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Presentation for BIIML14 event, in Bristol http://cloudworks.ac.uk/cloud/view/8585
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The future of mobile learning at work
Insights from an “at work” coal-face
Geoff Stead, Head of Mobile Learning
@geoffstead
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Who is Qualcomm?The biggest mobile company you haven’t heard of . . .
Global leader in mobile and wireless engineering development
Partners with wireless operators, device manufacturers, software vendors and distribution suppliers
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Qualcomm employee landscapeOver 30,000 employees
~65% have engineering backgrounds
139 worldwide locationsHeadquartered in San Diego, CA24% of employees located internationally
Employee growthTotal employee base grew 90% in past five yearsInternational employee base grew 200% in past five years
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My mission: using mobile to simplify work, and learning
Apps to make work life easier
Mobile content from anywhere
Support when you need it most
Learning what works for us, then sharing outside QC
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Some (typical) corporate challengesLearning• Global business, California culture• Rapid growth. Effective onboarding• Resource abundance !• E-learning fatigue• Lack of external evidence to drive
innovation
IT• Very real security concerns (Corporate
spying!)• Multi-vendors• BYOD
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Mobile Learning in the Workplace (BYOD)
Mobile Learnin
g
EmployeeNeeds
DeviceCharacteristics
Employer / Organizatio
nNeeds
SecurityLogistics
ContentPersonalized
Engaging
One size can never fit all
Successful m-learning is built around specific needs, or contexts
When designing a solution, need to balance the inter-relationship between device, employee & employer
Success isn’t only about a Learning Outcome!
Stead, 2012Koole, 2010
Usability
www.worklearnmobile.org/articles/a-model-for-corporate-mobile-learning/
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A global, iterative test lab for mobile use!• “Launch and Learn” culture• Makr attitude extends to informal
learning
• Contained system = great analytics= continual iterative improvements
• Darwinian
• Beyond “learning” to - Mobile ecosystem- Performance support. Workflow. etc- Contextual awareness / support- User generated: employee apps!
-
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The Qualcomm Employee App Store
Open ecosystem. BYOD.
Web apps. Android apps. iOS apps
Homemade apps. Vendor apps
Wide range:
• Engineering Development
• Leadership Development
• Learning
• Productivity
• Culture & Orientation
• Reference
Made with: Wordress +
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QC Lingo
http://bit.ly/qclingo_demo Hybrid game engine + Leitner memorising system
Made with: HTL5 on Node.JS
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Exec Photo Booth. Museum Tour
Made with:
Gimbal ProximityMade with:
Vuforia
http://bit.ly/QMuseumTour http://bit.ly/virtualpb
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3rd party vendors
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Types of content delivered to employees via mobile devices
Reference ma-terial
Performance support
Video Full courses Other0%
10%
20%
30%
40%
50%
60%
70%
80%67.9%
50.7%47.1%
30.0%
10.0%
Series 1
Source: ASTD, Mobile Learning White Paper, 2012
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QC Mobile audience
AppStore
61
49
32
35
6.5
7 4
Android iOS WinPhone BB
Current mobile activity = approx 18,000 staff
Android dominates, but iOS comes a close second
Small but significant WinPhone audience, with strong regional variation
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Global differencesDevices
WinPhone in IndiaiOS and low Android in ChinaChina is different:− No Play. Multiple competing markets− Many niche Android devices− Many MANY custom Android ROMs
ConnectivityNative vs Web? (big differences!)
BehavioursThe myth of learning during the commuteBragging appsLanguage learningIs it a course? Certificates vs Learning
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Digital RealityReal + Digital + Virtual
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Real + Digital + VirtualYou already do this . . .
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Indoor positioning. Geofence. Device to device. Internet of Everything
Real + Digital + Virtual
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Wearables. Waveables
Real + Digital + Virtual
Glass = “no hands”
Gesture = “no touch”
Toq / smartwatch = “glance”
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Augmented Reality, Smart Terrain, SLAM
Real + Digital + Virtual
http://bit.ly/vuforiaSLAM
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Working on the next generation of mobile technologies
Augmented reality
Peer-to-peer communication
Context awareness
Faster performance, longer battery life
Connecting the physical to the virtual
Collaborating between devices, without going online. Sharing files. Collaborative apps and games.
Your phone understands where you are, and offers appropriate content
Apps can access special hardware-optimised features for higher performance
qualcomm.com/vuforia
alljoyn.org gimbal.com
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Sharing our lessons on WorkLearnMobile.org
Free news, advice and resources from across the industry
Everything you need to know abut mobile learning at work
Encouraging smarter use of m-learning for all!
Case StudiesFind out what others are
doing
News & ViewsInsights from
Qualcomm’s m-learning team
ResourcesLinks to all the resources
that matter
Expert InsightsFree advice from the
experts
worklearnmobile.org
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MLL14
Influencing Employers:http://www.worklearnmobile.org/event/mobile-for-learning-leaders/
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Battery Guru Google Play
Lynda.com * AppStore, Google Play & Web (not
free)
Pathgather.com AppStore & Web
Anatomy 4D AppStore & Google Play
Spacecraft 3D AppStore & Google Play
QC Lingo http://bit.ly/qclingo_demo
Where to get some of these apps