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Social Media Triage for Travel & Tourism Providers Presented by Evo Terra at the Cochise County Travel & Tourism Workshop

Social Media for the Travel and Tourism industry

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An abbreviated version of a lecture I gave to the Cochise County Travel & Tourism workshop. The topic: getting involved in social media. In attendance were 100+ business owners from south eastern Arizona, most of which had limited engagement with social media. This is very much a BEGINNER class. You won't find advanced topics here.

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Page 1: Social Media for the Travel and Tourism industry

Social Media Triage

for Travel & Tourism

Providers

Presented by Evo Terraat the

Cochise County Travel & Tourism Workshop

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1999

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Web 2.0Image: Web 2.0 Daniel F. Pigatto

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Where is Paris by Spuz

Itʼs allaboutthem.

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What aretheysaying?

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Whereare theysaying it?

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Upset About Pending Beach Closure by Vicki & Chuck Rogers

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R #1x

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R #2x

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R #3x

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R #4x

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R #5x

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I spy with my little eye by *.zielony

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P.O.S.T

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P.O.S.TPeople…

who already dobusiness with you

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P.O.S.TObjective

listening, talking,energizing, supportingand/or embracing

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P.O.S.TStrategy

why do this, & who doyou need to convince?

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P.O.S.TTactics

technologies and toolsthat make sense

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Go ahead, make my day by nal from Miami

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Evo Terra