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Overview
• University of Glasgow - ebooks • Demand Driven Acquisition• What’s out there, our choices so far• Evidence based acquisition• Patron driven acquisition• Moving forward
Background
• Founded 1451• Research intensive institution (Russell
Group)• Broad-based: arts, social sciences, STM• Library received 92% on recent National
Student Survey (NSS)
Ebooks – current situation
• Demand/Expectation• Print copy first policy • Individual purchases• Ebook collections• Full text via databases• Driven by Library
Ebooks – the increase
Total number of e-books:
3,495 4,550
677,411714,108
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
2007-2008 2008-2009 2009-2010 2010-2011
Usage - ebook
No successful section requests
87,666 112,924
725,759
1,249,703
0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
2007-2008 2008-2009 2009-2010 2010-2011
Usage –print
Cumulative Loans from the Short Loan Collection
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
450,000
2010-2011
2009-2010
2008-2009
Ebook issues
• Etextbooks• DRM • Aggregator platforms
(users want downloading, mobile use)
• Different platforms, different business models – users don’t care about models!
Demand Driven Acquisition
• Hot topic – everyone is talking about it!• Currently investigating 2 models:• Evidence Based Acquisition• Patron Driven Acquisition • Both for ebooks!
Evidence based acquisition - Publishers
• Modified version of EBS model (ScienceDirect)
• Fee paid up-front• 12 months• MARC records• Library decides titles to purchase outright
to the value of “deposit” paid
Benefits
• Real time access • 12 months to view usage• Relaxed DRM• Integration with other content
Negatives
• Limited to one publisher• ££££££££££££!
Evidence Based Acquisition – results so far
Average FT usage per title
0.002.004.006.008.00
10.0012.0014.0016.0018.0020.00
Patron Driven Acquisition - Aggregators
Benefits:• Real-time access • Only pay for titles users
actually use• Potential to fill gaps in
collection• Saves staff time?
Negatives:• DRM • ££££££££££!• What do we do when
the money runs out?
• US libraries, e.g. Utah, Denver & Arizona
• Denver: 53% of print purchases never borrowed between 2005-9
• Rick Anderson (Utah), UKSG 2011: traditional library collection “bad guess at patron needs” (we’ll all go home then…)
• Arizona – On Demand Delivery
University of Glasgow & PDA
• Small PDA ebook trial • Limited amount of money to spend• Limited amount of time to spend on title
selection• Opportunity to support new themes and
cross-subject research• Opportunity to review gaps in print title
selection
What’s out there - aggregators
• Various models available• 2 clicks and book is purchased• Rental• Suggest a Purchase• Set number of page views in one session• Library mediation
Users don’t care – let’s keep it simple!
MyiLibrary. Patron Select
• 5 times the value of your plan available to users • Collections consultant/OASIS for subject profiling• Free Marc records• Purchase trigger: 2 accesses. Access: a view in the library reader,
not in description or TOC.• Monthly reports on which titles have been purchased
University of Glasgow & PDA – the process
• Title selection• OASIS: themes covering cross subject areas, e.g.
human rights, 20th century British History• Limits:
– avoided titles we had in print – £100 max. per title – publication dates 2000-10
• Staff time • 1st semester (October 2010) - not advertised• 1500 titles available
University of Glasgow & PDA - results
• Money ran out after nearly 4 months• 295 titles • Average cost per title: £55.96• Sept 2011: 10% of titles not used again after initial
purchase – but all titles used!• 32% of titles received 10 accesses or more• Cost per use continues to decrease…..• Comparison with ebooks purchased via normal
channels?– 10% not used after initial purchase– 30% not used again after 2 accesses
• Positive feedback over usage and title selection• Target groups?
University of Glasgow & PDA – results..
Heaviest used title
Assessing the George W. Bush Presidency: Tale of Two Terms
10 titles in total related to George Bush
• Who said he wasn’t popular?
• Gap in modern history at research level? CC Image courtesy of US Embassy New Delhi on Flickr
Conclusions/Moving forward
• DDA just one tool to build ebook collection
• Potential method of supporting research needs?
• Funding – how can we responsibly budget?
• Trust
• Short paper for discussion at library committees
• 2nd trial of PDA in 2nd semester (January 2012) - again based on themes
• Full evaluation of Evidence Based model at end of 2011
Final thoughts – power to the users?
• Demand/Expectation• Public libraries:
Overdrive plan to offer PDA/Suffolk
• Rethinking policies• Aggregator PDA and
DRM issues• Shift in power? • Power to the users?
Questions?
Questions?
