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INSTITUTE OF PRODUCT LEADERSHIP
Webinar“Top 5 Project Management Tips for Product
Managers”By
O. ArivazhaganCEO, IIPM
STATUS QUO
Products that INSPIRE Project & Product Managersand
Products that put them in DESPAIR
Project Management Tips for Product Managers
Products that inspire Project & Product Managers
i-ROAD Ultra compact & tandem two-seater
Helmet free & Air conditioned
Weight : Just 300 kg
Seating : 2 pax
Driving range : 50 km
Width : 850 mm ( same as conv. 2-Wheeler)
4 in 1 parking
Zero-Emission (Low Co2)
Power Operated
Project Management Tips for Product Managers
*source courtesy : Toyota website
Project Management Tips for Product Managers
*source courtesy : Toyota website
i-ROAD
Rear Front
Project Management Tips for Product Managers
“In a talk show, Mr. Yanaka, the Project General Manager tasked with developing the i-ROAD, said his objective had been to create a fun-to-drive and convenient urban EV.The i-ROAD combines the ease of handling of a motorbike and the drive stability and comfort of a car. The automatic active lean mechanism, developed based on the body movement of skiers and running animals, gives the driver the sensation of being totally at one with the machine.”
*source courtesy : Toyota website
Products that inspire Project & Product Managers
e -TOILET
A coin is dropped into the slot and bingo the door to the toilet slides open, the light and exhaust fan turn on. And after use, in case you forget to flush, the automated flushing turns on and sterilizes the commode too. Delight, the country’s first e-toilet unit, has been developed by Eram Scientific Solutions (P) Ltd.
M.S. Vinod, Director of Eram, says this e-toilet is a result of a convergence of electronics, web and mobile technologies.
Source courtesy: http://www.indiasanitationportal.org/
Product Recalls Put Project & Product Managers in DESPAIR
Nearly 4.3 Million vehicles were RECALLED by Global Giants, in last 6-10 months.
Millions of Dollars spent on Warranty Costs (Recall, Repair & Reship )
Defects range from simple headlight issues to software malfunction to oil leakage to fuel pump to steering column to engine fire
Goal -----> Can we Work to Zero-Recall ???
Project Management Tips for Product Managers
Elicit Requirements from all Stakeholders to achieve Zero-
Recalls
Project Management Tips for Product Managers
“Elicit Requirements from all Stakeholders to………….”
Who is a Stakeholder?
Identify & Classify Stakeholders ( P-I Grid or Salience Model )
Involve Operational Stakeholders ( ex. Cell phone, Car, mouse, USB modem, Courier etc) Beware of Scope Creeps - Use MoSCoW to prioritize
Bad News & Good News
Most NPD Projects FAIL (Cost or Schedule overrun or both) due to poor requirements
PMI has brought a new certification PMI-PBASM. The number of business analysis jobs is predicted to increase 22 percent by 2020, according to the U.S. Bureau of Labor Statistics*.
( This research indicates a growing need for professionals skilled in effective requirements
management. The PMI-PBASM credential spotlights your ability to effectively work with stakeholders to define their business requirements, shape the output of projects and drive successful business outcomes.)
Project Management Tips for Product Managers
High
Power
LowLow Interest High
A
G
D
C
E
Monitor(Minimum Effort)
Keep Informed
Manage Closely
Keep Satisfied
B
H
F
Power / Interest Grid with Stakeholders
Project Management Tips for Product Managers
*source courtesy : PMBOK® Guide 5th Edition
Salience Model: Stakeholder Classification
Project Management Tips for Product Managers
High-Grade does mean High-Quality
Project Management Tips for Product Managers
NOT^
Quality vs Grade
COPQ – The Untapped Gold Mine
Project Management Tips for Product Managers
Quality vs Grade Quality & Grade are NOT the same
Traditional Quality? “Degree of Conformance to Requirements / Specifications & fitness for use”
Grade? “Grade is a category assigned to products or services having the same
functional
use but different technical characteristics”
Low Grade is not a problem, but Low Quality is
Project Management Tips for Product Managers
Quality vs GradeFor example, It may not be a problem if a suitable low-grade hotel (2 Star) with limited no. of
features / facility is of high-quality (Ex. no obvious defects in service, Hassle free Check-in / Check-out etc.)However, It may be a problem if a high-grade hotel (5 Star) with numerous additional
features is of low-quality ( Ex. many defects in services promised, poor layout, unfriendly to physically-
challenged, desired TV Channels not received, Valet Parking Not Available, Poor menu, Swimming Pool very cold etc, Check-in hassles )
Hence,
Project Management Tips for Product Managers
(Typical Product Example : Recalled Luxury Cars )
Low Grade is not a problem, Low Quality definitely is
Tip# 2 –continued
COPQ – The Untapped Gold Mine
Project Management Tips for Product Managers
Make Competition Irrelevant
Project Management Tips for Product Managers
almost
Focus on Life Cycle Cost (LCC) NOT on Delivered Product Cost
Project vs Product Life Cycle Costs Value Engineer your Product Value entitlement ( Ex. Cell phones, Security fencing, Toilet door, Mosquito Bat, Laser pointer)
Project Management Tips for Product Managers
Mitigate Risks in both
Product Development & Operations
Project Management Tips for Product Managers
Mitigate Risks by Prototyping & Designing Redundancy into system
Prototyping
- Evolutionary Prototypes - Throwaway Prototypes
Redundant System Series or Parallel
Partial Redundancy
Total Redundancy
A Case Study in point : Could MH 370 have been saved had it had 300% redundancy?
Project Management Tips for Product Managers
Ethics in Engineered Products
Project Management Tips for Product Managers
Tip # 5
- Design to Target, NOT to Tolerance - Avoid Loss to Society - Taguchi’s Loss function - Make yourself the guinea pig first (Dr. Jonas Salk) - Get “informed consent ” – Pharma products
- Follow Good Manufacturing Practices (GMP) - Make Safety First, Security Next, Profit Last
Project Management Tips for Product Managers
Ethics in Engineered Products……
Project Management Tips for Product Managers
Thank You
International Institute of Project Management (IIPM)
Chennai - 600 017, Tamil Nadu, India.
Mb: 00- 91-
Web: www.iipmchennai.com
Email: [email protected]
Project Management Tips for Product Managers
98840 15136
Project Management Tips for Product Managers
Thank You