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Welcome to...
Tuesday, 28 January 14
us
you
ChannelFlipis... UK based
Offices in London
growing......but still maintaining what we do best
built on talentwe started off working with traditional talent...... but you are the talent of the future!
all about fairnesswe believe in being transparent
and nice!
Tuesday, 28 January 14
A BRAVENEW BREED
OF ENTERTAINMENT
COMPANY
ORIGINALYOUTUBE
SOCIAL VIDEOBROADCASTER
OFFICIALPARTNER
NETWORKTuesday, 28 January 14
IN FACT, WE�VE BEEN SHORTLISTED & WON SOME AWARDS...
x2 Awards, including Overall Winner!
brand partners & awards
In fact, we’ve been shortlisted and won
some awards…
Tuesday, 28 January 14
world’s lar!est social video
entertainment destination
No1 UK youth brand
& music destination
1 Billion !lobal unique viewers
6 Billion hours a month
Tuesday, 28 January 14
Tuesday, 28 January 14
(GenC)
CONNECT
CONTRIBUTE
COMMUNICATE
CONSUME
CREATE
Tuesday, 28 January 14
Your chance to be part of A PHENOMENON.
Artwork © copyright Simon's Cat Ltd. 2009-2013. Simon's Cat ® is a registered trademark of Simon's Cat Ltd.
CONNECTING SCREENAGE AUDIENCES WITH FANTASTIC SOCIAL VIDEO ENTERTAINMENT
Tuesday, 28 January 14
TRUSTED ‘MCN’ MULTI-CHANNEL NETWORK
28,034,765subcribers
2,645,692,452VIDEO VIEWSCERTIFIED
Tuesday, 28 January 14
a stella roster of top YouTube
creators
Tuesday, 28 January 14
natural born YouTubers hit the big-time!
Tuesday, 28 January 14
In the last 12 months we have...
Sent a month’s worth of ice cream to a partner who hit one million subs
Released Ashens and the Quest for the Game
Child, one of YouTube’s first feature films.
Executive produced Comedy Week and Geek
Week on behalf of YouTube
Hooked up MrWeebl with Brian May, to support the
badgers!
Introduced a partner to a book publisher to make his literary dreams come
true
Given out 576 cans of Diet Coke, 1,440 biscuits and 128 cups of tea to partners who have dropped by the office
Remade a UK kids TV classic!
Thrown a party at Madamme Tussauds
Set one of our partners on fire
Funded a shoot out in a
library
Put Chris O’Dowd in spandex
We do some awesome stuff
Tuesday, 28 January 14
WE’VE GOT OUR AUDIENCE HOOKED
Avera!e Crowdfundin!: £0.03 per subscriber
YouTube Top 1000 Avera!e: 350 social actions per minute
Standard YouTube Pre-roll CTR:1.5%
ChannelFlip
custom Pre-roll
CTR:up to 7.5%
Ashens IndieGoGo
fundraisin!:
£0.14 per
subscriber
ChannelFlip
Network avera!e:
492 social actions
per minute
Tuesday, 28 January 14
- We helped set up and run the indiegogo campaign for the film, smashing the target by $23,000
- We produced and directed one of the first feature length films produced specifically for YouTube holding a live premiere in a West End cinema simultaneous to its YouTube release!
Click to watch our crowd-funded movie!
CROWD-FUNDING
Tuesday, 28 January 14
CHANNELFLIP LEVEL UP TOOLS
FlipTrainin!
FlipPortal
FlipStudioFlipConsult
FlipRi!hts FlipUp
FlipCrowd
FlipStream
Tuesday, 28 January 14
Ricky G
CHANNEL REGISTRATION & LAUNCH STRATEGY
Tuesday, 28 January 14
ORIGINAL FORMAT STRATEGY
Launch of web series 'Learn Guitar With David Brent’. This series of videos alone have accumulated 3.5m views.
ORIGINAL FORMAT STRATEGY
Tuesday, 28 January 14
CONTENT OPTIMISATION
The ChannelFlip network team opMmised the back catalogue of content (83 videos) on the channel which included Mtles, descripMons, tagging, video annotaMons & thumbnails
Playlisted Ricky Gervais content weekly to keep channel feed acMve even when content was not uploaded. This included 3rd party uploaded content.
CONTENT OPTIMISATION AND CONTENT CURATION
Tuesday, 28 January 14
A YOUTUBE SUCCESS STORY
A YOUTUBE SUCCESS STORY• StarMng at 15,000 subscribers in March 2013 & by Nov 2013 has reached 340,000
•A[er content I.D. claims / blocking now at a total of 22m views
• 54m minutes (102 years) of video content watched
• 318,000 Social Video Engagements, Likes, Shares, Faves, Comments
• A five figure adverMsing revenue stream
• A six figure sponsorship revenue stream
• One sold out David Brent UK Tour
• David Brent Movie & Album deal in negoMaMon pipeline
Tuesday, 28 January 14
Tuesday, 28 January 14
social video for social good
Tuesday, 28 January 14
ANIMAL CROSSING
• Audience 88% Female,• Top Countries: USA, UK, Canada
• 510K Views• 47K Engagements
Tuesday, 28 January 14
