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communication and professional development
Name: Touqeer AhmadSEC: EA1REG#: L4F12mcom2140Class: M.com
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Punjab College Of CommerceLahore
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Social media refers to the means of interactions among people in which they create, share, exchange and comment
contents among themselves in virtual communities and networks
Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that
build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange
of user-generated content.”
Social media is the media for social interaction as a super-set beyond social communication.
Social media is the way which changed substantionaly such as organizations, communities, and
individuals communication.
What is Social Media?
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Types Of
Social Media
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Social networking – Facebook,Twitter, LinkedIn, Google+
Social bookmarking – Digg, Delicious, Reddit, StumbleUpon
Blogs – WordPress, TypePad, Posterous, Tumblr
Wikis - Wikipedia
Different Types
Of Social Media
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Photosharing - Flickr, Photobucket
Geolocation- Foursquare, FacebookPlaces
Video Sharing - YouTube, Vimeo, Metacafe, Dailymotion
Presentation Sharing - Slideshare.net, Scribd.
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Advantages of Social Media
Low costUnlimited accessSimplicityGlobal accessContact buildingFlexibilityMeasurabilityCreation of Authenticity
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Disadvantages Social Media
Highly effective on EmotionsFake advertisement Bad effect on EconomySource of bad knowledgeExploration of bad contentsWastage of our precious time
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-Mark Zuckerberg
Facebook has 1 Billion
Users active October 2012
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-Chad Hurley, Steve Chen & Jawed Karim
2 BILLION.YouTube videos viewed per day.That’s twiceas manyLast year.
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- Jimmy Donal Wales & Larry Sanger
Wikipedia generates approximately
648 Million page views per day.
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Social Media in it’s
wider sense..
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1 in 6. The number of marriages last year Betweenpeople who met through social media.
27 MILLION.The average number of “Tweets” per day on Twitter.It is the necessity of our era. Social media is the crack cocaineof the Internet. We want it,we need it and we go into withdrawal when we don't get enough of it.
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Thank You!!!
Presented By : TOUQEER
AHMADPresented to:
Dr.CJ Dubash
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