What is an instrument - Marianne Bailey

DESIGNER / INVENTOR - Ba Hons, Product and Furniture Design

2011 - MARIANNE BAILEY DESIGN CONSULTANTS, CREATIVE DIRECTOR Specialists in Advanced Conceptual Design and Futures

2005 - 2010 - YAMAHA PRODUCT DESIGN LABORATORY, JAPAN. SENIOR DESIGNER - ADVANCED DESIGN TEAMDesigned and Project Managed Inspirational New Instruments and Products from concept to production, often setting my own briefs for future new instruments, to guide Yamaha's future brand design direction. Designed new concepts in Digital Pianos, Digital and Acoustic Drums, Electric Guitars, Plastic/Composite necked Guitars, Digital Marimba, Advanced AV Concepts, Speakers, Headphones and User Interfaces of music making software.

2000 - 2005 FACTORY DESIGN - LONDON DESIGN CONSULTANCYDesigned a broad spectrum of products, furniture, transport and packaging including Car and Aircraft interiors, enclosed Scooters, Leisure water vehicles, AV equipment for brands such as Tannoy, Yamaha Motors, Samsung, Remington, Ronson, Faraday Packaging, Wilkinson Sword, Le Creuset and British Airways. Projects varied from "Big Picture” brand directional thinking to in depth product development and detailing from concept through to production.

I’m interested in translating my understanding of the values of musical instruments to other products, making then “indisposable” and hope to create a platform at the RCA in “Instrument Design.”

Yamaha Design Philosophy

INTEGRITY

DESIGN THAT RESPECTS THEESSENCE OF THE OBJECT

AESTHETIC

BEAUTIFUL DESIGN

SOCIAL RESPONSIBILITY

DESIGN THAT MEETS THE NEEDSOF TODAY’S SOCIETY

INNOVATIVE

CREATIVE DESIGN

UNOBTRUSIVE

RESSTRAINED DESIGN

Yamaha Aesthetic

Yamaha Aesthetic

How to create a good relationship with instrument and our modern living environment?

© 2008 Yamaha Product Design Laboratory | CLP Slim

Imagine a standard modern design classic… A new archetype that sets the precedent for many designs to follow and although times and fashions change, it retains its value and relevance to modern living and retains the affections of its owner.

CLP SLIM Digital Piano>>

How to inspire peoples creative playful self?

© 2008 Yamaha Product Design Laboratory | au Design project | Box to Play

Imagine inspiring someone to discover their own creative self, they go on to inspire another, who inspires another. Creative ripples ceaselessly traveling from one person to the next through the infectious medium of music. How can I inspire the passive music listener to become a active sound collector to active music “player” ...Playing outside the box.

Box To Play >>

How to inspire deeper expression and communication between people?

© 2008 Yamaha Product Design Laboratory | au Design project

Imagine if we spoke to each other as computers do, in just 0 and 1’s... yes, no, yes, no.. Would it be as expressive as our language where we can find deep expression and colour in the gaps in between yes/no and black/white? If we need to express ourselves with more than a yes/no output then why do our communication devices only allow an on/off input?

Key To Touch >>

How to inspire a long life relationship between people and people and people and object?


Imagine a tactile, quality, long life musical instrument of your choice with the connections to your “band members” in your pocket. Allowing a “creative music connection” anytime, anywhere alone or with anyone you wish to jam with. The value of the relationships deepens and becomes more valuable over time.

Band In My Pocket >>

How to inspire a joyful relationship between person and interface?


Imagine kissing someone through a pane of glass. The other side of the window is responding to your touch but the act of touching itself, the detail, texture, taste and responsiveness has lost joy. A musical instruments sensitivity, deep responsiveness, feedback, refined ergonomics and tactility is a perfect example of a satisfying, joyful interface creating deep, long lasting connection.

Sticks In The Air>>

How to communicate your brand message?

© 2009 Yamaha Product Design Laboratory

Imagine a thousand words communicated in one image, one product, one glance.

Airwired Graphics and Branding Project >>

How to create new brand identity with all the old constraints?

© 2008 Factory Design | Tannoy Speakers | Eyris | Arena

Imagine a new design that emphasizes the unique qualities of a brand unique, creating strong recognizable brand identity while keeping all previous methods of production, internal components, costs the same. How to find infinite space and flexibility within “constraints”

Tannoy Eyris and Arena Speakers >>

Case Study 1:How to express the qualities and value of Carbon Fibre?

Case Study 2:How to express the qualities and value of Hemp Composite?

Our Case Study:How to express/communicate the unique qualities and value of Tonal Composites?

?

TONIC WORKSHOP:How to express/communicate the unique qualities and value of Tonal Composites?


What name would express the special qualities and value of Tonal Composites?Ebony …..Rosewood …..Tonal Composite!



What are the unique qualities of Tonal Composites?What other objects and instruments could express these values?



What are the unique qualities of Tonal Composites?What other objects and instruments could express these values?

What is a musical instrument? - What values do they embody / represent?

What is a musical instrument?

MUSICIANSHIP

AN OLD INSTRUMENT PHYSICALLY EMBODIES THE VALUES OF ARTISTRY, SKILL, INVESTMENT OF TIME, MEMORIES, ENDEAVORAND DETERMINATION

CRAFTSMANSHIP

REPRESENTS ARTISTRY,HIGH SKILL, CARE OF CREATION

RESONANCE

INTIMATE FEEDBACK LOOPEXTENSION OF MIND BODY & SOUL

RITUALISTIC CLEANING

EXPRESSED AFFECTION, PREPARATION, CARE

UNIQUE CHARACTER

EACH INSTRUMENT HAS A NICHE, LIKE THE PEOPLEWHO PLAY THEM. EVERY HANDCRAFTED INSTRUMENT IS UNIQUE


SHARED EXPERIENCE

SHARED STATES OF BEING, SHARING THE INTANGIBLE

BODY FEELING

EXPRESSION MOVES THROUGHTHE INSTRUMENT. PHYSICALCONFIGURATION OF INSTRUMENTINFLUENCES THE EXPRESSION OFTHE PLAYER

CONNECTION

COMMUNICATION, HARMONY CONNECTION WITH OTHER MUSICIANS , AUDIENCE , FAMILY, FRIENDS, EVEN ENEMIES, THROUGH THEINSTRUMENT

ATTRACTIVENESS

APPEAL THROUGH THEVALUES OF THE INSTRUMENT

EVOLUTION

EMBODIMENT OF HISTORY


EMBODIED SPIRIT

OF PLAYER AND TREE

LONG LIFE PARTNER

INCREASED VALUE OVER TIME “WORN IN” NOT “WORN OUT”

INTIMATE FEEDBACK

TACTILE, RESONANCE,AURAL FEEDBACK, FORSELF DISCOVERY

INDISPOSIBLE

AN INSRUMENT ISRARELY THROWN AWAY

INSPIRATION

COMMUNICATION RIPPLES OF CONSCIOUSNESS

PLAYABILITY

PLAYERS NOT “USERS”

Education

What is an instrument - Marianne Bailey