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First Fun Day Ever at CBA campus Zahban – Jeddah – Western Region - KSADates:Wednesday 18th April 2012 (Males only)Thursday 19th of April 2012 (Females only)Attendees:CBA students and their friendsHigh schools student (Grade 12)Saudi males (17 -23 years old)Saudi females (17 -23 years old) with their female family members
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CBA
Open HouseA Fun Day for Students & Friends
CBA Fun Day Event
CBA campus Zahban – Jeddah – Western Region - KSALocation
Wednesday 18th April 2012 (Males only)
Thursday 19th of April 2012 (Females only)
Date
2 daysDuration
Open house
CBA students and their friends
High schools student (Grade 12)
Kind of event
1,350 Females
2,400 Male
Total number of CBA 4 colleges students
5,000 Saudi males (17 -23 years old)
3,500 Saudi females (17 -23 years old) with their female family members
Expected reach and age brackets
TGI communication SupportOrganizer & Entertainment
9:00 am till 11:00 pmDuration
Male Day - 18th of AprilWednesday
8 -10 High school students will arrive to the campus (Male only) and will enjoy the CBA tele-match high schools competition
9:00 am to 1:30 pm
CBA male students only & their guests will start their fun day 3:00 to 11:30 pm
Agenda
Female Day - 19th of AprilThursday
Exclusively CBA Female students & their guests will start their fun day
High school female students will be invited to participate in the tele-match competitions
10:00 am to 9:30 pm
The venue will consist of 4 Major Activities:
1. Interactive Games2. Attractions 3. Bazar4. Side Entertainment
Sponsors are welcomed to create and integrate their own “Fun Activity” within any of the above sections
Fun, Challenging, Interactive and Motivating games across the day
Interactive Games
Each college or school will choose a team that consists of 50 – 70 members (4 colleges = 4 teams or 10 schools = 10 teams)
Partnering Brands can build any game – theme around their products… integrating more than welcome in any form:
Some Reference Examples:• Note pads drawing competition…• Pasta or Rice eating competition• Tires brand: each team will choose the strongest student in order to enroll the biggest tire
size from the start point to the end.• Kick the can (Branded) with bare feet (Football game)• Car or lubricants brands: a branded car where 4 students will try to remove and re-install
the four tires as quickly as they can.
Each college or school will choose a team that consist of 50 – 70 members (4 colleges= 4 teams or 10 schools = 10 teams)
Partnering Brands can build any game – theme around their products… integrating more than welcome in any form:
Some Reference Examples:• Fill the branded basket with eggs• How many girls can fit in a car• Build flex cubes branded dream house or wall puzzle (200 Participants)• Best orange juice squeezer (25 members)• Best cows milk live extractor than into branded container by spoon (200 Participants)
Corporate 15 -30 minutes attraction activities to be integrated by brands/companies outdoor or in door (Theater hall is available for any activity)
We are ready to support you with any available attraction within KSA or through on ground assistance, promoters…
Male attractions:
Hip hop singer (On Stage)Standup comedy (On stage)Bike show Roller skaters showModified cars showOpen air painting exhibitionEtc…
Female attractions:
Female singer (On stage)Dress like a star (On stage)Etiquettes training sessions (On Stage)Live makeup training sessionsPainted cars showOpen air painting exhibitionEtc….
• Corporate promotional & activation stands (Both male & female fun days)
• In10so Karting karts (Both male & female fun days)• Indoor Paintball (Both male & female fun days) • Archery (TBC)
Promotion & Activation stands Size/duration Zone/ Area
Open space island 3x3 m Interactive Games
Branded canopy stand 3x3 m Interactive Games
Front Branded Umbrella tent5x5 m Bazar
AttractionOpen Space Attraction
Payments terms : Cash in advance
Sponsorship Benefits during fun daysMain
SponsorshipNormal
Sponsorship
Logo on all collaterals
Free branded canopies at Interactive Games Zone 3x6 m 3x3 mInteractive Games Zone sponsorship 3 games 1 gameLogo on the organizers staff t-shirts 2 days staff 1 Day staffProduct category exclusivity 1 dayAttraction activity management
Sponsorship Benefits within campuses before and after MainSponsorship
NormalSponsorship
Free open space stand (3 x 3m) at CBA college for 1 week & valid within a three months period
Both Male & Female CBA
Colleges
Male or Female CBA Colleges
Advertising Space on the stadium fence (3x1m) 3 months 1 month
Roll up at both CBA cafeteria 3 weeks 1 week
One roll up at each college lobby (CBA both campuses, ELS, EIT) 3 weeks
Advertising page at the college newsletter 1 insertion
Payments terms : Cash in advance
Venue Map
Zahban Campus Facilities
Interactive Games Zone
Bazar Location
Bazar Location
Indoor Attraction Theater Hall
Cafeteria