography • Born on September 27, Joanne is the third of seven (7) children

• She came from a family where music ran second to academics. • Her parents and siblings are all involved in music in one form or

the other; her mother began playing the piano at the age of 4 and her grand-father was also an accomplished pianist.

• As a child, Joanne will stand before the mirror and sing her heart out, most times composing as she sang, since getting the words correctly was a challenge.

• She sang in school choirs while in elementary school and even entered Music festivals in the solo and duet categories.

• Singing is her way of communicating with God and ministering to her soul when she feels pressured, depressed or just needs to say something special to God in thanksgiving, since he plays a major role in her life.

Target Audience

• Joanne’s primary target audience are Christian

or believers in Christ.

• However she welcomes any listener who loves

gospel music.

• Joanne is passionate about gospel music and is

excited to use her talent for the Lord.

Joanne’s Facebook Fan Page http://www.facebook.com/groups/225670259945/?ref=ts#!/JoanneRamseyASoulfulExpression

Joanne’s Twitter Pagehttps://twitter.com/#!/asoulfulexpress

Joanne’s Blog Spothttp://joanneramsey-asoulfulexpression.blogspot.com/

Joanne’s YouTube Pagehttp://www.youtube.com/watch?v=HZdIVZRbiKo&context=C4d3823aADvjVQa1PpcFNW1llhllHGnrZ-QuwAr4XtbAqGyC3QEnU=

Joanne’s Websitehttp://www.wix.com/kembyrossjones/soulfulexpressions

Traffic Model

• Traffic would first be generated via Social Media; to A Soulful Expression website.

• Facebook• Twitter • Blog• YouTube• Website

Revenue/E-commerce Model

• Revenue would be generated via A Soulful Expression online store.

• CD Cost: USD$20./$TT99.

• Customers would have the opportunity to a pay via PayPal or Credit Card.

• Customer can also download their favorite song via iTunes.

• Cost of iTunes: USD$1.50

• The Website sells directly to customers and businesses. Discounts specials are available to bulk purchasers and wholesalers.

The Launch• Joanne would first release one of her

sound tracks via YouTube. In a bid to create traffic and create awareness for her music.

• A free concert would be done at the Open Bible Church, San Fernando. To launch the album.

• Joanne intends to make guess appearances on various radio satiations and is schedule for an interview on TV6 Morning Edition.

The End