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Thailand Ict Mkt 2007 Thai

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Thailand ICT Market Survey Year 2007 (Thai Version)

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���������������� ����������������� ������������������������� �� 2550

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#�$�% (Overview)

����������� ����������������� (Software Park Thailand) �*+����,-+-.�/�0�.1���+0���.�,��20�������345��0 (NECTEC) �9�+:4�+�34���0��������� ���������345��0 (�4,�����5+) (SIPA) �3��:=+3��4�+2:+>�0�� �?@�3 ���,�����������,-+-.�/����+������ (ATCI) ���,��������� ����������� (ATSI) AB4A:?C@�/ ���9���A�.�?��,-+-.�/����+����.����DE���� (Information and Communication Technology: ICT) ��4������������A9��L 2550 �BP+ -?���=��� C@�*+����,-+-.�/�0�.1���+0���.�,��20�������345��0 (NECTEC) ��Q+R*@�9����9���A

0A������9���A�.�?+/P ��Q+0A����3��+DE�4A����9���A��DE��L 2549 BE4C+�L+/P ?9��+0+��U��C�@-,�4���BV��U����������� �������� BE4�/�:W������4,�.:�2DE��BV��U����������� ��������C+�504.B �.��9���A�*.,3���C5@A3��C+�0+,@��.�=�0��?@�+��,-+-.�/����+����.����DE���� (ICT Spending) C+U�2��� �.�? ICT �/E�9����9���A ����=?@�� �.�?,��20������Y���?���� (Computer Hardware) �.�?,��20������ �������� (Computer Software) �.�?=�0��?@�+,��20������ (Computer Services) �.� �.�?�DE���� (Communications) -?��/��A:?�1=�@��*.C+���3�4�?D�+2]�A0��+ 2550 ^ ���,� 2551 A�R*@����=���3� 1,800 ����:E������� ?@���0>/���:�U�Vb���4-���:2�� (Tele-survey) �.����:�U�Vb��504.B (In-depth Interview) ����:P4A:?���5���3��:=R*@����=��C+���������2DE����A��=,���W*�@�4��4�@��*.

R.���9���A�.�?�L 2550 ?:4��?4C+����4�/E 1 2=�3� ��C5@A3��C+�.�? ICT ��4����������/�*.,3������3�:= 537,818 .@�+=�� -?��@��.� 72.7 ��Q+��C5@A3��C+�.�?�DE���� BE4�/�*.,3��*4WB4 391,218 .@�+=�� C+�b��/E�*.,3���C5@A3����4�.�?,��20������Y���?���� �.�?,��20������ �������� �.� �.�?=�0��?@�+,��20��������*3C+.9�?:=��4.4�� ,0?��Q+�@��.� 12.8 �@��.� 10.6 �.��@��.� 3.8 ���.9�?:= -?��/�*.,3�,0?��Q+ 68,719 .@�+=�� 57,178 .@�+=�� �.� 20,703 .@�+=�� ���.9�?:= �.�,�?�3�C+�L 2551 �.�? ICT A��/����0=-�A��L 2550 C+�:����@��.� 13.1 -?��.�?=�0��?@�+,��20������A��/����0=-��*4��?��*3�/E�@��.� 26.9 ��4.4�� �?@�3 �.�?,��20������ �������� �.�?�DE���� �.��.�?,��20������Y���?���� BE4A��/����0=-���*3�/E�@��.� 17.6 12.9 �.� 6.8 ���.9�?:=

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�������� 1 %/��0���� ICT �������������� 2549 - 2550 ������%�7����� 2551

������: +0�����4��3.��.�?.3����@C+ h��= +0����.��0>/���9���Ai

�������� 2 %/��0���� IT1/ �������������� 2549 - 2550 ������%�7����� 2551

������ (�����) ��������� (%) ���������� IT (%) ����

2549 2550 2551 49/50 50/51 2549 2550 2551

1.Computer Hardware 62,571 68,719 73,387 9.8 6.8 32.5 33.6 31.4

2.Computer Software 50,064 57,178 67,262 14.2 17.6 26.0 28.0 28.7

3.Computer Services 17,689 20,703 26,264 17.0 26.9 9.2 10.1 11.2

4.Data Communication Equipments

62,141 57,935 67,161 -6.8 15.9 32.3 28.3 28.7

��� IT 192,466 204,535 234,073 6.3 14.4 100.0 100.0 100.0

������ : 1/ �.�? IT = �.�?,��20������Y���?���� + �.�?,��20������ �������� + �.�?=�0��?@�+,��20������ + �.�?����b��DE�����@��*.

��DE�20A��b��m2���.�? IT (Information Technology: IT) BE4����=?@���.�?,��20������Y���?���� �.�?,��20������ �������� �.�?=�0��?@�+,��20������ �.��.�?����b��DE�����@��*. (Data Communication Equipments) R.���9���A?:4��?4 C+����4�/E 2 2=�3� �.�? IT C+�L 2550 �/�*.,3� 204,535 .@�+=�� BE4��0=-�A��L 2549 �@��.� 6.3 �.�,�?�3�C+�L 2551 �.�? IT A���0=-��@��.� 14.4 -?��/�*.,3���Q+ 234,073 .@�+=��

������ (�����) ��������� (%) ���������� ICT (%) ����

2549 2550 2551 49/50 50/51 2549 2550 2551

1.Computer Hardware 62,571 68,719 73,387 9.8 6.8 12.7 12.8 12.1

2.Computer Software 50,064 57,178 67,262 14.2 17.6 10.1 10.6 11.1

3.Computer Services 17,689 20,703 26,264 17.0 26.9 3.6 3.8 4.3

4.Communications 363,295 391,218 441,548 7.7 12.9 73.6 72.7 72.6

��� ICT 493,620 537,818 608,460 9.0 13.1 100.0 100.0 100.0

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��DE�20A��b��3�+�=34��4���.�? 2=�3� C+�L 2550 �.�?Y���?�����/�:?�3�+��WD�,��4�.�?�*4��? ��4.4�� �?@�3 �.�?����b��DE���� �.�? �������� �.� �.�?=�0��?@�+,��20������ �/�*.,3�,0?��Q+�@��.� 33.6 �@��.� 28.3 �@��.� 28.0 �.��@��.� 10.1 ���.9�?:= �:?�3�+?:4.3���/�+�-+@�A���Q+�53++/P�3���C+�L 2551 ��3�4��1��� 2=�3� �3�+�=34��4�.�?=�0��?@�+,��20�������.��.�? ���������/�+�-+@��/EA��20E��BP+��3�45@�p BE4=34=�WB4,����9�,:q�/E�20E��BP+��4�.�?=�0���:+��Q+������+���4��4�:4,��/E��34�*3�:4,�r�+,����*@ (knowledge-based society)

�������� 3 %/��0����:;<�0�� ICT �� 2550 �������%#�����=>�?�

������ (�����) ������ (%)

>���?�@A��B >���?�@A��B ����

Gov. Enterprise/ Corporate

Household/ SoHo1/ Total Gov.

Enterprise/ Corporate

Household/ SoHo Total

1.Computer Hardware 9,688 19,969 39,062 68,719 14.1 29.1 56.8 100.0

2.Computer Software 13,894 38,338 4,946 57,178 24.3 67.1 8.7 100.0

3.Computer Services 4,185 15,782 736 20,703 20.2 76.2 3.6 100.0

4.Communications 2/ 149,509 241,709 391,218 38.2 61.8 100.0

��� ICT 251,364 286,454 537,818 47.0 53.3 100.0

������: 1/ SoHo = Small Office and Home Office 2/ �.�?�DE���� -?��m2��C+�.�?����b��DE��������U��@��*. �/��A:?�=34.�3����Vr0A�/E

���3�4A��.�?�DE+ -?��=34.�3�R*@5DP�C+U�,���Vr0A����Q+ 3 .�3� ,D� .�3� Enterprise/Corporate, Household/Small office and Home Office (SoHo) �.� Operators R*@ DP�C+.�3���?�@��+/P�/������3����:4U�,�:r�D�+9�����b�C5@����=0A����4?@�+-,�4�3����4�+��4 �9�C@��3�����W��,3�C5@A3����4.�3�U�,�:r�.���A�.�3���4 Enterprise/Corporate �53+?:4�.�?�DE+

��DE�20A��b���C5@A3��?@�+ ICT C+�L 2550 A9��+���U�,���Vr0A �?@�3 U�,�:r (Government) U�,��5+ (Enterprise) U�,,�:���D�+ (Household/SOHO) ?:4����4�/E 3 2=�3� U�,,�:���D�+�/�:?�3�+��C5@A3��C+�0+,@��.�=�0��?@�+ ICT C+�:?�3�+�/E,3�+�@�4�*4 ,0?��Q+�@��.� 53.3 -?��:?�3�+��C5@A3���3�+Cq3�3��@��.� 80 C5@A3��C+�.�?

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69

Y���?�����.��.�?�DE���� �b��/E U�,�:r�.�U�,��5+���:+�/��C5@A3��?@�+ ICT ,0?��Q+�@��.� 47.01

��DE�20A��b���C5@A3�����U�,���Vr0A -?�20A��b��m2���.�? IT ?:4����4�/E 4 .:=2=�3� C+�L 2550 U�,�:r�.�U�,>��0A��Q+.�3�.:�/EC5@A3��C+ IT BE4,0?��Q+�@��.� 77.6 C+�b��/E��C5@A3��A�U�,,�:���D�+,0?��Q+�2/�4�@��.� 22.4 �+DE�4A�,�:���D�+�/��C5@A3��C+�.�?����b��DE��������U��@��*.+@���� �+DE�4A��0+,@��3�+Cq3C+�.�??:4.3����Q+�0+,@��2DE�C5@C+�4,���D�C5@C+-,�4�3���+�?Cq3

�������� 4 %/��0����:;<�0�� IT �� 2550 �������%#�����=>�?�

������ (�����) ������ (%)

>���?�@A��B >���?�@A��B ����

Gov. Enterprise/ Corporate

Household/ SoHo1/

Total Gov. Enterprise/ Corporate

Household/ SoHo

Total

1.Computer Hardware 9,688 19,969 39,062 68,719 14.1 29.1 56.8 100.0

2.Computer Software 13,894 38,338 4,946 57,178 24.3 67.1 8.7 100.0

3.Computer Services 4,185 15,782 736 20,703 20.2 76.2 3.6 100.0

4.Data Communications 1/ 56,798 1,137 57,935 98.0 2.0 100.0

��� IT 158,653 45,882 204,535 77.6 22.4 100.0

������ 1/ �.�?�DE���� -?��m2��C+�.�?����b��DE��������U��@��*. �/��A:?�=34.�3����Vr0A�/E���3�4A��.�?�DE+ -?��=34.�3�R*@5DP�C+U�,���Vr0A����Q+ 3 .�3� ,D� .�3� Enterprise/Corporate, Household/Small office and Home Office (SoHo) �.� Operators R*@ DP�C+.�3���?�@��+/P�/������3����:4U�,�:r�D�C5@����b��2DE�����=0A����4?@�+-,�4�3����4�+��4 �9�C@��3�����W��,3�C5@A3����4.�3� U�,�:r�.���A�.�3���4 Enterprise/Corporate �53+?:4�.�?�DE+

