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This was an ad made as an assignment in Marketing communication class with a timeframe of 22 hours. The creative brief we had for ourselves was: Objective: To communicate the importance of family planning. It is mainly to catch attention and not passing information Target audience: Youngsters who are about to start family life in tier1 and tier2 cities of India Message theme: Problem of having too many children in the house through a theme the target audience can connect with. The ad was meant for academic purpose only. It wont be used commercially. The use of Simpsons Images is just to put across the message. They have been gathered from various websites.
Citation preview
ONE MORE FAMILY
DRAMA…
Melodrama Talkiespresents
Meet this Family…
Look, they’ve got visitors…
KNOCK!!KNOCK!!
HI ROSARIO!!
LONG TIME…
HI JOHN!! WELCOME…
MEET MY SON JIMMY. HE WAS
SO EAGER TO COME ALONG
HI MAN!!!
WOW JIM!!! U’VE
BECOME A BIG BOY…
COME ON, I’LL INTRODUCE YOU TO MY FAMILY…
CHILDREN, SAY HI TO UNCLE……BUBU… KUKU… CHUCHU…
MMM……THEN, TUTU… MUMMU….PUPU…LULU….
MMM…..1, 2, 3….MMMM…YAEAH, ZUZU…
MMM… I GUESS, THAT’S IT…
GOD!! IT’S SO CONFUSING…
WHAT ABOUT ME, PAPA????????
PAPA??? WHO ARE YOU, KID?? WHAT ARE YOU
DOING IN MY HOUSE??
PAPAAA!!!! U FORGET ME, AGAIN??? AM YOUR TENTH SON, TINTU… AM I NOT A PART
OF THIS FAMILY????
WHEN MR. PETER CAME LAST WEEK, U FORGOT KUKU… NOW
U FORGOT ME… WHAT THE HELL IS THIS, PAPA???
THANK GOD U REMEMEMBERED ME… OTHERWISE I WUDDA
BITTEN U ….
OH GOD!!! THIS IS SO CONFUSING… AM
HUMAN, RIGHT? HOW CAN I REMEMBER SO
MANY THINGS???
WHAT ABOUT ME? AM THE
ELDEST…
PAPA, I’LL KILL YOU IF U
FORGET ME…
I AM THE NEWEST MEMBER,STIL L HE CANT
REMEMBER ME
LIFE IS FULL OF CONFUSIONS… WHY SHOULD YOU ADD
MORE TO IT???
WE LIVE OUR LIVES FOR OUR FAMILY, OUR
KIDS… SO, WHAT WE CAN DO IS: KISS… YES,
K.I.S.SKEEP IT SMALL &
SIMPLE…
PLAN YOUR FAMILY
PLAN YOUR LIFE
If you are angry that I used Simpsons images that I do not own,
I’m sorry!!! Really sorry!!! I do not own it, but I thought it best to
put the message across…Don't sue me, please!