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My ‘day’ job: schafferrogers.com

Social Media for Grown-ups

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Montclair Adult School Claas, Spring 2010

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Page 1: Social Media for Grown-ups

My ‘day’ job: schafferrogers.com

Page 2: Social Media for Grown-ups

My new site in development: http://sr.citizen-advertising.com/

Page 3: Social Media for Grown-ups

Digital biz cards: http://flavors.mealso: extendr.com/

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FBhttp://www.facebook.com/pschaffer

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http://www.linkedin.com/myprofile?trk=hb_tab_pro

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http://twitter.com/psbx

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Uh-oh, re privacy: http://j.mp/cZbu2PEven can guess your social security #

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Google Reader

Google Reader! Key way to get updates from many sitesIn one place

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Where My community, WheresSpot started: 2000!

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Moved my group to egroup…If you lead, and it’s good, they’ll follow

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WheresSpot Yahoo Groups Message History: 2000 msgs a month x 2500 getting individual emails = 5Million emails a month!

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Yahoo Grps Message PageTypical substance of posts: casting agent in Kingston Jamaica,

Bookeeper in Venice

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Getting things started at WheresSpot 1998!

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WS 9/11 posts

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WS 9/11 posts 2

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Heartbreaking WheresSpot 9/11 post

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Sharon Lew part 1: Crazy 9/11 post: The point: people want to share

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Sharon Lew part 2

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Keeping it fun: WS haiku contest

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WS on ning: http://wheresspot.ning.com/facebook like functionality with a lot more control; Was free, now changing

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WS on twitter: need multiple platforms.

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What can happen in SM: A Sequel to ‘The Official Preppy Handbook’ to be Published - NYTimes.com "The idea for the new book was born after Ms. Birnbach and Mr. Kidd became

acquainted on Facebook and decided to meet for lunch last May." http://j.mp/amBBMF

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It’s not all a waste of time. I hope

We need periodic breaks to relieve our conscious minds of the pressure to perform pressure that can lock us into a single mode of thinking. Musing about something else for a while can clear away the mental detritus, letting us see an issue through fresh eyes, a process that creativity researchers call incubation http://j.mp/95mALp

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FB = 17B!

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People want to share, part II. Look what Maresa sharing: clearly, her dad had passed away, and she posted about it…

Page 26: Social Media for Grown-ups

Second Life's virtual money can become real-life cash - washingtonpost.com http://j.mp/avfIMV

Last year… Second Life's economy blossomed, with user-to-user transactions topping $567 million in actual U.S. currency, a 65 percent jump over 2008

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Twitter In The Classroom: http://j.mp/98Vlt9

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Social Media Goes to Graduate School

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Social Networks a Lifeline for the Chronically Ill NYT http://j.mp/9hRQmc

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FB: 400 Million Users!

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Facebook COO: 175 Million Log into FB every day: http://j.mp/bnBt3X

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FB Overtakes Yahoo

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FB !00 Million Users on Mobile

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FB Gets Stckier: The average US user spent over 7 HOURS on Facebook in January. For ref: Google (2 hours), Wikipedia (16 min): http://bit.ly

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Privacy Settings on FB

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FB Privacy re Contacts

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FB Privacy Settings re Applications & Websites

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FB - 3rd party app settings

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FB Groups

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How to tame FB: CAN’T LET THESE COMPUTERS PUSH US AROUND! NYT http://j.mp/9PWoNr

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Cool Web sites that go in and out of fashion and then there have been open standards that become plumbing,” Steven Johnson: “Twitter is looking more and more like

plumbing, and plumbing is eternal…By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields,

whose tweets are often full of links to incredibly vital, timely information.http://j.mp/aTwDYJ

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50M Tweets a Day! http://j.mp/9cK5am

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Tweeting for your job http://j.mp/9mv8c0

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What is Twitter

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Chefs who have traditionally been walled up behind the dining room are talking back online, often profanely.http://s.nyt.com/u/Bmz

Chefs � who have traditionally been walled up behind the dining room � are talking back online, often profanely.http://s.nyt.com/u/Bmz

Page 46: Social Media for Grown-ups

THE TWITTER BOOK

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Twitter books http://j.mp/9PWoNr

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Unlike Facebook, whose builders strive to make it an ever more organized social network, Twitter seems to thrive on being a jumble.http://s.nyt.com/u/eS0

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The Albert Einstein Guide to Social Media

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The 10 plagues of Social Media

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Dalai Lama

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Nick Swisher

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Mom this is how twitter works http://j.mp/dbyR8p

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Mom, part 2

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Mom, part 3

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http://ow.ly/1anab27

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Tips For Tweeters part 2

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Seesmic Desktop: one of a number of available apps simply essential to tame twitter

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Which Type of Twitter Account Should You Create? http://j.mp/bTOcRB

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Re google buzz: Google did something seriously wrong.

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Don’t forget foursquare: it’s the rage: http://j.mp/9E6IpB

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I’ve had two sort-of serendipitous things happen with Foursquare — the first was when someone I hadn’t seen in years noticed that I’d checked into the restaurant next door and came over to say hi (noticed because 4sq tweeted the checkin). The second, a

restaurant I regularly went to approached me and other people who had been “mayor” about investing in their new location." http://j.mp/aS0v2V

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Me on foursquare

Page 64: Social Media for Grown-ups

My foursquare check in history

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Loop google’s verion of foursquaret

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Managing a Ning Network

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ning group settings

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Ning Profile Questions

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Ning Feature Controls

Page 70: Social Media for Grown-ups

Ning Apps

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LinkedIn meets Google Reader meets tripit

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40 of the Most Useful Social Media and PR Blog Posts of Q1, 2010 (Jan - Mar)" http://j.mp/avMnGP

2. The 39 Tools I (Jay Baer) Will Use Today13. The complete Twitter 'follow / unfollow' guide

34. How to manage your online reputation35. Social Media's top 'how to' blogs

Page 73: Social Media for Grown-ups

Jim and Jenney split up

Page 74: Social Media for Grown-ups

Jim and Jenney split up, part 2

Page 75: Social Media for Grown-ups

At Barnes and Noble

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The Ultimate Guide To 11 BIG Facebook Changes--And What They Mean (PHOTOS) http://j.mp/dkacJ2 Huff Po

Page 77: Social Media for Grown-ups

Iceland Volcano Eruption: How Social Media Helped Travelers http://j.mp/bJ2ATJ

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T.M.I? Not for Sites Focused on Sharing - NYTimes.com http://j.mp/bdq6Rk

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Ask a Flowchart: Where Should I Chat Online? | Magazine http://j.mp/b5OmlQ

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Nobody Can Stop Facebook Because Nobody Understands Facebook http://j.mp/dqFbgA

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LinkedIn Learning Center http://j.mp/cRoeAO

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Facebook site tour http://j.mp/9br9Ql