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Chase McMichael Co-Founder CEO InfiniGraph
@chasemcmichael
How Social Changed Everything
A deep look into how social media has changed our society.
WOW
WE ARE AT THE TIP
Every 20 years, a new widespread form of consumer collaboration has been adopted
COLLABORATIVE ACTIVITY STREAMS ARE NOW
AND GROWING
Five billion people to use mobile phones in 2011: UN
WHAT TRENDING• Arab Spring and the Middle Eastern uprisings
• Japanese earthquake and tsunami• Occupy Wall Street• Death of Steve Jobs• Rebecca Black’s Friday and
subsequent backlash• High-Speed Access Being Seen as
a Right• UK Riots• Hurricane Irene• Anthony Weiner Twitter scandal• Social Media IPO’s
STOP THE COMMUNICATION
#OCCUPY
CROSSING THE DIVIDE
The Inside Story of How Facebook Responded to Tunisian Hacks
BIG
AVERAGE PENETRATION 50%
THE TRILLION $ FIGHT
THE RISE OF THE GOOGLE+
SOCIAL STILL GOING VIRAL
FACEBOOK OPEN GRAPH EVERYTHING IS AN ACTION
HYPER CONSUMPTION AND CURATION
AGILE MARKETING
BIG MONEY IN INTELLIGENCE
CONVERGENCE
CURATION – WHAT'S HOT
Provides brands a simple social conversation distribution strategy.
MARKETING INTELLIGENCE BIG DATA
http://smo.infinigraph.com/portal
CONTACT INFORMATION
Chase McMichael – InfiniGraph− [email protected]− @infinigraph − @chasemcmichael
THANK YOU
The sole purpose of this Presentation is to introduce participants to Infinigraph and its activities.
