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The Ianni Project - Relentless Tour to Eradicate Bullying and Raise Awareness for The Autism Alliance of Michigan 2013/2014: The 2013-2014 Relentless Tour: Ianni Project is a first of its kind grass roots initiative designed to help eradicate bullying across the state of Michigan. Bullying is something that affects everyone in one form or another. Additionally, individuals with autism are one of the highest targeted groups to be the victims of a bully with numbers ranging from 65-95%- and it has to be stopped. The Autism Alliance of Michigan’s own Anthony Ianni, one of the most sought after anti-bullying experts in the state and across the country, has pledged to visit and spread his message to 659 middle schools in Michigan in 180 days.
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Ianni Project
2013 “Relentless Tour”
It begins September 26th, 2013 on the steps of the capital.
EVERY MIDDLE SCHOOL…
Traveling across the enMre state…
We are relentless!
Legacy Fundraising
At the end of 180 days, back on the steps of the capital with representaMves from the 659 schools…
AAoM is taking the Ianni Project to..
Title Sponsorship Value • Title Sponsor includes but not limited to: (EsMmated value $415,000.00
– Logo on all supporMng material (esMmated value: $25,000.00) – Sponsor menMoned during all promoMons of event on radio and other featured
opportuniMes (esMmated value: $75,000.00 – WJR Sponsor: Ready. Set. Go. All Things AuMsm (esMmated value: $35,000.00) – Sponsor promoted during all press events (esMmated value: $20,000.00) – Spokesperson opportunity for interview and press conference(esMmated value:
$80,000.00) – Sponsor product and promoMon display opportuniMes at the venue (esMmated value:
$25,000.00) – Logo and recogniMon on AAOM website (esMmated value: $5,000.00) – Logo and recogniMon on all plaques (esMmated value: $15,000.00) – Logo prominently displayed on bus wrap and all signage (esMmated value: $25,000.00) – Logo displayed on all swag (esMmated value: $65,000.00) – Social media broadcasMng (esMmated value: $45,000.00)
Earned Media Value • Projected Earned Media Value: $335,500.00
Thank You