@Andy_tattersall

Image used under a Creative Commons:Attribution 2.0 Generic (CC BY 2.0)Todd Ryburn

Administering Twitter

• You need to understand why you are taking it• You need to understand the benefits• You need to understand the side-effects• You need to understand that the benefits may

take time in coming• You may need two courses

Do not feel pressured to use it - as it won’t work

Navigating Twitter

Twitter Myth #1You can’t say much in 140 characters

“Insanity: doing the same thing over and over again and expecting different results.” “Our scientific power has outrun our spiritual power. We have guided missiles and misguided men.”

“Education is the most powerful weapon which you can use to change the world.”

The make up of a Tweet

Lingo

• RT – Retweet• MT – Modified Tweet• Reply – a conversation in Twitter• @ A mention of someone/organisation• # Tag – A stream of topic• DM – Direct Message• Block – To block a user• Favourite – To mark for later reference• URL Shortener - www.bit.ly • Follow – To follow someone’s Tweets

Following

Lists

Twitter Myth #2Twitter is only used by sports people and celebs

Netiquette

• Watch what you say (10 second rule) - What goes on the web stays on the Web

What to Tweet?

• Publication (book, report, paper, proceedings)• Presentation• Idea• Resource• Conversation (ice breaker)• Funding Bid• Professional achievement• Link• Automate (Twentyfeet, Paper.li)

Who to follow?

• @EmergencyMedBMJ 11k followers• @trishgreenhalgh 7k followers• @NICEcomms 28k followers• @EM_Journal 5k followers• @wellcometrust 40k followers• @LSEimpactBlog 10k followers• @richardhorton1 (Lancet) 7k followers

Conference Tweeting

• Use the # tag• Create a filter to follow the proceedings• Advertise your presentation• Introduce yourself to others – ‘Tweetup’• Get involved in the conversation• Carry the conversation on beyond the

conference

Twitter Myth #4

“Twitter is a time sinkhole”

Not if you want it to be

Tweeting Tools

Find something interesting? Tweet it

Altmetric it

Go Mobile

Go Tweet