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Global Presentation

WinAkademy is a French educational company.

The company proposes tutoring courses for all ages, professional

trainings and elaborated courses in classrooms.

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Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

3

New Technologies Today

Today, new technologies are used in all daily tasks. They are

applied to communicate between individuals.

Faster

Easier

Accuracy - Reliability

People want to do :

Social Media – The new channel

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A new communication channel is born

The Social Media

How integrate this new channel for

educational purposes ?

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

6

Social Media

Social media networks are interactive and collective tools on the web that

give people the opportunity to create, share and publish information, build

communities and communicate around the world.

Social Media = Viable Marketing and Customer Service Channel

Industries

What about education and educational

organizations?

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

8

Social Media and Education

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Teach educator actors how to use social media.

Teach the students how to effectively use these

resources.

Social Media and Education

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How can social media be used in education without affecting the

students negatively?

The objective is to use those networks to connect with other classrooms,

globally communicate with students or educational actors, and enrich the

lives of students by bringing interest, excitement and learning experiences.

Social media platforms = Future best ways to involve children and

teenagers in learning and knowledge.

The development of creative skills, and the opportunity for students

and kids to be leaders in education and empower them to grow as digital

and global citizens.

These media give the ability to rapidly connect with students and highly

influence them.

Social Media and Education

Many organizations use the Facebook

platform to quantify social spinoffs of a new

service or new project, by estimating the

number of “Like”, for example.

Students and pupils could add followers on

Tweeter like artists or authors and have so

information about their creativity and books

or artistic creations.

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

12

Social Media and Education Organizations

The percentage of Internet connection in educational institutions is growing

and will attend 100% of colleges and secondary schools in France.

We can then conclude that Internet connection is widely

available for all pupils and students.

Technology is infused, especially in developed countries, where all

students have laptop, and have labs available to work on.

The students can then reach each other via social networks, creating

groups on Facebook for example and exchanging information about

academic work.

Social media could also involve the educational actors such as teachers

and tutors, and it could be very helpful and productive to have them

using those networks in a constructive way.

Social Media and Education Organizations

New online community for pedagogical purposes.

The purposes of this community are to build a real exchange

between experimented teachers and un-experimented ones and allow

every educational actor to speak about their pedagogical methods and

techniques.

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

15

Social Media and Schools

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When schools organize a big project or activities, for example, or when

they want to put news and information, they can add it on their Youtube

account, Twitter account, Facebook account.

Social networking brings such a positive

impact on children and school: a lot of

resources, many connections, people,

and experiences.

Social networks also help to orientate the kids in their future

career and learn about different types of jobs in different fields.

Social Media and Schools

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We are wondering what are the criteria needed to

build such efficient tools ?

Simplicity

Ergonomy

Interactions

Media : Images and Videos

Personalization

Buzz

Children need to be attracted by a community platform that looks like the

one they are usually using but with educational information and

applications.

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

18

Going Further

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It’s good and beneficial for the school to connect with pupils or students and

see them excited about a topic and learn something new.

An educator with a supervision role.

It is a good way to provide advice, create a connection between

teachers and students and share recommendation, information.

Analyzing their conversation and their answers on the forum.

Conclusion and Perspectives

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All these analysis let us think of innovative methods for communicating

amongst educational actors.

Using social media as a means to further education is a great way to get

children involved and to help them interact. It brings them excitement and

interest about learning and transmitting information.

Schools need to review their strategy by implementing more

Information and Communication Technology and Social Media in

their daily communication with pupils.

Plan

Introduction

Social Media

Social Media and Education

Social Media and Educational Organizations

Social Media and Schools

Going further

Questions

21

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