Target Audience Research

Target Audience Research

By Bradley JonesBy Bradley Jones

A Night In The Woods

A Night In The Woods

The genre of this film is horror/thriller. I chose this film because it is of a similar genre to the film opening that we are going to make.

A Night In The Woods

A Night In The WoodsThe target audience for this film is for

people between the age of 15 and 24 as you can see it is also quite popular for people above the age of 45 which is quite rare. The social class this is aimed at is mainly C1 and AB.

The gender audience that this film is aimed at is mainly men, as you can see that the audience is 75% males and 25% female.

A Night In The Woods

The PossessionThe Possession

I have also chosen to do research on this film as it has the same genre, horror and thriller, and target audience as our film we are going to make.

The PossessionThe Possession

The main target audience for this film is overall 15-34 year olds with the vast majority being 15-24 year olds. The main social class that this film is aimed at is C1 and DE.

The PossessionThe Possession

The gender class this film is aimed at is both as it shows 51% males and 49% females, as you can see this is about as even as possible.

Chernobyl Diaries.Chernobyl Diaries.

Again I have chosen this film as it is of a similar genre to the film opening we are going to make.

Chernobyl Diaries.Chernobyl Diaries.

The taget audience for this film is for people aged between 15- 24 as it is the most popular audience below. The social class that this film is targeted at is C1 as the majority of the perentages are in C1.

Chernobyl Diaries.Chernobyl Diaries.

The gender audience that the film is targeted at is split between males and females very evenly as it is 56% males and 44% females.