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A brief step by step for one of my poster ideas. This did not make it to the final product.
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Experimentations with Brushes and Textures on
PhotoshopAshlee-Rose Brisley
Stage 1 – The Title
I inserted the title first, exactly where abouts on the poster I would want it and work from there, this was to save trouble later with trying to manipulate the title to a fixed picture. I really liked this effect which was creating using a series of effects and layers on the text. I was really happy with this outcome.
Stage 1 – The Image
The main image I had already decided on, I just needed to place it in relation to my title. I had previously edited and colour corrected the photo in Adobe Photoshop CS6 before hand. I think the final image works really well, and the title looks good in proportion.
Stage 3 – Facial Effects
I didn’t want my image to show a ‘human’/flesh like protagonist, I wanted a dead-like/half dead ghostly look. I looked at how the skin and eyes can be altered using different brush textures and reducing the opacity to blend it ‘naturally’ into the picture. I really like this look.
Stage 4 – Adding the Effects and Textures
This was the biggest ‘jump’ in the poster process as it was all about creating a dramatic look to the poster. I wanted something that showed the murder and theme of death and brutality in the film.
Stage 5 – Enhancing these Effects
The next step was to continue manipulating the image and look more into the background so I didn’t have a blank black space behind my main protagonists head. I decided to look at the trees to connect to my location and blend in two screaming faces to give it a disorientating nightmarish feel.
Stage 6 – Use of Drop Shadow
I then developed this by exaggerating the drop shadow to create a ghostly effect, and relate to a mist that could be linked to the supernatural genre. I did this by creating another text layer, changing the effects and opacity then moving into position.
Stage 7 – Adding a Tagline
I then decided to add my caption/slogan to the top of my poster which would work with the lyrics I used in my trailer. This is to help create a unified branding for my film by constantly referring to my woodland location. This is to keep audiences aware of the horror genre conventions.
Stage 8 – Release date, Quotes and Detailing
I then moved onto my release date, which I purposely wanted to remain mysterious to go with my ambiguous trailer. I also decided to add a quote to give it critical acclaim, a key part of marketing to an audience. I decided to add a golden moon to the background and dripping blood to push the horror genre conventions.
Stage 9 – Adjusting the Face
To finish of my poster I decided to make the face look a little less hollow, but keep the broken/dead effect. To do this I then added a skull over the top and reduced the opacity. I then blended it together to create the image on the right.
Stage 10 – Final Edits
I finished off my poster design by adding a few brush strokes to the face and manipulating the trees and two screaming faces at the bottom of the page. I really didn’t like this poster idea as I felt overall it was too over the top and didn’t relay any of the simple ideas I wanted to carry out, however I feel it was important to experiment with brushes and textures to develop my skills using Adobe Photoshop CS6.
Thoughts on the Process
Although I was not happy with what I created and felt it had no relation to my trailer, I feel I explored the codes and conventions of the horror genre and looked at how the colour red can distract away from the finer details of the poster. I have included this process to show my progress and record my exploration.