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COM 400 - Social Media U Need 2 Know Teaching Presentation
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#SocialCelebsHow celebrity presence on Twitter has evolved.
@mindykaling
@ABFalecbaldwin
The Dawn (2006): How Celebrities used Twitter
in the beginning.
#FirstTweetYall
Celebrity’s First Tweets…
…
…
“I am doing so much better now without Twitter. I think Twitter should be banned from this universe. People want to know everything, but you need to get out and be healthy and be in the world instead of crouching over a website all the time. All I did in my time off was lie in bed on my computer and sit in bed and eat ice cream and just lay there late at night. I ended up not living my life and saying things that are really no one else’s business. I’m not really a big fan of the Internet anymore. I don’t really go online anymore.”
@MileyCyrus
Rejoined from co-stars accounts.
Great response - Gypsy Heart Tour
April 5, 2011 - @MileyCyrus
@MileyCyrus
Currently:
◦ Only 2 days left for the hoodiecontest http://www.mileycyrus.com/merh I want to see your designs! Voting starts Thursday.
◦ I had the best time on 2.5 men ❤❤❤ 2 episodes down :) I see why they've done 10 years of this. Such an awesome group of people.
@MileyCyrus
Lila having her morning Starbyyyyys!
Promoting themselves. Realizing their potential
#theREAL___ #FollowME
Why such a Twitter interest?
One word…Freedom!
◦ Speak Mind
◦ “Paps”
◦ “Publicist”
◦ Real connection
@Keshasuxx #GoodorBadPR?
Proves she knows her fans and audience of followers.
@JustinBieber
YouTube
Promoted himself
PR stunt/Faked stolen laptop
Bob Thompson #TRFProfessorSU
@aplusk#AshtonKutcher
Tweeting War
Fanbase
@ConanOBrien
Back on air
Not forgotten
Twitter campaign
@JackQuaid92
Dennis Quaid and Meg Ryan
#HungerGames
“Fans request to follow my personal friends”
Promoting a Cause
#
#SUPPORT
@DocHousel #PopCultureProfessor
Celebs use Twitter to promote causes:“That's a change from early Twitter use, when, similar to early Facebook, people would just sort of say where they were or who they were with--which was cool at first but is ultimately boring. Instagram and Twit-picschanged the flavor of the 140-character tweet--now accompanied by full-color images! It's become a powerful tool, not just for celebs--but everyone with an idea to sell”
@SophiaBush
Part of fundraisers
Twitter to promote causes
Funny or Die 2009
Deepwater Horizon oil spill
2011 Do Something Twitter Award
“Fan Favorite” by Facebook users
“I am beyond humbled. Winning the @DoSomething Award means more to me than I can say. Thank you #LittleVoices& @crowdrise – you did this”
@AmericaFerrera& @AlexisBledel
Live Twitter Chat/ONE Campaign
Honduras women working to better lives
Bledel - Live Twitter Chat 2012 DNC
Destroying their Careers
#scandal
@RepWeiner
Inappropriate photo #idiot
Lied about it #stilldumb
Six women #winning
Michael Richards #Kramer
„he‟s a n***er‟
…referenced lynching
#retired
@Courtney
@courtneylover79
Twitter rant against @BoudoirQueen
#settled
Celebs who tweet #2cool2tweet
SM is invaluable#finalthoughts
@RalphieAversa#EntertainmentJournalist
Social media “invaluable”
First hand account
“I‟d rather check Rihanna‟sInstagram feed than read an article about her.”
“You‟re almost better off checking their Twitter feed first before you reach out to a publicist.”