Make from watch TV a better experience with your smartphone

It’s more and better TVWatch it Loud !!

Opportunity Analysis Project

Make from watch TV a better experience with your smartphone

tv

Make from watch TV a better experience with your smartphone

Your TV guide

Hot on TV

Most popular Live programs

Social: Interact with programs

Share reviews with friends

Personalized addsgeolocalization

TV promotions

Extra features

Make from watch TV a better experience with your smartphone

Market SizeAdvertising Market in Spain 2011

Amount (€)

Total Investment 12.100 M

Total TV Advertising (18,1%) 2.200 M

Total Online Advertising (8,2%) 999 M

Sources: INFOADEX, telcommunity.com

Population in Spain between (18-39 yo) 21,5 M

Using Smartphone (55%) 11,8 M

Downloading Apps (47,1%) 5,6 M

Using Social Networks while watching TV (63%) 3,5 M

Make from watch TV a better experience with your smartphone

Hypotesis 1

• Users watch TV with smartphones?

93%93%

Make from watch TV a better experience with your smartphone

Hypotesis 2

• Users share TV comments on social networks with friends?

30%30%

Make from watch TV a better experience with your smartphone

Hypotesis 3

• Users will say what TV program are watching if they get offers or discount promotions?

53%53%

Make from watch TV a better experience with your smartphone

Explore the TV Programs

Check who is watching same programs

Know how much you missed

TV GuideTV Guide

Make from watch TV a better experience with your smartphone

Share comments with FB

Check what’s on Twitter

Interact in live games

Get extra features like remembering items you fancy when you watch them live (songs, outfits, products, …)

SocialSocial

Make from watch TV a better experience with your smartphone

Get credits with live quizzes

Test your knowledge on live games

Exchange credit with offers

RewardsRewards

Make from watch TV a better experience with your smartphone

My friends

Celebrities

Check your TV history

TV ActivityTV Activity

Make from watch TV a better experience with your smartphone

What is popular

When is starting

TV alarm. Don’t miss your favorite programs.

PopularPopular

Make from watch TV a better experience with your smartphone

It’s more and better TVWatch it Loud !!