�9��:=R.���9���AC+��3.��.�?�����W�����?@?:4+/P

1 �+DE�4A�.�3�.*,@�C+�.�?����b��DE�����/,������3�4A�.�3�.*,@���4�.�?�DE+ .3��,D� ��3�����W��=�.�3��/E��Q+.*,@�C+U�,�:r�?@5:?�A+ �+DE�4A�.�3�.*,@�C+�.�?+/P �=34��Q+ U�,,�:���D�+ �4,�� �.�R*@C@=�0��?@�+-��,�+�,� BE4����D�C@=�0���3U�,�:r�/��?+BE4

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��� ��%$?����@A��@ ��@ (Computer Hardware)

���9���A�.�?,��20������Y���?����C+�L 2550 �/����:=+0����2DE�C@��?,.@�4:=����./E�+��.4��4��,-+-.�/ -?��@�� PC Server �����C+�.�? Small Scale System �9��:=�.�? Special Purpose Equipment �?0�C+�L 2549 A�A:?�1=�m2���*.,3���4�,�DE�4,��20�������/E��*3 C+�*@ ���/��1� ��3C+�L 2550 +/P A��20E���A:?�1=�,�DE�4,��20������ b A�?��� �D� POS Systems ��@���@?@�� �3�+�.�?,��20������-+@�=�v,A��20E���A:?�1=�,�DE�4 Mini Notebook �.�C+�.�? PDA A��@����0��b�.��*.,3��.�? PDA Phone �����4�+��@C+�.�?�DE���� �+DE�4A���Q+����b��DE����

R.���9���A�.�? ?:4��?4C+����4�/E 5 2=�3� �.�?,��20������Y���?����C+�L 2550 �/�*.,3�����:P4�0P+ 68,719 .@�+=�� ��0=-�A��L 2549 ,0?��Q+�:����@��.�10 -?��@��.� 60 ��4�*.,3��.�?,��20������Y���?������A���A9�+3��R.0�U:bx� �,�DE�4,��20�������?�����2/ /�.��,�DE�4,��20������-+@�=�v, BE4��Q+R.��A���,��/EW*.4 �/�:P4 �yAA�=:++/P �,�DE�4,��20������.����Q+�yAA:��/E�9�,:q�.�A9���Q+�9��:=R*@=�0-U,C+����?:= �.�C+��U�,�3�+ ��3�3�A���Q+U�,,�:���D�+ �D�U�,>��0A �[email protected]�U:bx��:P4��4 �/�� DP���� �*4�/E��? C+�.�?,��20������Y���?���� +�A�+/P ��2:z+���4?@�+��,-+-.�/�/E,3�+�@�4��?��1�C+�.�?R.0�U:bx�Y���?���� �/R.�9�C@��,�,��20������Y���?�����D�=������U���:=.?.4���L �34R.C@����0=-���4R.0�U:bx�C+�504�*.,3��/�:����0?.= ����0=-��504�*.,3�AB4��3���@�+U�2�/E��@A�04��4�.�? ��20A��b�����0=-� �;?���?%�7������ A�C@U�2�/E5:?�A+�3� BE4����./E�+��.4�/E�1+�?@5:?�A+ C+�.�?,��20������Y���?�����L 2550 �?@�3 ��0��b����0=-���4�.�?,��20������-+@�=�v, ����0=-���4�:?�3�+������,�DE�4,��20�������?�����2/ /+9���@� (International Brand) �.��,�DE�4�/ER.0�/����=C+������ (Local Brand �.� DIY (Do it yourself)) ��?�:���4�.�?A�U�2 CRT ���20E���0��b��A9�+3���,�DE�42�0P+����� ����U� All in One Inkjet �.�����0=-�C+�504�*.,3���4�.�? External Data Storage

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71 72

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A����9���A��0��b��A9�+3���,�DE�4,��20�������?����� +:=�:P4��3�L 2548 ��Q+�@+�� ?:4�R+U�2�/E 1 2=�3� �:?�3�+��0��b��A9�+3�����3�4�,�DE�4,��20�������9���1A�*��/E+9���@�A��3�4������ (International Brand �D���/��:P+p �3� Inter Brand PC) :=�,�DE�4,��20�������/ER.0�U��C+������ (Local Brand PC) ���:=�,�DE�4,��20�������/ER*@=�0-U, DP�50P+�3�+A��@�+,@�������=C5@��4 (DIY: Do it Yourself) ��0E���@�C.@:+���BP+ -?�C+�L 2548 �:?�3�+��0��b��A9�+3�����3�4�,�DE�4 Inter Brand PC := Local Brand PC + DIY ��*3�/E 20:80 �3���C+�L 2549 �:?�3�+?:4.3����./E�+����Q+ 25:75 �.�C+�L 2550 �/ER3�+�� �:?�3�+?:4.3����0E���@�C.@:+���BP+��Q+ 40:60 +:E+���,����3�R*@=�0-U,+0�� DP��,�DE�4,��20�������/E+9���@���A��3�4���������BP+ �+DE�4��A���?:=��,��/EC.@�,/�4:=�,�DE�4,��20�������/ER.0�U��C+������ �����WB4������:=C+����0+,@���4R.0�U:bx�?:4.3�� �.�C+�L 2551 ,�?�3��:?�3�+?:4.3��A���:=��./E�+��Q+ 45:55

�3�+�.�?-+@�=�v,+:P+ 2=�3� C+�L 2550 Traditional Notebook �/����0=-�A� �L 2549 �3��@��.� 50 -?��/��0��b��A9�+3���:P4�0P+ 770,000 �,�DE�4 BE4��Q+R.��A����/ER*@���/R*@R.0��3�42�:+.?��,��0+,@� -?�C+�L 2549 ��,�����m./E��3��,�DE�4,��20������-+@�=�v, ��*3�/E 30,000 =�� C+�b��/E C+�L 2550 ��,������:=.?.4����*3�/E�,�DE�4.� 25,000 =�� �34R.C@2]�0���R*@=�0-U,��./E�+�� A��/E�?0��,� DP��,�DE�4�?�����2/ /��Q+,��20�������,�DE�4�� 1:+�� DP�-+@�=�v,��+ �+DE�4A��yAA�=:++/P53�43�4��4��,��,�DE�4�?�����2/ /:=�,�DE�4,��20������-+@�=�v,��@�C.@:+�� (��,����

���#�$��� 1 �J �0���?%�7�����K�0�� Inter Brand PC �JO Local Brand PC + DIY �� 2548 - 2551

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�m./E��3��,�DE�4�?�����2/ /C+�L 2550 ��*3�/E 17,500 =��) +�A�+/P �:42=�3� �,�DE�4-+@�=�v,�.��,�DE�4�?�����2/ /�/����0�>0U�2,3�+�@�4C.@�,/�4:+ �34R.C@R*@=�0-U,�:?�0+CA�/EA��.D� DP��,�DE�4,��20������-+@�=�v,��Q+�,�DE�4,��20�������,�DE�4�����BP+ +�A�+/P �:42=�3� ��C5@-+@�=�v,��0E������:���@�����*3C+�W�+�BV��20E��BP+ BE4A��1+�?@�3� �yAA�=:++/P+:�BV��3�+Cq3A��/-+@�=�v,��Q+��4�+��4 �����WB4���/E�W�=:+���BV�=�4�349�+?C@-+@�=�v,��Q+�3�++BE4��4����b��/EA9���Q+C+����/�+����+ �34R.C@��0��b��A9�+3��-+@�=�v,C+�L 2550 �20E��BP+�� �9��:=�L 2551 ,�?�3��.�?-+@�=�v,A���0=-��20E��BP+C+�:����@��.� 20 BE4��3�*4+: ��DE���/�=:=�:�������0=-�C+�L 2550 �3�++BE4��Q+R.��A�����0=-���4�.�? Mini Notebook BE4A���@�����34�3�+�=34�.�?��4�,�DE�4 Traditional Notebook -?��,�DE�4 Mini Notebook �/�@��?@���/�=C+��DE�4��4��,� BE4W*�3� �,�DE�4 Traditional Notebook WB4,�BE4+BE4 ��3����0�>0U�21A��E9��3� �,�DE�4 Traditional Notebook BE4����:=+:��/�+ +:�BV��/E�/4=�����bA9�:?�.���3�@�4���,�DE�4,��20�������/E�/,��� := @�+��+:

+�A��.�?�,�DE�4,��20������-+@�=�v,A��/�:�������0=-�,3�+�@�4�*4C+��3.��L�.@� �:��.��:?�3�+��0��b��������3�4�,�DE�4,��20�������?�����:=�,�DE�4,��20������-+@�=�v1��0E���@�C.@:+���BP+ .3��,D� +:=�:P4��3�L 2548 ��Q+�@+�� �:?�3�+��0��b��������3�4�,�DE�4,��20�������?�����:=�,�DE�4,��20������-+@�=�v��*3�/E 79:21 �3���C+�L 2549 �:?�3�+?:4.3��.?.4����*3�/E 69:31 �.�C+�L 2550 �:?�3�+?:4.3����0E���@�C.@:+��Q+ 54:46 �.�C+�L 2551 ,�?�3��:?�3�+?:4.3��A���Q+ 50:50 ?:4��?4C+�R+U�2�/E 2

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���#�$��� 2 �J �0���?%�7�����K�0���������� ��@��������<�O�W� �� 2548X 2551

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���#�$��� 3 �� ��J �0���?%�7�����K�0����#�$ CRT ��� LCD �� 2548 - 2551

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Single Inkjet A���0=-�C+�0���4�/E.?.4 ,0?��Q+����0=-�C+�504��0��b�@��.� 15 C+�b��/E�,�DE�42�0P+������== AIO Inkjet �:4,4��0=-��504��0��bC+�0���4�/E�20E��BP+�@��.� 25

�9��:=�.�? External Data Storage A����9���AC+�L 2550 2=�3��.�? External Data Storage �/�*.,3��.�?����:P4�0P+ 4,295 .@�+=�� �/����0=-��504�*.,3�A��L 2549 ,0?��Q+�@��.� 24 -?��3��@��.� 50 A���A���A9�+3�� Enterprise Storage �:P4+/P�����.: ��A����/ER*@����=0A�� -?��m2��U�,��5+ �53+ >��0A>+�,�� �W�=:+���40+ 0A��-��,�+�,� �.� �@�4A:?�1=�@��*.A9�+�+���BP+ AB4�/,���A9���Q+�@�4 DP� Storage �20E��BP+ +�A�+/P �������C5@ 2�=.�3�?@�������9�,���R0?�/E��:=,��20������ 2.�. 2550 -?��/R.=:4,:=C5@�:P4��3�:+�/E 18 ���,� 2550 ��Q+�@+�� 9�+?C@R*@C@=�0���0+������+1� (Internet Service Provider) �@�4A:?�1=�@��*.��4R*@C5@=�0����3+@���3� 90 �:+ ?:4+:P+ R*@C@=�0��� AB4A9���Q+�@�4����2DP+�/E��A:?�1=�@��*.�2DE���4�:=����?:4.3�� �34R.C@�.�? Storage ��0=-��BP+��3�4�3��+DE�4?@��

