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The 7 Pillars Of Your Online Success

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Slides from a presentation at The Pink Cow Tokyo

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Page 1: The 7 Pillars Of Your Online Success
Page 2: The 7 Pillars Of Your Online Success

PILLAR 1KNOW ME

Brand yourself.

To get connected and recommended.

We have to remember you!

What are 2-3 things you want us to remember?

you!

What are the 2 or 3 things you w

ant us to remem

ber?

Page 3: The 7 Pillars Of Your Online Success

There is only one YOU

Page 4: The 7 Pillars Of Your Online Success

Pillar 2 TEACH ME

• Before "socialising" in Pillar 4 we need to have a grasp of basic tools that will ensure that we make the best use of our time.

• Skill up regularly. SEO & CMS for example

• Ask for help. Geeks love helping

• You do not know what you do not know

• Time is money. Go Pro if there are benefits

Page 5: The 7 Pillars Of Your Online Success

Pillar 2 Get Your Geek On

Page 6: The 7 Pillars Of Your Online Success

Pillar 3 LIKE ME

• Content will be the value that you bring

• Content will brand you• Content can be curated• Content is King

Page 7: The 7 Pillars Of Your Online Success

Pillar 3 Your awesome content will get you liked

Page 8: The 7 Pillars Of Your Online Success

Pillar 4 FOLLOW ME

• Be a little social in all the main places

• BUT. Choose the social place you love the most and build your community there

• You cannot have too many followers

• Thank, share, connect people

• Build lists

Page 9: The 7 Pillars Of Your Online Success

Pillar 4 Social media means socializing

Page 10: The 7 Pillars Of Your Online Success

Pillar 5 TRUST ME

• People like people like themselves

• Be seen doing things that other people do

• Check in and share it

• Take photos and video with friends and family. Best of all in your house or workplace

• If you are a business or cause become "real"

Page 11: The 7 Pillars Of Your Online Success

Pillar 5 People like people like themselves

Page 12: The 7 Pillars Of Your Online Success

Pillar 6 PROMOTE ME

• Many folk with awesome content and zillions of followers never get shared

• There are many "collaboration" communities online

• Make your content easily shareable

• Be seen to be a sharer

• Thank when you are shared

Page 13: The 7 Pillars Of Your Online Success

Pillar 6 Become a Collaborator

Page 14: The 7 Pillars Of Your Online Success

Pillar 7 BUY ME

• Have a wonderful product at a wonderful price

• Love what you do and let people know that you love it

• Be awesome and love yourself

• Success is inevitable

Page 15: The 7 Pillars Of Your Online Success

Pillar 7 I deserve it

Page 16: The 7 Pillars Of Your Online Success
Page 17: The 7 Pillars Of Your Online Success