The Pitch

For regular web surfers

Who wish to store content they find online

Tidbit is your save button for the web

Unlike Pocket that requires you to save entire articles

Our product provides a one-click method to save just the text

you find most important

Use Case and MVP2

MVP2 Testers

10 college students

saving quotes for research or just surfing the web

• • •

5 of the same testers from MVP1

5 new testers for a fresh perspective

Results

User Comments

(+) sign next to tagging

URL unhelpful in current form

Unclear page headers

What we learned about our app

Positives:- Users see a need for this product

- Saving process is seamless and natural

Negatives:- Non-intuitive UI for web application

- User retention suffers from high up front costs

Ready to be released?

Not yet.

- In good technical form, but UI has kinks

- User experience is key in this market

The ONE THING we learned this semester

Marketing matters.