“Essential reading on the state ofbusiness today – and where it is going.

Ignore this book at your own peril.”

—Adrian C. Ott, award-winning author,The 24-Hour Customer

How Amazon,

Apple, Facebook,

and Google

Have Redefi ned

Business

PHIL SIMONForeword by Mitch Joel

President of Twist Image and author of Six Pixels of Separation

www.motionpub.com

Business

US $19.95

Cover designed by Luke Fletcher

Praise for The Age of the Platform

“Phil Simon sees a forest when the rest of us just see trees. In this compelling mix of research and interpretation, Simon shows how the future of business isn’t just technology, but its tentacles.”—Jay Baer, co-author of The NOW Revolution:

7 Shifts to Make Your Business Faster, Smarter, and More Social

“Nothing short of a 21st-century business survival guide.”—Mike Faith, CEO and president, Headsets.com

“Exceptionally researched and written. A landmark book.”—Jane Applegate, author of 201 Great Ideas for Your Small Business

“Remarkably insightful. A must-read for anyone interested in creatingchange-tolerant organizations.”—Robert Charette, president, ITABHI Corp.

Buoyed by the success of Amazon, Apple, Facebook, and Google, companies of

all sizes are fundamentally rethinking how they do business. They are creating

vibrant ecosystems, and in the process, reaping big rewards. In the tradition of

The Long Tail, The Age of the Platform demonstrates how the world of business

today is vastly different from that of even ten years ago. Today the most

successful companies are operating under an entirely different business model–

one predicated on collaboration, rapid development, emerging technologies, and

externally driven innovation. The Age of the Platform introduces and describes

a critical new business model, one essential to survive in today’s increasingly

fragmented and dynamic economy.

www.philsimonsystems.com www.theageoftheplatform.com

Phil Simon is a recognized technology expert and sought-after speaker. He

consults companies on how to optimize their use of technology. His contri-

butions have been featured on The Globe and Mail, the American Express

Open Forum, ComputerWorld, ZDNet, abcnews.com, forbes.com, The New York Times, ReadWriteWeb, and many other sites. He holds degrees from

Carnegie Mellon University and Cornell University. This is his fourth book.

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