Trailer Making Comapnies

Chapelle Cooper

Film trailers

• Trailers consist of a series selected shots from the film being advertised. Since the purpose of the trailer is to attract an audience to the film, these excerpts are usually drawn from the most exciting, funny, or otherwise noteworthy parts of the film but in abbreviated form and usually without producing spoilers.

Trailer Duration

• A trailer has to achieve that in less than 2 minutes and 30 seconds, the maximum length allowed by the MPAA. Each studio or distributor is allowed to exceed this time limit once a year, if they feel it is necessary for a particular film.

Trailer making company• The Process• The PPC Editorial team (writers, director, editor, sound engineers and

graphic designers all work on trailer) watch the film several times to work the essential points of the story, the key characters, the key scenes and memorable dialogue. They then cut it down to a selected 10 minutes of appropriate material. The editor, in particular, must have a feel for the rhythm of the film, telling a story and love music.

• A trailer structure is built with on many important factors these include the narrative of the film, establish the world of the film (whether it will attract a wider universal audience), the genre of the film and make sure the audience can fully notice this genre, the choice of audio(including dialogue and music) sound is important as is the driving force in trailers.

• PPC has a Three-Act Structure when constructing a trailer this is similar to a short film, these include introducing the character or characters, present a problem or conflict and create the enigma.

Fraser Bensted (UK) began his career at the Picture Production Company fifteen years ago, rapidly becoming one of the most successful and respected trailer editors in the field. He has overseen successful and creatively original campaigns for a wide range of acclaimed films, including “Slumdog Millionaire”, “Hunger”, “5000 Days of Summer”, “I Am Love”, “Another Year,” among others. In 2010, Fraser set up his own trailer creation company, Tokyo, in partnership with Simon Ubsdell. With a particular focus on being able to advise the independent sector, Tokyo offers a range of options from basic consultancy through in-depth strategy and concept, to full creative and production services.•  

Happy Hour productions

• Happy Hour is an award winning production company providing creative film production and animation production for clients and advertising agencies. This ranges from national TV commercial campaigns, both brand focused and direct response, to effective corporate communication films for a range of business sectors, from aerospace and finance to charity and public sector.

• The directors and producers are all highly experienced professionals, with previous appointments such as the BBC, Aardman Animations, Granada TV, SKY TV and MTV..

• Unlike many production companies, our facilities and experience span both live action film-making and CGI/stop frame animation. With nine experienced commercials directors covering animation and live action, along with in-house post production facilities, they provide a full production resource for their clients - right from creative scripting through to broadcast.