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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 1 Use these seven techniques for structuring effective sentences: • Use lists. • Emphasize new and important information. • Choose an appropriate sentence length. • Focus on the “real” subject. • Focus on the “real” verb. • Use parallel structure. • Use modifiers effectively.

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Page 1: Ch10 slides

Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 1

Use these seven techniquesfor structuring effective sentences:

• Use lists.

• Emphasize new and important information.

• Choose an appropriate sentence length.

• Focus on the “real” subject.

• Focus on the “real” verb.

• Use parallel structure.

• Use modifiers effectively.

Page 2: Ch10 slides

Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 2

Use these five guidelinesfor creating effective lists:

• Set off each listed item with a number, a letter, or a symbol (usually a bullet).

• Break up long lists.

• Present the items in a parallel structure.

• Structure and punctuate the lead-in correctly.

• Punctuate the list correctly.

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Use parallel structure:

• Use the same grammatical form for coordinate elements in a sentence. – all clauses either active or passive– all verbs either indicative or imperative– all nouns preceded by the same article

• Parallel structure creates a recognizable pattern and makes a sentence easier to follow.

Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 3

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 4

Use modifiers effectively:

• Distinguish between restrictive and nonrestrictive modifiers.

• Avoid misplaced modifiers.

• Avoid dangling modifiers.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 5

Choose the right words and phrases:

• Select an appropriate level of formality.• Be clear and specific.• Be concise.• Use inoffensive language.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 6

Select an appropriate level of formality:

There are three levels of formality:

• informal

• moderately formal

• highly formal

Use a level and tone appropriate for your

• audience

• subject

• purpose

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 7

Informal writing can cause two problems:

• It tends to be imprecise.

• It can be embarrassing.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 8

Use these seven techniquesfor writing clearly and specifically:

• Use the active and passive voice appropriately.

• Be specific.

• Avoid unnecessary jargon.

• Use positive constructions.

• Avoid long noun strings.

• Avoid clichés.

• Avoid euphemisms.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 9

Use the active andpassive voice appropriately:

Use the active voice unless

• the agent is clear from the context

• the agent is unknown

• the agent is less important than the action

• a reference to the agent is embarrassing, dangerous, or in some other way inappropriate

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 10

Use these three techniquesfor writing specifically:

• Use precise words.

• Provide adequate detail.

• Avoid ambiguity.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 11

Avoid unnecessary jargon for four reasons:

• It can be imprecise.• It can be confusing.• It is often seen as condescending.• It is often intimidating.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 12

Be concise:

• Avoid obvious statements.

• Avoid filler.

• Avoid unnecessary prepositional phrases.

• Avoid wordy phrases.

• Avoid fancy words.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 13

Follow these six guidelinesfor avoiding sexist language:

• Replace the male-gender words with non-gender-specific words.

• Switch to a different form of the verb.

• Switch to the plural.

• Switch to he or she, he/she, s/he, or his or her.

• Address the reader directly.

• Alternate he and she.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 14

Follow these five guidelinesfor using the people-first approach:

• Refer to the person first, the disability second.

• Don’t confuse handicap with disability.

• Don’t refer to victimization.

• Don’t refer to a person as “wheelchair bound” or “confined to a wheelchair.”

• Don’t refer to people with disabilities as abnormal.

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Chapter 10. Writing Effective Sentences © 2012 by Bedford/St. Martin's 15

Use these seven techniquesin preparing text for translation:

• Use short sentences.• Use the active voice.• Use simple words.• Include a glossary.• Use words that have only one meaning.• Use pronouns carefully.• Avoid jokes, puns, and culture-bound

references.