When the lights go out: Crisis Communications and Social Media

WHEN THE LIGHTS GO OUT CRISIS COMMUNICATIONS AND SOCIAL MEDIA

Tom Cochrane @tomcochrane

#PSEWEB – June 24, 2013

#PSEWEB 2013 Tom Cochrane // @tomcochrane June 24, 2013





















Integrating social media into your crisis communications plan.


Decide who is responsible for social media in a crisis situation.


Integrate that person into the crisis communications plan.



Post messaging on social media channels.


Monitor and respond.


Provide updates when available.






Thank you.

@tomcochrane [email protected]

Education

When the lights go out: Crisis Communications and Social Media