Embed Size (px)
DESCRIPTION
This webinar will enable you to employ a practical process for creating and critiquing memorable, results-driven executive summaries.
Citation preview
Writing High - Impact Executive Summaries
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
Instructor Profile:
Philip Vassallo-Ed.D, has designed, delivered, and supervised communication
training programs for more than 20,000 executive, managerial, supervisory, administrative, and technical professionals internationally over the past three decades. He is the author of the books How to Write Fast Under Pressure, The Art of E-Mail Writing, and The Art of On-the-Job Writing. He has edited major reports for the US government, City of New York, and the corporate world. He also writes the blog Words on the Line, which offers practical tips for developing writers. Dr. Vassallo has taught internationally, currently as a faculty member of the Beijing International MBA program.
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
Description:
Management demands that the executive summary live up to its name. So the expectation is clear: tell me as thoroughly as possible without wasting a word only the information important to me so that I can decide on whatever you expect of me. "Millions of dollars are at stake," a client for a major pharmaceutical company recently said. "All the logic and due diligence I put into the proposal are useless unless I can move the CEO to act on the strength of the executive summary alone."
Why Should you Attend:
When writing an executive summary of research findings, you have many choices because volumes of information about most topics inundate you in a content-crazed world. And when suggesting a course of action, you have many choices because management's direction changes course rapidly in a volatile marketplace. For these reasons, businesspeople often ask, "What should go into an executive summary?" In business, many disparate staffers assume the task of summarizing in writing.
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
Objectives of the Presentation:
Attending this webinar will enable you to: Approach the writing situation with a clear and useful strategy.
• Fuse the purpose of the summary with the issues that matter to your audience.• Sort ideas to clarify the key points.• Craft paragraphs that reinforce the intent of the executive summary.• Edit language to move the reader to action.
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
Who can Benefit:Accounting professionals, Banking managers, Business forecasters, Economic advisors, Executive consultants,
Information technology experts, Pharmaceutical representatives, Retail specialists, Risk analysts
Live Session - How it works
• Username and Password will be sent to you 24 hours prior to the webinar
• Presentation handouts in pdf formate will be mailed to you
• Login to the session using the username and password provided to you
• Get answer to your queries through interactive Q&A sessions via chat
• Please let us know your thoughts and views at the end of webinar, your valuable feedback will help us improve
• Get certification of attendance.
Recorded Session - How it works
• A link will be provided to you upon purchase of the recorded session
• Please click on the link to access the session
• Presentation handouts in pdf formate will be mailed to you
• Get certification of attendance.
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
Reach us on :
Our links
www.onlinecompliancepanel.com
www.onlinecompliancepanel.com | 510-857-5896 | [email protected]
