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Social Media Redesign School Culture & Learning
twitter: @mwniehoff e-mail: [email protected]
cell: (559) 287-4078 blog: changingislearning.blogspot.com
facebook: facebook.com/michael.w.niehoff website: michaelniehoff.com
Michael W. Niehoff Systems & Leadership Coach, FCOE
Former Principal Minarets HS Google Certified Teacher
Past CUE/CVCUE Site Leader of the Year Past Region IX ACSA Secondary Principal of the Year
follow me:@mwniehoff
and I’ll follow you
How could Social Media enhance your school community and learning culture?
TODAY’S LEARNING THEMES/GOALS:
How can you enhance your leadership and professional growth through social media?
How can you model Digital Citizenship & Professionalism model for
your staff & students?
How can Social Media be atransformational tool for you, your
staff, your students and your school?
Social Media The New Literacy
contes t
#casc
contes t
#casc
• As education leaders, can we afford to dismiss, ignore and/or
not participate? Why or Why not?
Question?
#casc
Higher Education27 percent of respondents said they had Googled prospective students, and 26 percent had looked up applicants on Facebook.
35 percent said they found something that negatively impacted an applicant's chances of acceptance.
Higher Education
37 percent of employers said they used social media to screen applicants, and over 65 percent checked out applicants' Facebook profiles.
Professional World
According to a recent study, 1 in 10 job seekers h a v e l o s t a j o b opportunity because of their social media profile.
Professional World
In the U.S. alone, the total was 8 percent among those 16 to 24 years old and 5 percent for those 25 to 34 years old.
Professional World
• So is Social Media A Literacy? If so, why? If not, why?
Question?
#casc
training?
– E l e c t ro n i c C o m m u n i c a t i o n s : A d a p t i n g p re s e n t a t i o n m a t e r i a l s f o r w e b - b a s e d , videoconference, and teleconference formats; ta i lor ing the agenda and content for a
geographically diverse audience; using social media effectively.
training?
ONE’S PLN
YOUR PERSONAL
BRAND
ART
MUSIC
PHOTOGRAPHY
PERFORMANCE
WRITING
BUSINESS
PUBLISHING
#casc
Your Students’ STORY
Your Staff’s STORY
Your School’s STORY
News Feed Right?
Event Promotion
Curriculum.. live feeds from the classroom
Opportunities
Student Recognition
Awards....
Your Living Yearbook
Staff Recognition
Motivational, Inspirational
Professional Issues
Sharing Student Work
Sharing Staff Work
Social Emotional Health
Cultural/Diversity Ed.
Field Trips, Real World
Alumni Connections
bonus item
from your phone #casc
INSTRUCTIONAL USES
should you be friends with and/or
connected with students on social media?
#casc
Lessons...• For example... Create a
hashtag ...
• #FrenchRevolution
• Takes users straight to “your own space” on Twitter..this is like having an on-line class
• Instantly becomes an on-line threaded discussion that outlasts the shelf life of that class that day
Surveys and Opinions without talking to you
• Instant results by favorites and retweets to your lessons, events and projects
Relationships w/students
• 140 characters does not seem like a great deal until you see them in their own twitter world.
• Reciprocity
• Accountability
• What is really important
THE FOLLOWING...• Those who follow
• Those who have followers
• Why?
#caedchat(Sundays @ 8:00 p.m.)
Social Media Recogntion
what if select students had
admin. rights to your school’s social media?
#casc
Your Students’ STORY
Your Staff’s STORY
Your School’s STORY
Is your role to LEAD CHANGEor MANAGE CHANGE?
#casc
twitter: @mwniehoff e-mail: [email protected]
cell: (559) 287-4078 blog: changingislearning.blogspot.com
website: michaelniehoff.com
Social Media A New Literacy
These slides @ slideshare.net
Your School Site’s Facebook? Your School Site’s Twitter
