WordCamp Miami 2011

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Presentation given by Maria de los Angeles, freelance writer and blogging instructor, at WordCamp Miami 2011. NOTE: This presentation is missing images on slide 3 slide. I'm working on it -- seems to be a problem with conversion to slideshare. You will, however, be able to see the images if you download the presentation.

Text of WordCamp Miami 2011

  • 1.welcome
    • Blogging 101
  • Speaker: Maria de los Angeles
  • March 5, 2011
  • Wordcamp, University of Miami

2. introductions

  • my story

3. publishing is nothing new 4. what is a blog?

  • A profound shift in the way humans communicate and connect.
  • A blog is an empty vessel for content.
  • Put anything you want in it and see it grow.

5. get started

  • Create something out of nothing.
  • What are you passionate about?
  • Start from scratch with an outline.
  • Be fearless.You know more than you think.

6. look whos talking

  • If youre alive, you have a voice.
  • It takes time to develop and it always evolves.
  • ALL writing is persuasion.
  • What are you selling?
  • Who is your audience?
  • How do you want to talk to them?

7. immerse yourself

  • Eat, breathe and live your passion.
  • Fall in love with your blog.
  • Commit to it.
  • Find an angle, even when there isnt one.
  • If it doesnt work, then move on.Its OK to evolve.

8. technique - editorial

  • Decide on a topic.
  • Create an outline.
  • Set up an editorial calendar.
  • Everything you encounter is a potential blog post.
  • Keep an eye on news, current affairs and trends.

Youre a publisher now! Start thinking like one. Youre also an editor and a writer. 9. technique - writing

  • General is boring; specific is interesting.
  • Keep it short: 300 - 500 words per post.
  • Read it aloud.
  • SEO: use words that YOU would use to find your own subject matter online.
  • Catchy headlines.

Practice is what turns the craft of writing into an art.Every great writer knows you never stop practicing. 10. technique - community

  • Engagement is key.
  • Find similar blogs.
  • Comment and interact.
  • Link to blogs you like.
  • Use comments to generate topics for your own blog posts.
  • If you use social media, spread the word.

Your blog doesnt exist in a vacuum.Your voice is one of many in a community.Make it a beautiful contribution. 11. technique - resources

  • Blogging Platforms
  • wordpress.org or .com
  • Good Reads
  • problogger.net
  • southfloridadailyblog.blogspot.com

12. contact

  • [email_address]
  • http://wilywordsmith.blogspot.com

Maria de los Angeles