��DE�20A��b��*.,3���=�0-U,,��20������Y���?�����L 2550 ?:4����4�/E 6 -?�A9��+���.�3�U�,���Vr0A 2=�3� U�,,�:���D�+�.��9�+:4�+�+�?�.1 (SoHo: Small Office and Home Office) �/��C5@A3��C+�3�+��4Y���?�����*4�/E��? ,0?��Q+�*.,3� 39,062 .@�+=�� ,0?��Q+�@��.� 57 ��4�*.,3��.�?Y���?���� ��4.4�� �?@�3 U�,>��0A�/��C5@A3��?@�+Y���?���� 19,969 .@�+=�� �D� ,0?��Q+�@��.� 29 �3�+U�,�:r�/��C5@A3��?@�+Y���?����,0?��Q+�40+ 9,688 .@�+=�� �D�,0?��Q+�@��.� 14 ��3�+:P+

Page 13: Thailand Ict Mkt 2007 Thai

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Ratio Value Ratio Value Ratio Value

1 System 21 1,776 57 4,820 22 1,860 8,456

2 Desktop PC 55 11,550 30 6,300 15 3,150 21,000

3 Notebook 65 12,590 25 4,842 10 1,937 19,369

4 Monitor 80 1,203 15 226 5 75 1,504

5 Printer 60 2,994 25 1,248 15 749 4,991

6 External Data Storage na. 1,741 na. 1,555 na. 1,000 4,295

External Harddisk 90 1,616 10 180 na. na. 1,795

Hi-end level/Entry level 5 125 55 1,375 40 1,000 2,500

7 Scanner 10 12 70 84 20 24 120

8 Digital Camera 80 7,140 10 893 10 893 8,925

9 PDA 95 57 5 3 na. na. 60

57 39,062 29 19,969 14 9,688 68,719

Enterprise Government

Total Hardware Market

TotalCatagoriesSOHO

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• ����������:4�/�:?�3�+��,��=,��4�,�DE�4,��20�������E9�2 -?��/�:?�3�+��,��=,��4�,�DE�4,��20�������2/�4 11.6 �,�DE�4�3�A9�+�+���5�� 100 ,+ ��3�+:P+

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2 A�����=����@��*.A9�+�+�,�DE�4�?������.��,�DE�4,��20������-+@�=�v,�:P4��3�L 2546 ^ 2550 (�/E�� : ���,� ATCI �.� NECTEC) �/A9�+�+�:P4�0P+ 7,320,700 �,�DE�4 ���m./E�?@��A9�+�+���5��C+�L 2550 A9�+�+�:P4�0P+ 63,038,247 ,+ (�/E��: �����,��4 �����4��?���) ,0?��Q+�:?�3�+�,�DE�4,��20��������3�:= 11.6 �,�DE�4�3����5�� 100 ,+ 3 h����/��������U�V/ ����@+-���+�*���Vr0Ai, +:4�D�20�2�����:r m=:=�:+�/E 4 �/+�,� 2551. 4 h����/��������U�V/ ����@+-���+�*���Vr0Ai, +:4�D�20�2�����:r m=:=�:+�/E 4 �/+�,� 2551.

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• ��2:z+��W��y�������4 Chip �53+ ��,-+-.�/ 45 +�-+����, Quad Core �2DE�C@���9�4�+��4�,�DE�4,��20�������/����0�>0U�2�*4�BP+�.��2DE�C@��4�:=���9�4�+�==�:.�0�/�?/�

• ������4 Digital Home Entertainment -?���.�����:+���3�4����b����/��@�:=����b��0�.1���+0�� +9����*3����Q+�*+�����,���=:+��04C+�*��==?0A0�:.U��C+=@�+

• A�U�2 OLED : Organic Light Emitting Diode BE4A����?��+A�U�2 LCD ?@��,�b��=:�0�/E�+D��3�C+��DE�4��4������:?2.:44�+�?@���3�A�U�2 LCD WB4 20% �.�����?4R.U�2�/EC@,�����3�4���3�

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����H�I�B9'�B ��� 2550 &"&=�6%��'& 57,178 �8����! &"�����-��)�.�/��8�3�( 14.2 (����1!"# 7) )&7#��.���2�93-��&��()�!H�I�B9'�B���- 4 ��()�! ��'%� Enterprise Software &"&=�6%��=1�?�67� 51,215 �8����! /�303�3��'��-� 2549 �8�3�( 13.4 ��1�1&� <�89-% Mobile Application &"&=�6%� 2,057 �8����! 03�3��'�8�3�( 24.5 9�( Embedded Software &"&=�6%� 1,934 �8����! 03�3��'�8�3�( 30.7

����F�GH 7 �����������I�J����I�KLIM�KN��K OP 2549 - 2551

������ (�����) I������������� (%)

������ (%) O�R�>� Software

2549 2550 2551 49/50 50/51 2550 2551

Enterprise Software 1/ 45,167 51,215 59,534 13.4 16.2 89.6 88.5 Mobile Application 2/ 1,652 2,057 2,799 24.5 36.1 3.6 4.2 Embedded Software 1,480 1,934 2,688 30.7 39.0 3.4 4.0 Others 3/ 1,765 1,972 2,240 11.8 13.6 3.4 3.3

��� 50,064 57,178 67,262 14.2 17.6 100.0 100.0

�&�3)��? : 1/ �'&bG1H�I�B9'�B 3 -�?%& <�89-% System/Infrastructure ()f%� OS/ Utilities h�h), Middleware ()f%� Database Transaction monitors, Messaging-and-queuing software. h�h), Application ()f%� CRM, HRM, Accounting h�h) 2/ Business Application and Entertain Application 3/ e-Learning, CAD/CAM, Games (<&%�'&)-&���<��B) h�h

!�:1�":��-�.���2�&=�6%�-���f8�%�3��-����./�6H�I�B9'�B � 2550 93-��&��6)4�no-.� ��-9$����!"# 4 ��'%� ��6)�-f� 3�161)�5���6!"#&"-���f8�%�3��-��H7:�H�I�B9'�B�=1!"#�?� 6.�)�5� �8�3�( 67.1 ��7� &=�6%� 38,338 �8����! ��1�1&� <�89-% ��6��o �8�3�( 24.3 6.�)�5�&=�6%� 13,894 �8����! 9�(��66��')�7�� �8�3�( 8.7 &"&=�6%� 4,946 �8����! �()�E�<�8'%� -���f8�%�30�1��6��o 9�(��66��')�7�� ���1��-� 2549 �8�3�( 3.7 9�( 12.2 ��&������ )�7#�1&���--��f(��-������.������)�.�-��/6�1-����&%; 0�1��6��o 9�(f(��-��)�.-�%�3��f%'1<��&�� 1-3 0�1� �'&bG1-��f(��-���f8�%�30�16��')�7�� )�7#�1��-6'�&<&%9�%���0�1���'()4�no-.�

#$%&'()*+,-#(./0(1#/2,./ (Computer Software)

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NS>�J�GH 4 �������>�LIM�KN��KBT�N����>���?�@A��B OP 2549 U 2550

�&�3)��? : 1/ Small office and Home office

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��� 2551 ����H�I�B9'�B/�3�'&&"9�'/�8&03�3��'�=10G:�bG1�8�3�( 17.6 &"&=�6%��'& 67,262 �8����! ��'%� H�I�B9'�B��-�?%& Embedded Software &"-��)�.�/��=1bG1 �8�3�( 39.0 9�(&"&=�6%�6.�)�5� 2,688 �8����! ��������p���3!"#�%1$���8����H�I�B9'�B)�.�/���� 2551 <�89-%

• -��&"��o���!"#&���--��)�7�-��:1 HG#1&"9�'/�8&!"#�(�f8�/3��3-�(�?8�����<�!" �'&bG1-�(�?8�)4�no-.��8'3-���1!?���/6�1-��0�����u%&�-0G:� )f%� /6�1-���b<IIs�0��%1&'�f�9�%1��()!4<!3 ��7�/6�1-����@����o����.)�E-!���.-�B

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Government Enterprise/Coporate Household/SoHo 1/

2549

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�������������.-���8��6�&�.')���B��� 2550 $�-������'� ��19��1������1!"# 9��'%� ��� 2550 ������.-���8��6�&�.')���B&"&=�6%��'& 20,703 �8����! ����&"�����-��)�.�/�)�.#&0G:���-� 2549 �8�3�( 17 HG#1)&7#��.���2�93-��&��()�!��.-���8��6�&�.')���B���-; 9 ��()�! �()�E�<�8'%� System Integration &"����%'��=1!"#�?� 6.�)�5� �8�3�( 45.3 ��7�&"&=�6%� 9,380 �8����! ��1�1&� <�89-% HW & SW Maintenance 6.�)�5��8�3�( 15.1 ��7�&"&=�6%����� 3,113 �8����! 9�( IT Outsourcing 6.�)�5��8�3�( 14.4 (&=�6%� 2,987 �8����!) )�5��8� ��19$����!"# 13

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871 1,036 1,352 19.0 30.5

6. IT related Training & Education 1,223 1,384 1,665 13.1 20.3 7. IT Consulting 1,157 1,295 1,692 11.9 30.7 8. IT Outsourcing2/ 2,457 2,987 4,174 21.5 39.8 9. Others 14 22 27 N/A N/A

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Page 30: Thailand Ict Mkt 2007 Thai

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Others

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19 �:���3�4 �53+ -,�4��2:z+���===:��-?���� e-Ticket, -,�4�����A��=�.��0?�������0=:�0���?0+�W �.� 20 2����5=:qq:�0�3�?@�������9�,���R0?�/E��:=,��20������ 2.�.2550 �/R.C5@=:4,:=�:P4��3 18 ���,� 2.�.2550�.���DE��:+�/E 21 �04�,� 2.�.2550 ���.�. �[email protected]+��C+����������4��,-+-.�/����+����.����DE���� ��DE�4.:�bx�C+���1=�:V��@��*.A��A���4,��20��������4R*@C@=�0�� �.�.4C+��50AA�+��=V� �:+�/E 23 �04�,� 2.�.2550

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&�-0G:� )�7#���1���-����.-��!"#�()-.�0G:���--���f8)!6/�/�3"��1-�%�' ���-%���8)-.���.-����()�!��&%; 0G:� )f%� ��.-��)�7����3 -�2"-��)�7����3)&7#�<IIs���� ��7�9�81)�7����3��)��?-��2By?-)y.��7#�; �(&"-��)�7���%'1��8� 67� &"-���%1 SMS )08�&7�b7�)�7#�)�5�-��)�7����89-%$=8��8��.-�� HG#1�%1$�/�3��1�%�q?�-.� IT Outsourcing !"#)�5� Help desk )�5��3%�1&�- !����8&"-����.-��!"#�(�'- �'�)�E' ��-��-�":���%'�0�1)!6/�/�3" SOA (Service - Oriented Architecture) 9�( RFID -E&"$��%�-��03�3��'0�1������.-���8��6�&�.')���B�8'3)f%�)�"3'-�� -�%�'67� q?�-.��%�1; )�.#&��� RFID &��f81��&�-0G:� !�:1!�1�8�����.��.-�B -��68� -��)1.�9�(-��q��6�� )�5��8� -%���8)-.���.-���=�9����&% )f%� -���f8 RFID )�5�����9!�)1.��� HG#1-���(��� RFID &��f81��<�8��:� �(�8�1&"-��������?1�(����3��0�1�16B-�)�7#���8��&��b��1���-��-��!��1��0�1�(�� RFID )�5�)��?��8������.-���8��6�&�.')���B)�.�/�0G:��8'3

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A�R.���9���A�*.,3��.�?�DE����21 ?:4��?4C+����4�/E 11 2=�3� �.�?�DE�����L 2550 �/�*.,3� 391,217.8 .@�+=�� -?��3��@��.� 60 ��A��.�?=�0���DE���� ,0?��Q+�*.,3��:P4�0P+ 237,922.6 .@�+=�� �3�+�/�@��.� 40 ��Q+��4�:=�,.DE�+A��.�?����b��DE���� ,0?��Q+�*.,3��:P4�0P+ 153,295.1 .@�+=�� �.�,�?��b��3� �*.,3��.�?�DE�������C+�L 2551 A��/�:�������0=-�A��L 2549 �@��.� 12.8 ,0?��Q+�*.,3� 441,547.5 .@�+=�� -?�R.���9���A�/E�9�,:q��4�.�?�DE���� �����?@?:4+/P (����4�/E 11)

�������� 11 ���������%/��0���� ������� �� 2549 X 2551

Value (Mil. Baht)

YTY Growth (%)

Categories

Product & Service

2549 2550 2551 49/50 50/51 1 Communication Equipments 148,725.4 153,295.1 169,995.8 3.0 10.8 1.1 Voice Communication Equipments 86,584.2 95,359.7 102,835.1 10.1 7.8

1.1.1 Telephone Handset 1,958.0 2,115.9 2,228.8 8.0 5.3 - Traditional Telephone

Handset 1,496.0 1,461.5 1,534.6 -2.3 5.0

- IP Phone - 199.3 239.1 Na. 20.0 - Fax 462.0 455.0 455.0 -1.5 0.0 1.1.2 Mobile Handset 75,986.2 84,653.9 92,999.3 11.4 9.8 - Traditional Mobile Handset 54,457.6 64,980.6 71,824.1 19.3 10.5 - Smart Phone 18,152.5 17,273.3 18,655.1 -4.8 8.0 - PDA Phone 3,376.0 2,400.0 2,520.0 -28.9 5.0 1.1.3 PBX/PABX 8,640.0 8,589.9 7,606.9 -0.5 -11.4 - Traditional PBX 8,000.0 7,833.9 6,658.9 -2.0 -15.0 - IP PBX 640.0 756.0 948.0 18.1 25.4

21 �������-������'������7#������� 2550 &"-������)��"#3�6���.3�&9�(-�����-�?%&0�1$�.���2AB9�(��.-���7#���� )�7#���8���6�8�1-��-��)��"#3�9��10�1)!6/�/�3"�7#�������p��?�����8&�-!"#�?�

�����_HI��� (Communication)

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Value (Mil. Baht)

YTY Growth (%)

Categories

Product & Service

2549 2550 2551 49/50 50/51 1.2 Data Communication Equipments 62,141.2 57,935.4 67,160.7 -6.7 15.9

1.2.1 Wired Line 43,456.6 38,421.3 42,280.3 -11.5 10.0

1.2.2 Wireless 18,684.6 19,514.0 24,880.3 4.4 27.5 2 Communication Services 214,569.7 237,922.6 271,551.7 10.8 14.1 2.1 Voice Communication Services 173,313.6 189,713.3 213,233.8 9.4 12.4

2.1.1 Fixed Line Voice 30,427.6 27,638.9 26,848.2 -9.1 -2.8 2.1.2 Mobile Voice 142,886.0 162,074.4 186,385.6 13.4 15.0 2.2 Data Communication Services 41,256.0 48,209.2 58,317.8 16.8 20.9

2.2.1 Traditional Data 8,015.8 8,438.8 9,282.6 5.2 10.0 2.2.2 IP Service 7,132.8 8,105.8 9,727.0 13.6 20.0 2.2.3 Internet Access 12,724.7 15,496.8 19,386.6 21.7 25.1 2.2.4 Mobile Non voice 13,382.6 16,167.6 19,921.5 20.8 23.2

Total Communication Market 363,295.1 391,217.8 441,547.5 7.6 12.8

1. ������� �������� (Communication Equipments) �=34����Q+ 2 �.�? �3�� ,D� �.�?����b��DE��������U���/�4 (Voice Communication Equipments) �.��.�?����b��DE��������U��@��*. (Data Communication Equipments)

1.1 �.�?����b��DE��������U���/�4 (Voice Communication Equipments) ����=?@��R.0�U:bx�����U��,�DE�4-���:2��2DP+r�+ BE4,��=,.���,�DE�4-������.��,�DE�4-���:2���/EC5@4�+R3�+�,�D��3���0+������+1� (IP Phone) �,�DE�4-���:2���,.DE�+�/E ����=?@��R.0�U:bx� Traditional Mobile Handset, Smart Phone �.� PDA Phone �*@5�����-���:2���:P4����U� Traditional PBX �.��*@5������== IP-PBX R.���9���A2=�3� �.�?����b��DE��������U���/�4 �/�*.,3������*3�/E 95,359.7 .@�+=�� �.�,�?�3� C+�L 2551 A��/�������:��@��.� 7.8 �/�*.,3��20E��BP+��Q+ 102,835.1 .@�+=��

A�����4�/E 11 ��DE�20A��b�����.�?�3�� 2=�3� �.�?�,�DE�4-���:2��2DP+r�+ (Traditional Telephone Handset) �/�*.,3� 1,461 .@�+=�� BE4.?.4A��L 2549 �@��.� 2.3 �9��:=�.�?�,�DE�4-����� (Fax) .?.4A��L 2549 �@��.� 1.5 ,0?��Q+�*.,3� 455.0 .@�+=�� �.�,�?�3��:�������0=-�C+�L 2551 A�,4�:���3�:=�*.,3�C+�L 2550 �+DE�4A�

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R.���=��4����0=-�C+�.�?�,�DE�4 All in One Printer ��3�4��1��� �.�?-�����A���3.?.4A��L 2550 �+DE�4A�����@��*3�.�?��4�,�DE�4�� ��==��@��� (Cordless) �/E�/+@�A� LCD �/ECq3�BP+�.���Q+A��/ �9��:=�.�?�,�DE�4-���:2��2DP+r�+C+�L+/P �/,���+3��+CA�20E��BP+A��L�/ER3�+�� ?@�������?�:���4�.�?�,�DE�4-���:2���/E��4�:=��C5@4�+R3�+�,�D��3���0+������+1� (IP Phone) -?��/�*.,3� 199 .@�+=��C+�L 2550 BE4��Q+�yAA:�=���4�.�?�,�DE�4-���:2��2DP+r�+ �.�,�?�3�A�����4C+�/ 2 �L�@�4+@� (2551-2552)

�3�+�.�? �,�DE�4-���:2���,.DE�+�/E (Mobile Handset) �:4,4 �/����0=-���3�4�3��+DE�4 �L 2550 �.�?�/�*.,3���*3�/E 84,653.9 .@�+=�� ��@�3�A��/��0��b�� DP�����,�DE�4-���:2���20E��BP+A��L 2549 ��3?@����,��,�DE�4-���:2���/E��:=�:�.?.4 �9�C@�*.,3��.�?C+�L 2550 ��3�*4����3��/E,�� ����=:=��5�.��:���4���Vr0A����L 2550 BE4�34R.�3�,����5DE��:E+��4R*@=�0-U, �9�C@�� DP��,�DE�4-���:2������U�������-�+ (Smart Phone) �.�2/?/��-�+ (Personal Digital Assistant Phone: PDA Phone) �/�*.,3�.?.4A��L 2549 ,0?��Q+�@��.� 4.8 �.� 28.9 �D�,0?��Q+�*.,3� 17,273.3 .@�+=���.� 2,400.0 .@�+=�����.9�?:= ��3�4��1��� C+�L 2551,�?�3��,�DE�4-���:2���,.DE�+�/E����U�������-�+�.�2/?/��-�+ �:4,4A��/����0=-���*3�/E�����b�@��.� 8 �.��@��.� 5 ���.9�?:= BE4��Q+R.��A�,����@�4��C5@4�+=�0�����0���@��� �D� Mobile Non Voice �/E�20E��BP+ ����=:=,����@�4��C5@��,-+-.�/�0+������+1���@���,�����1��*4�/EA��20E��*4 �BP+C+�+�,� �9��:=�+�-+@�C+�L 2551 ,�?�3� �.�?�,�DE�4-���:2���,.DE�+�/E-?���� A������W��0=-��?@�/�����b�@��.� 9.8 �D�,0?��Q+�*.,3� 92,999.3 .@�+=�� -?��/�yAA:�=���A���2:z+��y4�5:E+�.�?/� +���4�:��,�DE�4-���:2���/E�����W��4�:=��C5@4�+?@�+=:+��04�?@��3�4�/����0�>0U�2 -?��m2���,�DE�4-���:2���,.DE�+�/E�/E�/.@�4?0A0�:.�.��,�DE�4�.3+�2.4��1�2/ 3 BE4�?@�:=,���+0�����BP+��3�4�1+�?@5:? +�A�+:P+�,�DE�4-���:2���,.DE�+�/EA�R*@R.0�C+������ (Local Brand) �:4�?@�:=,���+0���20E����BP+?@���yAA:���4?@�+��,��/E,3�+�@�4�E9��3��,�DE�4-���:2��A�R*@R.0��3�4������ (Inter Brand) ,�?�3��:?�3�+��4�,�DE�4-���:2���,.DE�+�/E�/E�/��,�W* (Mass product) A��20E��*4�BP+��3�4��C+�L 2551 +�A�+:P+ �:4�/��2:z+�����0�>0U�2��4.@�4W3���*�C+�,�DE�4-���:2�� �,.DE�+�/E�20E��BP+WB4 5 .@�+20� . ���WB4��2:z+��y4�5:E+�3�4p BE4C.@�,/�4:=.@�4- ?0A0�:.���BP+ �53+�?/��:=��2:z+�,�b��=:�0��4?@�+�2.4 �/E�/���20E�+3��,���A9�U��C+�:��,�DE�4�2DE���4�:=��.��2.4 2�@���:P4�/.*�.3+C+��A:?����.��2.4�?@���BP+?@�� +�A�+/P -���:2���,.DE�+�/EC+.�3��:.�0�/�?/�-�+�/E�����W��4�:=��== 3G ,�?�3�

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A�����4�9��:=�L 2551 ���WB4-���:2���/E�/+@�A��:�R:� (Touch Screen) ��4�:=��C5@4�+��== dual standby BE4�����WC5@4�+�?@ 2 0�C+�,�DE�4�?/�� �����W�:=5�-���:�+��.�?��+�-.?,.0��0?/-� +3�A��?@�:=,���+0���20E��BP+ +�A�+:P+ ��4?@�+R*@R.0��,�DE�4-���:2���,.DE�+�/E�:4�?@�/��+9���,-+-.�/C�3p ��@���R��R��+:=�y4�5:E+��C5@4�+ �53+ ��== motion sensor BE4�����W��./E�+��+*�y4�5:E+ �D���./E�+�2.4�?@?@�������3��:��,�DE�4 �.��,�DE�4-���:2���/E�+@+��R.0��== Green Technology ,D� ��C5@�:�?��.��=�+��R.0��/E��3�9�C@�0?R.���=�3��0E4��?.@�� ,�?�3�A��?@�:=,���+0���20E��BP+?@���53+�?/��:+C+�+�,��:+C.@+/P

C+�3�+��4�.�?�*@5�����-���:2�� (Private Branch Exchange: PBX) �.�?�/�*.,3������b 8,589.9 .@�+=�� -?��*@5�����-���:2���==?:P4�?0� (Traditional PBX) �/�+�-+@�����0=-�.?.4�@��.� 2.0 C+�L 2550 �.�,�?�3�A�.?.4WB4�@��.� 15 C+�L 2551�+DE�4A� ,3�=�0��-���:2���,.DE�+�/E�/E.?.4 ����=:=��C5@=�0��-���:2��R3�+�,�D��3���0+�����- �+1� (Voice over IP) �/E�20E��BP+ �34R.C@��C5@=�0��-���:2��2DP+r�+.?.4 �.��34R.���=���:4�.�? PABX BE4��Q+����b���4-,�4�3��-���:2��2DP+r�+ ��3�4��1��� �*@5�����-���:2���/E�����W��4�:=�:P4��/�4�.��@��*. (IP PBX) C+�L 2550 .:=�/�*.,3���3�:= 756.0 .@�+=�� �.�,�?�3�A��/����0=-��20E��BP+WB4�@��.� 25.4 C+�L 2551 �D� ,0?��Q+�*.,3� 948.0 .@�+=�� �2DE���=�+�4,����@�4��C5@=�0��-���:2�� VoIP�/E�20E��BP+��3�4�3��+DE�4

.3��-?������.@� �.�?����b��DE��������U���/�4�:4,4�����W��0=-��?@�/ �+DE�4A���C5@4�+=�0��-���:2��=+�,�D��3���0+������+1� (Voice over Internet Protocol : VoIP) �/E�20E��BP+ �34R.C@�,�DE�4-���:2�� IP Phone �.��*@5�����-���:2���== IP-PBX �/,����@�4���*4�BP+ ���WB4�.�?�,�DE�4-���:2���,.DE�+�/E�/E��4�:=��== 3G, dual standby ���WB4��,-+-.�/��R.0��==C�3p A�.���yAA:�=�C+���:=�,.DE�+�.�?����b��DE��������U���/�4C+�L 2551

1.2 �.�?����b��DE��������U��@��*. (Data Communication Equipments) ����=?@������b��DE��������U�C5@����.���@��� (Wired Line & Wireless) BE4,��=,.��WB4����b��,�D��3�� (Network Carrier) �:P4�/EC5@:=�,�D��3��C5@����.���@��� �53+ TDM Switching, IP Core Networks, LAN, Cable �.� Fiber Optic ��Q+�@+ R.���9���AC+�L 2550 2=�3� �.�?����b��DE�����/�*.,3������*3�/E 57,935.4 .@�+=�� A��yAA:�.=��4,���R:+R�+��4����D�4 �.�,�����35:?�A+��4+-�=��U�,�:r �34R.C@

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��.4��+C+.��p -,�4���@�45�.����� -?��m2����.4��+-,�4�3��C+��== 3G �34R.C@�.�?����b��DE��������U��@��*. �/�:�������0=-�.?.4A��L 2549 �@��.� 6.8 ��3�4��1��� ,�?��b��3�A��/�����:��20E��BP+C+�L 2551 ?@���:����@��.� 15.9 �D�,0?��Q+�*.,3� 67,160.7 .@�+=��

���#�$��� 14 �� �%/��0���� �����7@�����������#��<�%/��� 2549 X 2551

��DE�20A��b�����.�?�3�� ?:4�R+U�2�/E 14 2=�3� �.�?����b��DE��������U� C5@��� (Wired Line) �/�*.,3������b 38,421 .@�+=�� .?.?A��L 2549 ?@���:����@��.� 11.5 �D=�+DE�4A���5�.���.4��+C+-,�4��U�,�:r��4R*@C@=�0���DE�������Cq3 ��3�4��1���C+�L 2551 ,�?�3��W�+��b���.4��+A���0E�?/�BP+ �.��34R.C@�.�?����b��DE��������U�C5@�����0=-��BP+?@���:����@��.� 10 �D��/�*.,3� 42,280.3 .@�+=�� �b��/E�.�?����b��DE��������U���@����L 2550 �/�:�����0=-�A��L 2549 ,0?��Q+�@��.� 4.4 �.�,�?�3�A������:��20E��BP+��3�4��C+�L 2551 ?@���:����@��.� 27.5 �D�,0?��Q+�*.,3� 24,880.3 .@�+=�� -?��yAA:��/EA���34C@�0?����0=-���3�4��?��1� ,D� ��.4��+����-,�4�3���.���C5@A3��A�U�,�:rC+-,�4���+�?Cq3 (Mega Project) ���WB4��.4��+C+-,�4���3�4p �/EW*5�.���A��L 2550 �:P4�,�D��3�� 3G �.� Wi-Max BE4��Q+��4�:=�,.DE�+�/E�/�:�U�2C@�0?��.4��+C+-,�4��@�42DP+r�+?@�+�,�D��3������+�����4�������20E����BP+ �.�.����Q+�yAA:��/EA�53������@+,����@�4��C5@4�+?@�+�,�D��3���20E��BP+C+�+�,� ��3�4��1��� >��0A����b��DE�����@��*.-?��m2������b��DE����

43,456.6

18,684.6 19,514.0

38,421.3

42,280.3

24,880.3

0

5,000

10,000

15,000

20,000

25,000

30,000

35,000

40,000

45,000

50,000

Wired Line Wireless

Value in M illion Baht

2549 2551 2550

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104

����U���@���A��/����34�:+�*4�BP+A��L�/ER3�+�� �2DE���34�:+:+C+.:Vb���4������*.4�+U�,�:r �.����A���.�?.�3�.*,@��4,������3����Q+.:

2. ����#�$����%�&���������� (Communication Services) BE4 �=34����Q+ 2 �.�?�3�� ,D� ��=�0������U���/�4 �.���=�0������U��@��*. -?��.�?=�0��?@�+���DE����C+�L 2550 �/�*.,3�����:P4�0P+ 237,922.6 .@�+=�� �20E��BP+A��L 2549 ?@���:����@��.� 10.8 �.�,�?��b��3�C+�L 2551 A��/�:�����0=-��20E��BP+�/�@��.� 14.1�D�,0?��Q+�*.,3� 271,551.7 .@�+=��

2.1 �.�?=�0���DE��������U���/�4 (Voice Communication Services) �/�*.,3� 189,713.3 .@�+=�� BE 4,��=,.���:P 4�.�?��C@=�0��-���:2��2DP+r�+�.�-���:2���,.DE�+�/E R.���9���A 2=�3� �.�?��C@=�0��-���:2��2DP+r�+C+�L 2550 �/�*.,3�.?.4A��L 2549 �@��.� 9.1 �D�,0?��Q+�*.,3� 27,638.9 .@�+=�� ?:4�R+U�2�/E 15 �.�,�?��b��3� C+�L 2551A���0=-�?@���:����/E.?.4�@��.� 2.8 �D��/�*.,3���*3�/E 26,848.2 .@�+=�� �����.:��A��������:���4A9�+�+R*@C5@-���:2���,.DE�+�/E �:+�+DE�4��A�����34�:+?@�+��,���4R*@C@=�0��-���:2���,.DE�+�/E �9�C@�:���,3�=�0��-���:2���,.DE�+�/E��@�C.@�D��E9��3�,3�-���:2��2DP+r�+ +�A�+/P �������,�D��3����4-���:2��2DP+r�+�:4,4��A��:���*3C+�����D�4 C+�b��?/��:+2DP+�/EU��C+�3������/EC@=�0�����U*�0U�,�:E�������1�:4��3�����W��4�:=,����@�4��C5@=�0���?@��3�4�2/�42� �34R.C@R*@=�0-U,:+��C5@=�0����4-���:2���,.DE�+�/E BE4�/,�����?�C+�����?C5@ �/�,�D��3���/E,��=,.���.��/��,���3���3�4:+��+: ����=:=,����@�4��C5@=�0��-���:2��2DP+r�+�3�+Cq3��./E�+�*��==��C5@4�+����Q+��C5@=�0��-���:2����4�.�:P4C+�������.��3�4��������Q+.: ��@�3��yAA�=:+A��/����:=.?�:���,3�=�0��-���:2��?:4.3��.4 ��31�:4��3�����W����@+����0=-���4�.�?=�0��-���:2��2DP+r�+�?@��+: �+DE�4A�R.���=A���,-+-.�/��C@=�0��-���:2��=+�,�D��3���0+������+1� (VoIP) �/E�/��,��E9��3����.���0E��?@�:=,���+0��C+.�3�R*@C5@=�0��

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105

30,427.6

142,886.0

27,638.9

162,074.4

26,848.2

186,385.6

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

160,000

180,000

200,000

Fixed Line Voice Mobile Voice

Value in Million Baht

���#�$��� 15 �� �%/��0���� O�?��������������#�������� 2549 - 2551

�9��:=�.�?��C@=�0��-���:2���,.DE�+�/EC+�L 2550 �/�*.,3� 162,074.4 .@�+=��

,0?��Q+�@��.� 85.4 ��4�.�?=�0���DE��������U���/�4 �.�,�?�3�A���0=-��@��.� 15 C+�L 2551 ��@�3�A9�+�+R*@C5@=�0��-���:2���,.DE�+�/EA�,3�+�@�4�0E��:� ��31�:4�����W��0=-��3����?@�/ �yAA:�.:�/ER.:?:+����0=-���4�.�?=�0��-���:2���,.DE�+�/E ,D� ���20E��BP+��4A9�+�+R*@C5@=�0��C+��==2�/�2? (Pre-Paid) �+�-+@���4r�+R*@C5@=�0�����C�3A��3�+U*�0U�, �.�A�A9�+�+R*@C5@=�0���/EC5@�.�������3� 1 �.�����/E�20E��BP+��3�4�3��+DE�4 �9�C@,�?��b��3� C+�L 2551A9�+�+R*@C5@=�0��-���:2���,.DE�+�/EA������W�20E��BP+�?@�����b 8-9 .@�+��� �9��:=����34�:+��4?@�+��,� ,�?�3�A��/�+�-+@�.?,�����+��4.4 ��3R*@C@=�0��-���:2���,.DE�+�/EA��/�+�-+@�C+����34�:+��4?@�+,�bU�2�,�D��3���.���C@=�0�����0��3�4p �20E����BP+ -?��m2��C+�L 2551�*��==��4>��0AA��+@+����@�42:+>�0�����3�4R*@C@=�0��-���:2��2DP+r�+�.�R*@C@=�0��-���:2���,.DE�+�/E �20E��BP+ �2DE��3��:+2:z+�,�bU�2�,�D��3����3�4��1��/E?@�� ��C5@�+�,0?�.���,-+-.�/C�3p ���0���@�4�:�U�2��C@=�0��-���:2���,.DE�+�/E �53+ �+�,0?��DE�4�/+�+1���0��,�D��,�D��3������:?2.:44�+ -?�+9���,-+-.�/����:?2.:44�+�3�4p ���������C5@ ���WB4 ��2:z+���,-+-.�/ HSDPA : High - Speed Downlink Packet Access �2DE�C@ =�0���0+������+1�,�����1��*4R3�+-���:2���,.DE�+�/E (Mobile Internet Broadband) =+,.DE+,���W/E 850 MHz BE4A��9�C@�����WC5@��,-+-.�/=��?�,��� �34U�2�,.DE�+��

2549 2551 2550

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106

2�@����/�4��4�*3-���:2���,.DE�+�/E�?@��3�4�/�:�U�2 �.���Q+�yAA:�=��9��:=�.�?-���:2���,.DE�+�/EC+�L 2551C@-���:2���,.DE�+�/E�����W��=�+�4=�0������U��:.�0�/�?/� �53+ ?*+:4�y4�2.4�?@��3�4�/����0�>0U�2 ���WB4���5DE��-�4�@��*.�3��������3�4:+C+2DP+�/E3�4�.�9��?@43���BP+

2.2 �.�?=�0���DE��������U��@��*. (Data Communication Services)

A��R+U�2�/E 16 ��?4�3� =�0���DE��������U��@��*.�/E�/�:?�3�+�*4�/E��? ,D�=�0�����0���@��� (Mobile Non Voice) �.�=�0���5DE���3��0+������+1� (Internet Access)C+�b��/EU�2�����4�.�?=�0���DE��������U��@��*.�:P4�?�/�*.,3� 48,209.2 .@�+=���.�,�?�3�A��/�:����������:�C+�L 2551 ��*3�/E�@��.� 20.9 �D�,0?��Q+�*.,3��.�?��3�:= 58,317.8 .@�+=�� �:+��Q+R.�D=�+DE�4��A��������:���4A9�+�+R*@C5@=�0��?@�+�0+������+1� -?��m2��,����@�4��C5@�0+������+1�,�����1��*4�/E�20E��BP+��3�4�3��+DE�4 �:P4�== ADSL, Leased Line �.� Wi-Fi �+DE�4A�r�+R*@C5@=�0���:4�/A9�+�+��3��+: ����=:=����34�:+��4?@�+��,��/E�9�C@�:���,3�=�0���0+������+1�.?�E9�.4 �2DE�������r�+.*,@�C+R*@C@=�0����3.���� +�A�+/P���20E�A9�+�+R*@C@=�0���,�D��3���5DE���3��4A��3�4������ (International Internet Gateway: IIG) A�53��.?,���,:=,:E4��4�4A� �9�C@���5DE���3�:=�3�4������R3�+�0+������+1���?��1����BP+�.��/��,�W*.4 �.��:4�34R.C@�.�?=�0�� Traditional Data �.��.�?=�0�� IP Service C+�L 2551 �/�+�-+@���0=-��*4�BP+�@��.� 10 �.� 20 ���.9�?:=

���#�$��� 16 �� ��J �0����:;<O�?��������������#��<�%/��� 2550

Traditional Data

18%

IP Service

17%

Internet Access

32%

Mobile Non

Voice

33%

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107

���#�$��� 17 �� �%/��0���� O�?��������������#��<�%/��� 2549 - 2551

A��R+U�2�/E 17 A��1+�?@�3� �.�?C@=�0���5DE���3��0+������+1� (Internet Access) �L 2550 �/�*.,3� 15,496.8 .@�+=�� �.�C+�L 2551 ,�?�3�A��20E��BP+�/�@��.� 25.1 �D�,0?��Q+�*.,3� 19,386.6 .@�+=�� -?��.�?�/EA��/����0=-����/E��? ,D� �.�?�0+������+1�,�����1��*4 (Broadband) BE4��Q+R.A���4����@+��4?@�+��,-+-.�/-,�4�3�� 3G, Wi-Max, Power Line Communication �.�-,�4�3�����=��� (FTTH : Fiber to The Home) �/E��0E��/��2:z+�-,�4�3����4R*@C@=�0����3�4��Q+�*�>��� +�A�+:P+�+�-+@�C+�+�,� ,�?�3�A��/A9�+�+R*@ C5@�0+������+1�,�����1��*4R3�+�������� (Broadband over Power Line: BPL) �20E����BP+ �+DE�4A�,����?@���/�=C+����@�WB4R*@C5@�?@���3�-,�4�3������U��DE+p �9�C@�����W,��=,.��2DP+�/EC@=�0���?@���3� A���2:z+�-,�4�3������U��3�4p �34R.C@=�0���5DE���3��0+������+1��.�=�0����4?@�+�DE�����@��*.�DE+p �/�+�-+@�����0=-��*4�BP+�����?@�� ��3�4��1��� C+�L 2551 R*@C@=�0���5DE���3��0+������+1��:4,4�@�4�R50q:=U�������34�:+�/E��+��4�:P4?@�+��,��.�,�bU�2��4�:qq�b�5DE���3��0+������+1� �9�C@R*@����=���/E��3�/-,�4�3����Q+��4�+��4�D�R*@����=���/E��3�/C=�+�q���==�/E 3 ��/����/�=R*@C@=�0���/E�/-,�4�3�� BE42�@���9��:=�������.�2:z+�-,�4�3���2DE�C@��?�:=:=����:=�:���4��,-+-.�/�/E9�.:4��./E�+��.4

13,382.6 12,724.7

7,132.8 8,015.8

8,438.8 8,105.8

15,496.8 16,167.6

9,282.6 9,727.0

19,386.6 19,921.5

0

5,000

10,000

15,000

20,000

25,000

Traditional Data IP Service Internet Access Mobile Non Voice

Value in Million Baht

2549 2551 2550

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108

�.�?=�0�����0���@��� �D� Mobile Non Voice �/�:?�3�+,0?��Q+�@��.� 33 ��4�*.,3��.�?=�0���DE��������U��@��*.�:P4�? BE4C+�L 2550 �/�*.,3� 16,167.6 .@�+=�� �.�,�?�3�C+�L 2551 A��/����0=-��/�@��.� 23.2 �D��/�*.,3���� 19,921.5 .@�+=�� -?��+�-+@�U�2�����4�.�?=�0�����0���@��� ,�?�3�=�0���2.4?0A0�:. ,.0��0?/-� �.��� A�.����Q+��4R.:?:+C@�/��C5@4�+�0+������+1�R3�+A/2/��������20E����BP+�9��:=�L 2551

��4?@�+��4����U�R*@C5@4�+�.�.�3�R*@C5@4�+����b��DE�����.�=�0���DE����+:P+ ,b��0A:��?@A9��+.�3�R*@C5@4�+����b��DE�����������U��.�.:Vb���C5@4�+ BE4A9��+����Q+ 1) R*@����=��-��,�+�,� (Operator) 2) .*,@��4,�� (Corporate) ����=?@��>��0A�+�?Cq3 �D� Enterprise �.�>��0A�+�?�3�� �D� SME �.� 3) R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1 (Household/Small Office and Home Office: SoHo)

�������� 12 %/��0���� �����7@��������� 2550 (�������%����#��/<:;<���������0%�/<:;<���)

Total Operator Corporate Household/SoHo Categories Value

(Mil. Baht) Ratio (%)

Value (Mil. Baht)

Ratio (%)

Value (Mil. Baht)

Ratio (%)

Value (Mil. Baht)

Ratio (%)

Telephone Handset

2,115.9 100 861.3 40.7 1,163.7 55.0 90.7 4.3

Mobile Handset 84,653.9 100 1,760.8 2.1 14,111.8 16.7 68,781.3 81.2 Voice Equip.

PBX/IP-PBX 8,589.9 100 6,012.9 70.0 2,491.0 29.0 85.9 1.0

Total Voice Equipment 95,359.7 100 8,635.1 9.3 17,766.6 18.6 68,957.9 72.1

Wired Line 38,421.3 100 27,053.1 70.4 10,690.1 27.8 678.0 1.8 Data Comm. Equip. Wireless 19,514.0 100 12,305.3 63.1 6,749.5 34.5 459.1 2.4

Total Data Comm.

Equipment

57,935.4 100 39,358.4 67.9 17,439.7 30.1 1,137.1 2.0

Grand Total 153,295.1 100 47,993.6 31.3 35,206.3 23.0 70,095.1 45.7

A�����4�/E 12 2=�3� U�2�����4�.�?����b��DE���� 9�.:4 DP��3�+Cq3��A�.�3�R*@=�0-U, �.�>��0AU��C+,��=,�:��+�?�.1 ,0?��Q+ �@��.� 45.7 �D��/�*.,3�

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109

70,095.1 .@�+=�� ��4.4�� ,D� .�3�R*@����=��-��,�+�,� ,0?��Q+�@��.� 31.3 �D��/�*.,3� 47,993.6 .@�+=�� �.�.*,@��4,�� ,0?��Q+�@��.� 23 �D��/�*.,3� 35,206 .@�+=��

��DE�20A��b�.4���.���/�? 2=�3� .�3�R*@C5@����b��DE��������U���/�4���/E��?,D�.�3�R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1 (SoHo) �/�*.,3� 68,957.9 .@�+=�� �D� ,0?��Q+�:?�3�+�@��.� 72.1-?�����b��/E DP����/E��? ,D� -���:2���,.DE�+�/E ��4.4�� ,D�.�3�.*,@��4,�� (Corporate) ,0?��Q+ �@��.� 18.6 �D� �/�*.,3� 17,766.6 .@�+=�� ��4?@�+�.�?����b��DE��������U��@��*. 2=�3� .�3��/E�/��C5@A3���*4�/E��? ,D� .�3�R*@����=��-��,�+�,� (Operator) ,0?��Q+�@��.� 67.9 ��4�.�?����b��DE��������U��@��*.-?���� �D��/�*.,3� 39,358.4 .@�+=�� ��4.4�� ,D� .�3�>��0A/R*@�������b�,0?��Q+�@��.� 30.1 �/�*.,3���3�:= 17,439.7 .@�+=�� -?�����b��DE��������U�C5@��� (Wired Line) ��Q+����b��/EW* DP����/E��?C+.�3�R*@C5@4�+������U�

�b��/E��4?@�+��4=�0���DE���� A9��+.�3�R*@C5@4�+����Q+ 1) +3��4�+U�,�:r (Government �53+ �W�+�BV�, �����4, �=�4, �� ��Q+�@+) 2) .*,@��4,��/>��0A (Corporate ����=?@��>��0A�+�?Cq3 �D� Enterprise �.�>��0A�+�?�3�� �D� SME) 3) R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1 (Household, Small Office and Home Office: SOHO)

�������� 13 %/��0���� O�?������������ 2550 (�������%����#��/<:;<���������0%�/<:;<���)

Total Government Corporate Household/SoHo Categories Value

(Mil.Baht) Ratio (%)

Value (Mil.Baht)

Ratio (%)

Value (Mil.Baht)

Ratio (%)

Value (Mil.Baht)

Ratio (%)

Fixed Line Voice

27,638.9 100 2,211.1 8.0 8,015.2 29.0 17,412.5 63.0 Voice Service

Mobile Voice 162,074.4 100 3,241.4 2.0 29,173.4 18.0 129,659.5 80.0

Total Voice Service 189,713.3 100 5,452.6 2.9 37,188.6 19.6 147,072.1 77.5

Traditional Data

8,438.8 100 2,531.6 30.0 4,894.5 58.0 1,012.6 12.0 Data Comm. Service IP Service 8,105.8 100 1,378.0 17.0 5,512.0 68.0 1,215.8 15.0

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110

Total Government Corporate Household/SoHo Categories Value

(Mil.Baht) Ratio (%)

Value (Mil.Baht)

Ratio (%)

Value (Mil.Baht)

Ratio (%)

Value (Mil.Baht)

Ratio (%)

Internet Access

15,496.8 100 774.8 5.0 5,423.9 35.0 9,298.1 60.0

Mobile Non Voice

16,167.6 100 161.6 1.0 2,991.0 18.5 13,014.9 80.5

Total Data Comm.

Service

48,209.2 100 4,846.1 10.1 18,821.4 39.0 24,541.6 50.9

Grand Total 237,922.6 100 10,298.7 4.3 56,010.1 23.5 171,613.7 72.1

A�����4�/E 13 2=�3� U�2�����4�.�?=�0���DE�����3�+Cq3 W*�:=�,.DE�+A�.�3�R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1 (SoHo) ,0?��Q+�@��.� 72.1 �D��/�*.,3� 171,613.7 .@�+=�� ��4.4�� ,D�.�3�.*,@��4,�� (Corporate) ,0?��Q+�@��.� 23.5 �D��/�*.,3� 56,010.1 .@�+=��

��DE�20A��b�.4���.���/�?2=�3� .�3�R*@C5@=�0���DE��������U���/�4���/E��? ,D�.�3�R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1,0? (SoHo) �/�*.,3� 147,072.1 .@�+=�� �D� ,0?��Q+�:?�3�+�@��.� 77.5 ��4.4�� ,D� .�3�.*,@��4,�� (Corporate) ,0?��Q+�@��.� 19.6 �D��/�*.,3� 37,188.6 .@�+=�� -?�=�0���/EC5@���/E��? ,D� =�0��-���:2���,.DE�+�/E ��4?@�+�.�?=�0���DE��������U��@��*. 2=�3� .�3��/E�/��C5@A3���*4�/E��? �:4,4��Q+.�3�R*@=�0-U,�.�>��0AU��C+,��=,�:��+�?�.1 (SoHo) ,0?��Q+�@��.� 50.9 ��4�.�?=�0���DE��������U��@��*.-?���� �D��/�*.,3� 24,541.6 .@�+=�� ��4.4�� ,D� .�3�.*,@��4,�� (Corporate) ,0?��Q+�@��.� 39.0 �/�*.,3���3�:= 18,821.4 .@�+=�� -?�=�0���/EC5@���/E��? ,D� =�0�����0���@��� (Mobile Non Voice) �.�=�0���5DE���3��0+������+1� (Internet Access)

.3��-?������.@� �0���4����0=-���4�.�?�DE����C+�L 2551 ��4�:=�,.DE�+�9�,:q ,D� ����0=-���4��C5@=�0���0+������+1�,�����1��*4 -?��m2����3�4�0E4�0+������+1���@���,�����1��*4 BE4A��/R.�3�>��0A�/E�/E���+DE�4�:P4����b��.�=�0���DE��������� ��4?@�+�.�?����b��DE����+:P+ �������:���4,����@�4��C5@�0+������+1�,�����1��*4 A��34R.�3���?����.�����0=-���4�,�DE�4-���:2���,.DE�+�/E�/E��4�:=��,-+-.�/ 3G �.� Wi-Max �:P4������-�+�.�2/?/��-�+ �,�DE�4-���:2�� IP Phone

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����b��,�D��3���3�4p �/E��4�:=��C5@4�+�5DE���3��,�D��3���0+������+1� (Internet Protocol Network) A��/=�=���20E����BP+C+�L 2551����=:=���/E,b������9�:=?*�.0A��-��,�+�,��345��0 (�5.) �?@�+�q��C@�/��C5@����b��DE�����/E��4�:=:=����r�+ Wireless 11a22 �20E��BP+ �0E4A��34R.C@�0?������@+��?�����4�.�?����b��DE�����/E��4�:=��==?:4.3�� �9��:=��4?@�+�.�?=�0���DE�����/E�?@�:=R.���=?@�+=�A�,����@�4��C5@4�+�0+������+1�,�����1��*4+:P+ �?@�3 =�0�����0���@���, =�0���5DE���3��0+������+1� �.�=�0���5DE���3��,�D��3��+���,�� (VPN: Virtual Private Network) -?��yAA:��34���0��/E�9�,:q��A��������.�2:z+���,-+-.�/-,�4�3�� �?@�3 ��,-+-.�/ 3G, Wi-Max, Wi-Fi, Power Line Communication �.�-,�4�3�����=��� (FTTH: Fiber to The Home) ���WB4��,-+-.�/�/E53�����0�����0�>0U�2��4�,�D��3�� �?@�3 ��,-+-.�/ IP Multimedia Subsystem (IMS) �.���,-+-.�/ 802.11n�D� Wireless N A��34R.C@�0?�������:���4,����@�4��C5@4�+=�0���:.�0�/�?/�C+-���:2���,.DE�+�/E �.��34R.C@�0?�������:���4,����@�4��C5@ WLAN C+��?:=�4,�� -?���,-+-.�/?:4.3�� �����W���0�����0�>0U�2��C5@�,�D��3����@����/E�/��*3C@��4�:=��C5@4�+�?@,��=,.�� �.��/,�����1�C+���:=�34�@��*. (Bandwidth) ���BP+ �9�C@��C5@4�+��22.0�,5:E+�3�4p R3�+�,�D��3����@�����4�4,�� �9��?@��?� �.���Q+��4����@+��C5@4�+=�0���DE�����:.�0�/�?/�C+�4,���20E��BP+�53+�?/��:+ �+�-+@��.��0���4��4��,-+-.�/�DE����C+�L 2551 +��+D�A���,-+-.�/-,�4�3���/E.3�����.@� �:4�/���������C5@��,-+-.�/��R.0� BE4��Q+�0���.��:V��0E4��?.@�� (Green Technology) ��@����������C5@:=��R.0�����b�-��,�+�,� �.�����b��,�D��3�����BP+?@�� ��3�4��1��� ��2:z+��.�?�DE����U��C+������ �yAA:��9�,:q�/EA��34R.�3��.�?�DE���� ,D� +-�=��U�,�:r �.���9�:=?*�.�/EA9���Q+ �@�4��?��1��.�5:?�A+ �2DE�C@��?,.@�4:=�0���4�.�����./E�+��.4��4��,-+-.�/�/E�/����./E�+��.4��3�4��?��1��.�?��.�

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���O �?��% ���?k��������

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���O �?��%

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���9���A�*.,3��.�?,��20������Y���?����C+�L 2550 �/����:=,9�+0����2DE�C@��?,.@�4:=����./E�+��.4��4��,-+-.�/ -?��@���*.,3��.�? PC Server �������@C+�*.,3��.�? Small Scale Systems �9��:=�.�? Special Purpose Equipment A��20E���A:?�1=�*.,3��,�DE�4,��20������ b A�?��� �D� POS Systems ��@���@?@�� �3�+C+�.�?,��20������-+@�=�v, A��20E���A:?�1=�*.,3��,�DE�4 Mini Notebook �.�C+�.�? PDA A��@���*.,3� PDA Phone �����4�+��@C+�.�?�DE����

YI��Y����?c�@������I�J����I�Kd��K�N��K OP 2550 �(9�%1��-)�5� 2 -�?%&���-; ��1�":

1. ��W��S���>�efKO�R�>� Systems ��(-���8'3$�.���2AB 4 -�?%&3%�3<�89-%

1.1 Large Scale System �&�3bG1 )6�7#�16�&�.')���B0�����u% 9�()6�7#�1��()�! high-speed scientific computers )�5�)6�7#�16�&�.'- )���B!"#��&��b��1���-��!��1����.&�2&�- -��6���'2&"08�&=�&�-; 9�(&"6'�&H��H8��/�3!��1������)'�� /�3<&%&"-���3?���- ��7�)�5�1��!"#�8�1-���(��!"#&"6'�&�%�)f7#�b7��=1 q?�-.�!"#�f81��)6�7#�16�&�.')���B��-n2(��1-�%�' <�89-% q?�-.�q��6�� (Banking) q?�-.�!"#)-"#3'08�1-��q?�-��&-��)1.� (Financing) )6�7#�16�&�.')���B��()�!�": )f%� Mainframe, Tandem, IBM Z series, IBM P590, IBM P595, IBM I595, HP Integrity Superdome, SUN SPARC Enterprise M8000, SUNSPARC Enterprise M9000, SUN FIRE E20K, SUN FIRE E25K, Fujitsu Primepower )�5��8�

1.2 Medium Scale Systems �&�3bG1 )6�7#�16�&�.')���B9�� Super mini class 9�( midrange )�5�)6�7#�16�&�.')���B!"#��&��b��1���-��!��1����.&�2&�-��1�1&���-)6�7#�1�(��� Large scale system q?�-.�!"# �f8 )6�7#�16�&�.')���B��()�!�": <�89-% q?�-.�3��3��B (Automotive) q?�-.�0�3�:��&��9�(-��H (Oil&Gas) )6�7#�16�&�.')���B

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��()�!�": )f%� IBM P570, IBM P560, IBM I570, HP 76XX, HP 86XX, HP Proliant 300 Series, HP Proliant 500 Series, HP Proliant BL400 Series Blade, HP Proliant BL 600 Series Blade, SUN SPARC Enterprise M4000, SUN SPARC Enterprise M5000, SUN FIRE V490, SUN FIRE V890, SUN FIRE E2900, SUN FIRE E4900, SUN FIRE E6900, Fujitsu Primergy )�5��8�

1.3 Small Scale Systems �&�3bG1 )6�7#�16�&�.')���B0���)�E- �'&bG1) 6 �7# � 1 ) H. �B I ) '� �B �� �� �� �-��6'�6? & (Control) - � ��7# � � � � (Communications) �?�-�2B�%��%'1-��6�&�.')���B (Peripheral) o��08�&=� (Database) 9�(�(��)6�7�0%�3 (Network) �'&bG1)6�7#�16�&�.')���B!"#&"/��9-�&-��IIr-�&��b�(�=1)�&�(-��q?�-.�!�#'; <�!"#&"��.&�21��<&%&�-)!%�-��)6�7#�16�&�.')���B�(��� Medium Scale System 9�( Large scale system )6�7#�16�&�.')���B��()�!�": )f%� IBM X series, IBM P550, IBM P520, IBM P510, IBM I515, IBM I520, IBM I525, IBM I550, HP Integrity 26XX, HP Integrity 36XX, HP Integrity 66XX, HP Proliant 100 Series, SUN SPARC Enterprise T5XXX, SUN SPARC Enterprise T1000, SUN SPARC Enterprise T2000, SUN FIRE 1000, SUN FIRE 2000, SUN FIRE X4XXX, SUN FIRE X2XXX, SUN FIRE V125, SUN FIRE V215, SUN FIRE V245, SUN FIRE V445, Fujitsu Primergy )�5��8�

1.4 Special Purpose �&�3bG1 )6�7#�16�&�.')���B!"#b=-��-9��&���8 !��1��)y��(�3%�1)!%���:� <&%��&��b���<��f81���8���7#�<�8 )f%� Banking System 9�( POS System

2. ��W��S���>�efKO�R�>� PC & Peripherals O�R�I���[$�.���2AB�� 5 -�?%&3%�3 <�89-% -�?%&)6�7#�16�&�.')���B�"H" (Total PC), Monitor, Printer, External Data Storage 9�( Other Peripherals 9�%�(-�?%&&"��3�()�"3���1�":

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2.1 Total PC 2.1.1 Desktop PC

2.1.2 Notebook 2.2 Monitor (<&%����'&�����!"#0�36'�<�-��)6�7#�1 PC) 9�%1��-)�5�

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Laser 9�( All-in-one Laser 2.4 External Data Storage 9�%1��-)�5� 2.4.1 External Harddisk 2.4.2 External Enterprise Storage 2.4.2.1 Entry Level : Storage for Small Scale Systems 2.4.2.2 Hi-End Level : Storage for Medium - Large Scale Systems 2.5 Other Peripherals 2.5.1 Scanner 2.5.2 Digital Camera 2.5.3 PDA

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/�36.�6%���.-��)�5� transaction ��7� licenses

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• Outsourced Software Development �&�3bG1 -����-9��9�(��@��H�I�B9'�B )�7#��f81��)y��(-��1����()�!�%�1; !�:1�": H�I�B9'�B��-�?%&�":�(<&%�'&bG1-����@����7�������?1H�I�B9'�B!"#�f8��3��9�%�(�16B-�)�1

2. �=�9����&$=8�f81�� ��(-���8'3 ��6��o )�-f� 9�(6��')�7�� HG#1��-�?%&6��')�7���": �(�'&q?�-.�6��')�7��0���)�E- (SOHO : Small office and Home office) �8'3

3. �=�9��-��9�%1H�I�B9'�B��&��0� /�39�%1��-)�5� 3 ��0� <�89-% • Enterprise Software : 67� H�I�B9'�Bf%'3��-����.������-��!�#'<� ��7�

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��3���16B-�!�:1��3��9�(��3��-��6�� )f%� �8�1��8'�1�(�� network �(�'%�1��0�)f"31��&%-�� -!&. )�5��8�

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4. Hardware and Maintenance Services (��.-���=9���-n�6�&�.')���B9�(-��H%�&����?1) �'& Preventive 9�( Proactive Maintenance 0�1�?�-�2B Hardware �%�1; N��^������� -��)f%�)6�7#�16�&�.')���B 9�(�8�!?�)6�7#�16�&�.')���B (!"#���&���8��.-��)f%�) 6%���-)�":3 9�(�8�!?�0�1�b����-��)1.�!"#)�5�$=8��8��.-��q?�-��&!�1-��)1.�!"#)-"#3'08�1

5. Data Center and Disaster Recovery Center 67� -����8��.-���8�� Infrastructure -�� Facilities ��-��!�� operation service !"#)-.�0G:���3��4=�3B08�&=� ��8 run <�8 24 f�#'/&1 * 7 '�� HG#1��.-���":�(��(�3�� resource 9�(&"6'�&������3�=1 /�3-����8��.-��!�1 Data Center 9�( Data Disaster Recovery Center �'&-����.-����1�": • Web Hosting/Mail Hosting 67� ��.-��-.�-��&�8��)'E�/t��B�.:1/��.-��

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• Data Disaster Recovery )�5��(��!"#��8��.-�������19�(-=808�&=� HG#1����'& Disaster Recovery Services !"#��:1�3=%�� Data Center 9�( Disaster Recovery !"#��:1�3=%��3��- Data Center

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9. �7#�; �&�3bG1 ��()�!��.-���7#�; HG#1<&%�3=%��-�?%&��-�?%&��G#1 �� 8 -�?%&���- !"#-�%�'&�08�1�8� �(b=-����'&<'8��-�?%&�": )f%� Multimedia Services, calling solution )�5��8�

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1. ��� �����7@������� (Communication Equipments) ���WB4 �.�?�/EA9�+3������b����DE���� �2DE���4�:=���DE�����:P4�==�/EC5@����.��==��@��� -?��:4�=34�3������Q+ 2 �.�?�3�� ?:4+/P 1.1 �.�?����b��DE��������U���/�4 (Voice Communication Equipments)

����=?@��R.0�U:bx��3�4p ?:4+/P 1.1.1 -���:2��2DP+r�+ (Telephone Handset) ����=?@�� Traditional Handset, IP Phone �.� Fax23 1.1.2 -���:2���,.DE�+�/E (Mobile Handset) ����=?@�� Traditional Mobile Handset, Smart Phone �.� PDA Phone (Personal Digital Assistant Phone) 1.1.3 �*@5�����-���:2�� (PBX/PABX) ����=?@�� Traditional PBX/PABX �.� IP-PBX �53+ DVC �.� DSLAM (Digital Subscriber Line Access Multiplexer)

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1.2.2 Wireless LAN �D� ��==���5DE��-�4,��20������?@��,.DE+�0��� -?�����b�.:p �/E�/E���@�4 �?@�3 Access Card, Access Point, Wireless Router, IP Core Networks, TDM Switching (Time Division Multiplexer Switching), SDH Equipment (Synchronous Digital Hierarchy Equipment), MPLS (Multiprotocol Label Switching), DWDM (Dense Wavelength Division Multiplexing), BTS (Base Station Transceiver), MSC (Mobile Switching Center), GGSN (Gateway GPRS Support Node)

2. ��� O�?���������� (Communication Services) ���WB4 �.�?R*@C@=�0���DE�����:P4�==C5@����.��==��@��� �=34����Q+ 2 �.�? ,D� �.�?=�0���DE��������U���/�4 (Voice Communication Services) �.��.�?=�0���DE��������U��@��*. (Data Communication Services) -?��/���.���/�?��4��3.��.�??:4+/P 2.1 �.�?=�0���DE��������U���/�4 (Voice Services) ,��=,.��=�0���3�4p ?:4+/P

2.1.1 Fixed Line Voice �D� ��C@=�0��-���:2��C5@��� ����=?@�� �� C@ = �0 � � -���:2��U�� C+2DP +�/E � ?/ � �: +�. ���4 �.U��C+�������.��3�4������ (R3�+?����/���D�����,�=0.) +�A�+:P+ �:4���WB4-���:�2���>��b� (Public Payphone)

2.1.2 Mobile Voice �D���C@=�0��-���:2���,.D�+�/E BE4����=?@�� =�0���==59���,3�=�0��.3�4+@� (Prepaid) �.�=�0���==59���,3�=�0��.:4��C5@ (Postpaid) �:P4+/P �%0�% ��=�0�����0���@��� �D� Mobile Non Voice

2.2 �.�?=�0���DE��������U��@��*. (Data Communication Services) ,��=,.��=�0���3�4p ?:4+/P 2.2.1 Traditional Data ����=?@�� Leased Circuit, ATM

(Asynchronous Transfer Mode), SDH (Synchronous Digital Hierarchy), Internation Internet Gateway (IIG) �.� DARK Fiber

2.2.2 IP Service ����=?@�� IP-VPN (Internet Protocol-Virtual Private Networks) �.� VoIP (Voice over Internet Protocol) IP-VAS

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(Internet Protocol-Value Added Services) 2.2.3 Internet Access ����=?@�� xDSL, Cable Modem, FWA (Fixed

Wireless Access), Metro Ethernet �.� Wireless LAN 2.2.4 Mobile Non Voice ����=?@�� GPRS, SMS/MMS/EMS, IVR,

Data Transmission �53+ -.-@ �04-�+ �04�=1,-�+ ��.�������� �.����D�WD� ��Q+�@+

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Research Team 1. Jumrud Sawangsamud Senior Advisor 2. Manoo Ordeedolchest Advisor 3. Pansak Siriruchatapong Advisor 4. Thaweesak Koanantakool Advisor 5. Rom Hirunpruk Advisor 6. Chadamas Thuvasethakul Advisor 7. Anan Worathitipong Advisor 8. Somkiet Ungaree Advisor 9. Suwipa Wanasathop Advisor 10. Rungruang Limchoopatipa Advisor 11. Kasititorn Pooparadai Advisor 12. Orachat Leingpeboon Project Leader 13. Chamaiporn Pornpruethianan Researcher 14. Jiraporn Tangpoolcharoen Researcher 15. Sirintorn Chaisakda Researcher 16. Sumavasee Salasuk Researcher 17. Nonthawat Magroodin Researcher 18. Panita Lamsam Researcher 19. Puncharee Pungpit Researcher 20. Wanwisa Srikram Coordinator