Target Audience Research Audio Recording
Target Audience Research Audio Recording
BY STEPHANIE WILLMOTTYEAR 13 MEDIA STUDIES
Audio Recording of Interview 1
Click speaker icon to listen to recording
Transcript for Interview 1
Interviewer: Hello thank you for taking part in this interview
regarding music video conventions. As you are part of my target
audience which is primarily teenagers and young adults between the
ages of 15-35 years old. I would like to ask you a few questions on
your favourite RnB music videos?
Question1: What would you expect from an RnB music video in
relation to gender representation of men?
Answer 1: I would expect the men in the music video to be
represented as dominant, powerful and aggressive. I anticipate the
men would be wearing black short sleeved t-shirts under a black
leather jacket combined with either drain pipe trousers, tight
fitting jeans or possibly track suit trousers with Nike or Adidas
multi-coloured trainers topped off with a base ball cap worn in
reverse. Their accessories would be thick gold chains worn around
their neck, large expensive watches, gold rings, a single stud
earring and tattoos to show wealth, power and flamboyance. A
typical prop would be an extravagant car with privacy glass
windows. Girls would be dancing in the background. Inspirational
music videos represent men such as: JZ and Professor Green.
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
for Interview 1
Question 2: How would you expect women artists to be performing
in RnB music videos?
Answer 2: I would expect women artists performing in RnB music
videos to be represented as provocative, alluring and confident.
Typical outfits worn by RnB female artists include skimpy crop
tops, high wasted or skinny ripped jeans with trainers or high
heels to connote their modern fashion style. I would expect their
accessories to include gold hooped earrings, gold rings, bracelets,
necklaces, piercings and tattoos, and hair extensions to provide
length and volume. Inspirational female RnB artists are: Rhianna
and Nicki Minaj etc.
http://tse1.mm.bing.net/th?&id=OIP.M21ccc9117b8088e94b26a491595062d4H0&w=300&h=187&c=0&pid=1.9&rs=0&p=0http://tse1.mm.bing.net/th?&id=OIP.M54ef40de00a0db7af5f51860da35946bH0&w=215&h=299&c=0&pid=1.9&rs=0&p=0Transcript
for Interview 1
Question 3: How would you summarise the difference between men
and women portrayed in RnB music videos?
Answer 3: Overall gender representation in RnB music videos is
differentiated by showing men to be powerful, strong and
independent whereas women are portrayed as sexualised, provocative
and adhering to the male gaze to satisfy their voyeurism.
http://tse1.mm.bing.net/th?&id=OIP.Md7ee4fc66afeb48ff4aa2f9d6aa1e8fao2&w=300&h=225&c=0&pid=1.9&rs=0&p=0data:image/jpeg;base64,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Audio
Recording of Interview 2
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Transcript for Interview 2
Interviewer: Thank you for taking part in my audience feedback
on ethnicity and cultural background as portrayed in RnB music
videos. As you are in the age bracket for my target audience
research and I know you enjoy RnB music videos, I am going to ask
you three questions to gage your opinion.
Question 1: how do you see ethnicity represented in an RnB music
video?
Answer 1: I feel ethnicity is portrayed mainly by black artists
against a background of urban street scenes to show the violence
and danger associated with large cities. Typical locations include:
earthy street environments with graffiti art as a backdrop. For
example: Londons Southbank and Brick Lane.
Transcript for Interview 2
Question 2: Do you see a difference between men and women
portrayed in RnB music videos?
Answer 2: I see men as icons of civil rights and liberties with
the emphasis on religious practices which is reinforced by the
wearing of gold crosses and other religious insignia. Whereas women
are strong role models representing their culture and
Afro-Caribbean background.
http://splashysplash.com/wp-content/uploads/2012/05/jay-z-roc-a-fella-chain-cross.jpegTranscript
for Interview 2
Question 3: Has ethnicity played a major part in advancing the
cultural cause for minorities within the UK through the use of RnB
music videos?
Answer 3: The cause of minorities has been advanced through RnB
music videos in leaps and bounds. This has catapulted black RnB
artists both male and female into the mainstream of the RnB scene
to the benefit of everyone associated within the RnB music
genre.
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