Social Media sites and Academic Progress of College

Students in Chennai: An Empirical study

S.H.Sheik Mohamed

Assistant Professor,

Department of Media Studies,

St.Thomas College of Arts and Science, Chennai-107, Tamil Nadu.

&

Dr.V.P.Nedunchezhiyan.M.A., Ph.D.

Associate Professor,

Department of Defence & Strategies Studies,

Guru Nanak College, Chennai-42, Tamil Nadu.

New MediaMost technologies described as "new media" are digital, often having characteristics

of being manipulated, networkable, dense, compressible, and interactive. Some

examples may be the Internet, websites, computer multimedia, video games, CD-

ROMS, and DVDs

SOCIAL MEDIA

Internet-based software and

interfaces that allow

individuals to interact with

one another, exchanging

details about their lives

such as biographical data,

professional information,

personal photos and up-to-

the-minute thoughts.

Objectives of the study

To analysis the Social media sites affect the academic progress of the college

students.

To analysis the social media sites access practice of the college students.

Data collection

The sampling elements for the user’s survey were users of socialnetwork sites of a college in Chennai city. Total population of thiscollege is approximately two thousand students. Suitable samplingwas used to collect the data of this population. Sample of 50 usersare taken for the study from population. Using proportionatestratified random sampling methods.

DATA ANALYSIS AND INTERPRETATION

Sl.No

PreferredSocialNetworks sites Male % Female % Total %

1 Facebook 33 94.3 12 80.0 45 90

2 Twitter 6 17.1 1 6.7 7 14

3 Googleplus 10 28.6 2 13.3 12 24

4 Orkut 4 11.4 1 6.7 5 10

5Bharathstudents.com 0 0.0 0 0.0 0 0

6 Flicker 1 2.9 0 0.0 1 2

7 Youtube 22 62.9 5 33.3 27 54

8 Blogger 4 11.4 2 13.3 6 12

0102030405060708090

100

Preferred social Network sotesregarding Gender

Male % Female%

Male Respondents Perceptions

Sl.No Respondents Perceptions S.A A U.D D.A S.D.A

1 I feel social network sites useful to students 16(45.7%) 16(45.7%) 1 (2.8%) 0(0%) 2(5.7%)

2 I feel SNs despoiled the studying time of students 15(42.8%) 6(17.1%) 11(31.4%) 2(5.7%) 2(5.7%)

3

I feel SNs usages decrease the academic progressin college students 5(14.2%) 14(40%) 13(37.1%) 3(8.5%) 0(0%)

4 I feel college students waste their time in SNs 5(14.2%) 12(34.2%) 8(22.8%) 7(20%) 3(8.5%)

Female Respondents’ Perceptions

Sl.No Respondents Perceptions S.A A U.D D.A S.D.A

1 I feel social network sites useful to students 8(53.3%) 6(40%) 1(6.6%) 0(0%) 0(0%)

3 I feel SNs despoiled the studying time of students 4(26.6%) 6(40%) 2(13.3%) 1(6.6%) 2(13.3%)

4

I feel SNs usages decrease the academic progress incollege students 3(20%) 6(40%) 2(13.3%) 3(20%) 1(6.6%)

5 I feel college students waste their time in SNs 2(13.3%) 9(60%) 1(6.6%) 2(13.3%) 1(6.6%)

Purpose of the usages of SNs sites

1 Entertainment 24 68.6 11 73.3

2 News 16 45.7 2 13.3

3 Sharing 17 48.6 10 66.7

4 Chatting 13 37.1 10 66.7

5 Environment 5 14.3 0 0.0

6 Friendship 21 60.0 9 60.0

7 Business 1 2.9 0 0.0

8 Educational Activities 9 25.7 6 40.0

9 Social Networking 8 22.9 4 26.7

10 All other activities 5 14.3 3 20.0

Purpose of the usages

68.6

45.748.6

37.1

14.3

60

2.9

25.722.9

14.3

73.3

13.3

66.7 66.7

0

60

0

40

26.7

20

Entertainment News Sharing Chatting Environment Friendship Business Educational Activities

Social Networking

All other activities

Male % Female %

SNs affecting the academic progress of the college students

Gender Yes No

Male 71.40% 28.60%

Female 46.70% 53.30%

71.40%

28.60%

46.70%53.30%

Yes(%) No(%)

Are SNs affecting the academic progress of students?

Male Female

Social Networks access habits of the Respondents

Sl.No social site networks Access Habits Male % Female %

1 Access social site networks through a)Computer 1 2.9 3 20.0

2 b)Mobile 14 40.0 5 33.3

3 c)Both 20 57.1 7 46.7

4 I access social network sites every day 17 48.6 9 60.0

5 I access social network sites only during weekend 12 34.3 4 26.7

6 I access social network sites between 1 – 3 days a week 15 42.9 11 73.3

7 I do access social network sites at all times 5 14.3 6 40.0

8 I access social network sites mostly during the day (6am– 3pm) 6 17.1 1 6.7

Cont….. Social Networks access habits of the Respondents

9 I access social network sites during evening 27 77.1 14 93.3

10 I access social network sites mostly at night (9pm – 1am) 10 28.6 4 26.7

11 I used SNs almost the whole day 7 20.0 3 20.0

12 I access social network sites mostly at home 24 68.6 11 73.3

13 I access social network sites one hour a day. 4 11.4 9 60.0

14 I access social network sites less than 1 hour a day. 15 42.9 11 73.3

15 I access social network sites between 2 hours a day 2 5.7 5 33.3

16 I access social network sites between 3 hours a day 3 8.6 1 6.7

Cont….. Social Networks access habits of the Respondents

17

I access social network sites more than 4

hours a day 5 14.3 5 33.3

18

I access social network sites mostly for

entertainment 21 60.0 8 53.3

19

I access social network sites for maintains

friendships 25 71.4 11 73.3

20 I access social network sites for time pass. 15 42.9 1 6.7

Most of the male and female students areagreed, social media sites are spoiling theirstudying time as well as their health also.Observation of this study is, students areagreed that they are spending maximum timein social media sites like face book, twitterand so on in every day. “Social networksaren’t about Web sites. They’re aboutexperiences. “Social media is like a snowballrolling down the hill. It’s picking up speed.Five years from now, it’s going to be thestandard. Social media sites must beconcerted to the educational activities aswell as social media sites should motivatethe students in the perspectives ofeducational development and carrierdevelopment. Sharing thoughts anddeveloping the friendship networking is notonly the main activities of the social mediasites. Social media sites are like alcohol, wecan use it as drugs and other horrificactivities.

Thank You

My special thanks

To

School of Special Education

and Rehabilitation,

Tamil Nadu Open University

For

This

Opportunity………………