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Phaedra Boinodiris speaks about “Evolving Serious Games beyond Training” at the Serious Play Conference 2012 ABSTRACT: Organizations are straining to interpret and make informed decisions based on the abundance of data captured by advanced data systems to optimally manage strategic and tactical business operations. Serious Games can harness the power of analytics to enable a better understanding of the data and information gathered from these systems. A by-product of collaborative gameplay will be better decisions that help produce innovative and effective solutions addressing complex issues organizations are faced with today. This session provides insight into how the confluence of cloud computing, sophisticated game design and powerful applications can give a renaissance to serious games that process and incorporate real time data to drive business improvements. The session will show how Serious Games can stretch beyond skills training and actively engage participants to effect real change. This session is for participants interested in gaining a better understanding of how Serious Games can offer a powerful and effective approach to solve issues facing organizations today. In this session our team will discuss how organizations can use Serious Games to: • Solve problems collaboratively • Improve Business processes • Achieve predictive and real time modeling • Increase Return on Investment
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© 2011 IBM Corporation
Serious Games beyond Training: From Process optimization to complex problem solving
The average gamer?
Example: AchronReal-Time Strategy Game via timeline manipulation
Watch Gameplay &hear time travel explained
Watch Gameplay &hear time travel explained
Although typically used to augment F2F training, a serious game can help solve real-world problems using an online and video game format
Serious games enable the player to learn faster and retain more knowledge in order to make smarter decisions in real life situations by virtually experiencing the cause and effect of actions.
America’s ArmyUS ArmyRecruitment
FolditUniv. WashingtonProtein recognition
EMS TrainingApplication
“Games are the most elevated form of investigation.” Albert Einstein
A walkthrough of three Business Games
According to a recent study, using data visualization, simulations and scenario development will be the most valuable techniques to analyze all the data
Confluence Need
Sophisticated Game Engines• Real Time StrategyGames• City Sims
Commercial Applications
Cloud
• Commander Level and Above• Data Deluge• Complex Systems• Managing Partners• Decision making
• Analytics• Communities• Business Process Mgmt• Relational databases… Supporting flow of real data & real processes
SMARTER Serious Games
SMARTER Serious Games
ROI extends well beyond virtual training
Return on Investm
ent
Teach a Process/Instructional Design
OPTIMIZE A PROCESS
9IBM ConfidentialIBM Confidential
Leaders can improve and vet business processes in a video game format.
Transform this process flow…Transform this process flow…
…into this format. …into this format.
Hit Play Button to Begin
By 2015:
More Than 50 Percent of Organizations That Manage Innovation Processes Will GAMIFY Those Processes
-- Gartner
“
“
Growth Model for Process Optimization Games
PHASE 0PHASE 0 PHASE 1PHASE 1 PHASE 2PHASE 2 PHASE 3PHASE 3
Discovery Workshop explaining scalable growth model, choosingpilot program
Pilot program is chosen based on need and maturity level of best practices processes
Business Process Templates created
Discovery Workshop explaining scalable growth model, choosingpilot program
Pilot program is chosen based on need and maturity level of best practices processes
Business Process Templates created
Design and developmentof a canned real time strategy game showcasing pilot processes (Cloud or downloadable executable, single-player or multi-player based on need and budget)
Design and developmentof a canned real time strategy game showcasing pilot processes (Cloud or downloadable executable, single-player or multi-player based on need and budget)
Integration of game into BPM on the cloud for the collective (multi-player) optimization of the chosen process.
Integration of game into BPM on the cloud for the collective (multi-player) optimization of the chosen process.
Real-time data integration for executable use
Real-time data integration for executable use
Biz planBiz plan
ROI
Start off creating a real time strategy game that can being used to train best practices associated with processes. Scale up as data matures to support strategic execution, real time visualization all in the SAME platform.
Municipalities can enable a ‘Smarter Conversation’ about public policy with their citizenry
Transform the process of vetting public policy or training for disaster response…Transform the process of vetting public policy or training for disaster response…
…into this format. …into this format.
‘Serious Games can enable better bi-lateral conversations with customers’ ---- Forrester
Imagine, the Next Gen City Sim Game…
Citizenry/ GeneralPublic Awareness
Game Designers
Educators
Businesses
Universities
Researchers
Urban Planners
Government Stakeholders
TOPMOST GAME LAYER
TOPMOST GAME LAYERSCIENTIFIC MODELS
SCIENTIFIC MODELSTOOLS INTEGRATION
TOOLS INTEGRATION
User Generated ContentUser Generated Content
Automated Inputs from SensorsAutomated Inputs from Sensors
ANALYTICS
ANALYTICS
Did you Know?
Serious Games are being created to solve complex problems in real time unbeknownst to the player?
Success Example: Using Serious Games for Optimal ModelingFolding Proteins
“ Here's a model of how real proteins work, and a way for you to create a model showing how they fold and stick together. We'll give points and put you on a leaderboard based on how well this matches our model of an optimal solution. Play! ”
Play a serious game - incentives guide players to optimize models in a competitive environment.
Players discover multiple optimal models - thus they are collaboratively building up a suite of solutions for the customer
http://www.youtube.com/watch?v=axN0xdhznhY
More DARPA Science Fiction?
Use the by-product of casual game play to train a compiler how to better recognize bugs in code.
--- DARPACrowd SourcedFormal Verification BAA
One of FIVE Casual Games that we proposed
Find where the music sounds off key in order to teach a compiler how to better annotate security problems in code
Mozart Code
ACTUV Simulator
Play This Submarine Strategy Game and Help the U.S. Navy
DARPA is developing antisubmarine warfare drones and has released a video game hoping to crowdsource some of the tactical AI behind them
Imagine, Games with this Muscle…
Focus 2015: Ethics in Serious Games Design?
When military-centric games can support real data and real processes for strategic execution, the way that components are weighted in the game (even if used for strictly training) will become a central focus.
Which will have more weight in a strategic targeting game and WHO decides?
How transparent will these weights be??
Saving 180 Civilian Lives
Saving 180 Civilian Lives
Vs.Vs. Saving Scarce Resources
Saving Scarce Resources
Vs.Vs. Preserving Global Reputation
Preserving Global Reputation
Vs…Vs…
Where to Start?
5 Step Approach to saving a LOT of time and Money
1. ROI
2. Learning/Pain Points
3. Puzzles/Experience to Teach & Motivate
4. Genre
5. Platform Fun vs. FLOWBeware of Chocolate Covered Broccoli
In Conclusion
1. Gamers are...
2. Games can be extremely adept at explaining complex systems
3. BIG ROI.
When designed well, they can be used to collaboratively solve very complex problems, whether the players actively realize it or not.
Useful Links:
www.seriousplayconference.comwww.seriousgamesdirectory.comwww.seriousgamesassociation.com
Contact:
