Technical

CommunicationKAMAL SUBEDI

BOSTON INTERNATIONAL COLLEGE

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What is Communication?

Communication is “the transmission of information

and meaning from one individual or group to

another.”

The crucial element in this definition is meaning.

Communication has as its central objective the

transmission of meaning.

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Natures of Communication

Communication is related to human activity

Communication involves two or more parties

Communication could be one-way or maybe two-way

process

Success of communication depends on a proper

understanding of the parties involved

Conversation in organization flows in a variety of

styles

Communication is media or channel based

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Communication Process

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SENDER/ENCODER1

MESSAGE2

MEDIUM/CHANNEL3

RECIPIENT/DECODER4

FEEDBACK5

CONTEXT6

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Communication Process

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Sender Message Channel Medium Receiver

Context Feedback

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Models of Communication

Laswell’s (1948) Model of Communication

Shannon and Weaver’s Model of communication

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Who

(said)What

In what

channel

With what

effect

To

whom =

Info

sourceEncoder Decoder DestinationChannel

Noise Feedback

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Contd.

Schramm’s Model of Communication

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Message

Feedback

Encoder

Source

Decoder

Encoder

Source

Decoder

Source’s of field

of experience

Receiver’s field of

experience

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Wood’s model of communication

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Communication

A’s field of

experience

Communication

B’s field of

experience

Time1

Time2

Time3

Noise

Communicator A

Communicator B

Shared field of

experience

Symbolic

interactions

over time

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Principles of Communication

The principles of communication are categorized as

“7Cs” of effective communication.

Clarity

Completeness

Conciseness

Concreteness

Consideration

Correctness

Courtesy

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Categorizing Communication

Fields, Tradition or Levels

Intra-personal communication

Inter-personal communication

Group communication

Organizational communication

Public communication

Intercultural communication

Mass and social media communication

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Contd.

Context

Non-Mediated

Mediated

Modes

Non-verbal communication

Verbal communication

Audience

Community communication

Consumer communication

Family communication

Public communication

Youth communication

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Contd.

Specialty Areas

Business Communication

Development Communication

Health Communication

Management Communication

Popular communication

Professional communication

Science communication

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Thank You