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Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene Artur Mittelbach – PUCPR / IGDA Curitiba Arthur Protasio – Fableware / IGDA Rio de Janeiro Bruno Campagnolo – TECPAR / PUCPR

GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

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Takeway: Learn the importance of nurturing indie game development groups and understand how internationalization is crucial to this endeavor in Brazil.

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Page 1: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Emerging Communities:a Snapshot of the Brazilian Indie Game Development Scene

Artur Mittelbach – PUCPR / IGDA CuritibaArthur Protasio – Fableware / IGDA Rio de JaneiroBruno Campagnolo – TECPAR / PUCPR

Page 2: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Artur Mittelbach

BrunoCampagnolo

Arthur Protasio

Page 3: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Learn the importance of nurturing indie game development groups and understand how internationalization is crucial to this endeavor in Brazil.

TakeawayTakeaway

Page 4: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil vs Brasil2. Language and Self-esteem3. Localization: AAA and Indie4. Brazilian Indies5. Main Challenges6. Future Perspectives

Snapshot Snapshot

Page 5: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

Page 6: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

Page 7: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

Page 8: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

Page 9: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

Page 10: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brazil1. Brazil

● Emerging consumer market● 4th in the world● ~ US$700 million in sales

● Strong habit of cultural importation● Few national blockbuster titles● No Brazilian AAA companies

Page 11: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

1. Brasil1. Brasil

● Strong academic and game studies community● History of advergames and outsourcing● Favors globalization to content creation● Grown from 2008 to 2013

● 42 dev groups 200+ dev groups ● 560 professionals 2.000 professionals

Page 12: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Global Game JamNumber of locations:

1st EUA (123)2nd Brazil (58)3rd United Kingdom (28)

Page 13: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Super BR Jam / Pack of horrors / Spjam

Page 14: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

International Cooperation

TowerFall (2013) Rogue Legacy (2013)

Page 15: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Brasil Game Show / BIG

Page 16: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

IGDA Meetings / SPIN

Page 17: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Abragames / Acigames / ADJRS / IGDA

Page 18: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

SBGames

Page 19: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

But we are improving: 46º (2012) 38º (2013)

2. Language2. Language

Page 20: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

2. Self-Esteem2. Self-Esteem

Page 21: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Huehuehue;

facebook.com/BrazilReviews

“Game completely in English, […] hard to believe this is from Brazil, but I know that’s a thing from Brazilians that they do not value their own language”

“If it was a American or European company I would buy, I hate Brazilians.”

2. Low Self-Esteem: Consequences2. Low Self-Esteem: Consequences

Page 22: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

3. Localization: AAA 3. Localization: AAA

Page 23: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

● Online communities localize non-Brazilian games.

● To the Moon, Gone Home, and Papers Please had official Brazilian Portuguese translations.

3. Localization: Indie 3. Localization: Indie

Page 24: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

● “I have an intermediate knowledge in english, but my wife has none and she played [To the Moon] today the portuguese version translated by you, and believe me: It was magic to see her sobbing and crying for something had been in english she would not even play.”

3. Localization: Indie 3. Localization: Indie

Page 25: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

●Brazilian games created in English●Localization comes too early or too late

in the development

3. Localization: Indie 3. Localization: Indie

Page 26: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

4. Brazilian Indies 4. Brazilian Indies

Page 27: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Ballistic (2013) Ballistic (2013)

Browser based FPS for Facebook

International publisher: Rumble

Casual focus

One of the Top 5 Unity Game Devs – responsible for Unity Bootcamp TechDemo

Page 28: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Knights of Pen and Paper (2012)Knights of Pen and Paper (2012)

International Mobile Hit

IGF Student Showcase

International publisher: Paradox

Page 29: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Knights of Pen and Paper (2012)Knights of Pen and Paper (2012)

Page 30: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Qasir: Al-Wasat (2012)Qasir: Al-Wasat (2012)

Stealth based game

IndieCade finalist

Page 31: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Oniken (2013)Oniken (2013) Killscreen

Oniken is a game made by Brazilians, in homage to decades-old Japanese games that were made in the style of American action movies, sold online to an international audience. It’s globalization in action.

Page 32: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

5. Main Challenges 5. Main Challenges

● Balancing international and national audience● Providing quality localization● Adapting cultural issues● Raising awareness of Brazilian games

Page 33: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

● Outsourcing localization● Cultural recognition

6. Future Perspectives 6. Future Perspectives

Page 34: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Learn the importance of nurturing indie game development groups and understand how internationalization is crucial to this endeavor in Brazil.

TakeawayTakeaway

Page 35: GDC 2014 - Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Emerging Communities: a Snapshot of the Brazilian Indie Game Development Scene

Artur Mittelbach – PUCPR / IGDA Curitiba

[email protected]

Arthur Protasio – Fableware / IGDA Rio de Janeiro

[email protected]

Bruno Campagnolo – TECPAR / PUCPR

[email protected]