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MAKING THE CONNECTION IN THE DARK Traci Dix-Williams

Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

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In this presentation, Making the Connection in the Dark, Traci Dix-Williams, Director of Operations at Enginuity in Ironbridge Gorge, explains how she and her team successfully entered Culture24's Connect10 competition, and won top sculptor Julian Wild to lead their participatory Museums at Night event. She shares the possibilities and challenges presented by their space, staffing and resource levels, how they built on Julian's previous work to make this luminous participatory sculpture as part of their Museums at Night event, and the effects that the project had on her team.

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Page 1: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

MAKING THE CONNECTION IN THE DARK

Traci Dix-Williams

Page 2: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Ironbridge Gorge Museum Trust

largest independent museum in the UK

sat within a UNESCO WHS

ten museum sites wide range of

historic buildings & designated collections

Page 3: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Venue Inspiration

Page 4: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Aims

new audiences after hours offer re-engage with

current audiences

work with artists

Page 5: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Process

press releasesmail shotsposters & leaflets at sitessocial media

Page 6: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Julian Wild

Red piece in Lake:Julian Wild     Hoola Systems, Burghley House

Floor multi-coloured piece:Julian Wild   Deadly Nightshade, Maddox Arts

Making the Connection communal sculpture project: Julian Wild  

Page 7: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Plan

day & evening event

targeted at familiesfree

sculptureadditional activitiesgrand revealQ&A

Sculpture“Making the

Connection” …in the dark

18th May 2013

500 meters of drain pipe3 types of connectorscable tieshand painted

Page 8: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Achievements met targets and

aims chance to

genuinely work with and create a piece of art

audience engagement

relationship with artist

staff development bigger muscles

Page 9: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Challenges

not stepping back from the vision

budget timing artists responses end of day

Page 10: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Learning

culture 24 keeping it

simple letting the artist

respond letting the

public respond timing

Page 11: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild

Legacy

develop work with a wide range of artists

continue to be a part of the “Museums at Night” offer

seek out more memory making moments

“This morning it was fun, this evening it is art”Participating family –making the connection in the dark. 18th May 2013 Enginuity

Page 12: Traci Dix-Williams from Enginuity on creating a Museums at Night event with Connect10 artist Julian Wild