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Storytelling - Unlocking potential, listening to voices that matter. 11 September, 2013 London Fiona Quigley and Dr. Maureen Murphy

"Storytelling - Unlocking potential, listening to voices that matter"

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Storytelling - Unlocking potential, listening to voices that matter. Presentation at Learning Live, London 2013 by by Dr. Maureen Murphy, Managing Director at Aurion Learning and Fiona Quigley.

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Page 1: "Storytelling - Unlocking potential, listening to voices that matter"

Storytelling - Unlocking potential, listening to voices

that matter.

11 September, 2013 London

Fiona Quigley and Dr. Maureen Murphy

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Case Studies

What?

What makes a good story

Toolkit

Who should be involved

Capturing & Using

Tips

“How and where could I use storytelling to enhance learning and performance in myself and others.”

Story Filter – spotting the voices that matter....

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What types of stories do you hear day to day?

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An adventure

An important event or incident

This is how I do it

Remembering someone special

This is my future me

This is what our product/ service can do to help you

Nursery Rhymes, Fables

TextStories we hear

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What are the top 3 things you would look for in a good story

(Listener and Curator)?

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Focus / length

Good Story?

Connection –content or storyteller (authentic)

Realism & structure

Surprise (cognitive dissonance)

Hope – open loops?

Fits with Organisational narrative

Reusability

Measurable

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Encourage discussion

Personalise the

learning

Why do we use storytelling?

Improve the 3 Ps

Capture tacit

knowledge

Move beyond

sanitised messages

Retain knowledge

& experience

Capture the lived

experience

Encourage reflection

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Storytelling toolkit for learning and performance

Anecdote• Informal• Fuels the story

filter

Case Study• Reality/Literal• Fixed learning

point

Scenario• Compilation• Guided

learning• Immersive• Take action

Drama• Emotional• Organisational

narrative

Personal Story (digital)• Sense-

making• Personal

(org) narrative

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Case study 1 – Dramatic Stories

GAA Coach Education

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At a glance (2013) 2,550: Affilated GAA Clubs playing the games 302: International Clubs 1,360,071: Supporters attend games 81,160: Children’s games camps

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Rollout &

Maintenance 500,000+ YouTube

hits

Tension between “elite” games and young player development

How?Why?

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Find volunteer ‘actors’How?

Develop the characters & scenarios

Facilitated Coach Workshops

Role Plays

Good & Poor Practice

Outline Scripting

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Developing the characters

Good coach / bad coach Hairdryer treatment

Young player wants to quit

• Behaviour and attitude change: Winning is everything

• Antagonists and protagonists

• Connect previous bad experience

• Play on emotions – impact on child

• Humour and “banter” (realism)

• Leave room for hope

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GAA – Case Study

To view this video visit:

http://youtu.be/O-pNAl23I9k

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Spark debate in the classroom and training field

Formal eLearning (Certification)

Spaced practice

Access anytime, anywhere, any device

Using the

Stories

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Behaviours

Actors vs

Pros

Types Of

Change

Text

Using

DevelopingSharing

the Learning

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Case study 2 – Personal Stories

Sensory Engagement ProjectRNIB Action on Hearing Loss

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About the Project

Sensory Engagement

Support for Service

UsersModels of Excellence

Confidence buildingBack to employmentBenefit advice

Staff trainingLibrariesCollegesBanks

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Emotional Impact

Why?

Lasting Legacy

Realism & structure

Social Inclusion

Tacit Knowledge

Quiet Voices

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Practice videos (iPad)

How?

Informal Group Discussion

Telephone Interviews

Interviews

Workshops

Scripting THEIR ideal experiences

Critical conversations and questions:

1. Tell us about your first visit to college/library/bank - how did you feel?

2. What did you find most difficult?3. What did staff do well?4. What could staff do better?

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Beta release

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Sensory Engagement Case Study: Lisa’s Video

To view this video visit:

http://youtu.be/OnzZkEHPjxQ

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"This has been great experience for me to be involved in a legacy of a great project that has helped boost my own self confidence.

I feel extremely proud knowing that what I have to say will help others understand what it's like for me to live with my hearing loss and to ease the way for better communication."

Lisa Dawson

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Bolster existing classroom training

Lunch and Learn

Spaced practice

Quick reference / job aid

Using the

Stories

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Storytellers

BenefitsforAll

Communication

Text

Length &

FocusImpactSharing

the Learning

Resources

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Storytelling toolkit for learning and performance

Anecdote• Informal• Fuels the story

filter

Case Study• Reality/Literal• Fixed learning

point

Scenario• Compilation• Guided

learning• Immersive• Take action

Drama• Emotional• Organisational

narrative

Personal Story (digital)• Sense-

making• Personal

(org) narrative

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Approach & Team

Tips

Finetune your Filter

Right Storyteller

Confidence & Trust

Consequences

Boundaries

Multiple Uses

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Storyteller

Maker

Facilitator

Curator

Gatekeeper

Illustrator

Production Project Manager

Team

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Encourage discussion

Personalise the

learning

Why use storytelling?

Improve the 3 Ps

Capture tacit

knowledge

Move beyond

sanitised messages

Retain knowledge

& experience

Capture the lived

experience

Encourage reflection

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How can I use stories to ‘unlock potential’ in my

organisation?

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Getting Started

Find someone in your organisation whose work you admire.

Ask them to explain how they have overcome a recent challenge .

Start with open-ended questions, moving to more specific questions

1. What was difficult? What would you do differently?

2. Write it up

Share the story and get Feedback

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Women in Business – Your Stories

Interested in contributing to Women in Business stories?

Contact: Fiona QuigleyEmail: [email protected]: @fionaquigs

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A new tool for capturing and creating stories online.

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Storee Beta

Interested in testing and evaluating our new online tool ‘ Storee’ that

creates and captures stories?

Email [email protected]

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Online Survey

• We are conducting a survey to gain insight into how organisations use and share stories

• Take part in this short 5 minute survey:

http://www.surveymonkey.com/s/aurionstories

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Masterclass: E-Learning Journeys

Want to discover how to get the best out of learning technologies and blended classroom practice?

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Join Aurion Learning for a FREE practical Masterclass

Where: The Lighthouse, GlasgowWhen: Thursday 10 October,

2013 9am - 1pm

Register Now:

https://elj13glasgow.eventbrite.co.uk

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www.aurionlearning.com